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News

5,676 articles covering the AdTech ecosystem

Dentsu X chief growth officer Andrew McCormick departs

Campaign

He has been in the role for seven years.

Mar 13, 2026Source

National Highways picks Elvis for creative account

Campaign

This is the shop's first win since it relaunched in February.

Mar 12, 2026Source

Branston Pickle owner consolidates media and creative into Beyond

Campaign

Pitch was handled directly by the brand.

Mar 13, 2026Source

What do you do all day?

Campaign

Ahead of Mother's Day a freelance director writes about her experience as a new mother.

Mar 13, 2026Source

Subway marks Women’s League Cup Final with sandwich-themed fan zone

Campaign

Circle created the activation.

Mar 13, 2026Source

Amagi Report Finds Applied AI Moving Into Core Media Workflows; FAST Viewing Rises 21%

MarTech Series

March 2026 Airtime Report from Amagi highlights applied AI adoption across media workflows and sustained global FAST momentum Applied AI is accelerating across media operations, while Global FAST (Free Ad-supported Streaming TV) viewership and ad monetization continued their double-digit growth in Q4 2025, according to the March 2026 edition of the Amagi Airtime Report: Special […]

Mar 13, 2026Source

Google Says They Deploy Hundreds Of Undocumented Crawlers via @sejournal, @martinibuster

Search Engine Journal

Google's Gary Illyes offered a candid overview of Googlebot, explaining there are hundreds of crawlers that are not publicly documented. The post Google Says They Deploy Hundreds Of Undocumented Crawlers appeared first on Search Engine Journal.

Mar 13, 2026Source

The Wires 2026: What Are Our Judges Looking For?

ExchangeWire

Our series of insights from this year’s Wires judges continues, with another dive into what the judges feel really defines award-winning work… The post The Wires 2026: What Are Our Judges Looking For? appeared first on ExchangeWire.com.

Mar 13, 2026Source

AI ad of the week: Production company lampoons creative marketing with an original song

Ad Age

The AI-generated spot is meant to promote Ritual's new AI production studio, Ritual Labs.

Mar 13, 2026Source

How to win the A-List—inside industry ​​trends and tactics

Ad Age

Ad Age Executive Editor Judy Pollack reveals the trends, criteria and strategies behind this year’s winners—and what may define next year.

Mar 13, 2026Source

Grading 6 purpose marketing ads—what separates effective from performative

Ad Age

Purpose marketing expert Thomas Kolster scores ads from a breakfast cereal marketer, a candy brand, an environmental group, a jeans seller and more.

Mar 13, 2026Source

Agency Brief—Carmichael Lynch names new chief creative, Publicis’ RTO update

Ad Age

This week, we’ve got the exclusive on Carmichael Lynch’s new chief creative officer, plus the scoop on Publicis’ RTO changes.

Mar 13, 2026Source

Ad Age crossword puzzle—brand partnerships

Ad Age

This week’s crossword puzzle features co-branded initiatives, including campaigns, product launches and sponsorships.

Mar 13, 2026Source

Ads of the Week: 9 Campaigns That Caught Our Eye, From Gap to Huggies

Adweek

Gap, Coinbase, Huggies, and more are behind the week's most notable ads.

Mar 13, 2026Source

Middle East conflict casts shadow of global ad outlook

Digiday

The ad market had questions about 2026. Now, it has more.

Mar 13, 2026Source

MMM Platform Mutinex Brings On TransUnion’s Mike Finnerty To Head Its US Business

AdExchanger

If you want to know which way the wind is blowing in ad measurement, follow the people changing jobs. On Wednesday, marketing mix modeling (MMM) platform Mutinex announced that Mike Finnerty is leaving TransUnion to become its US president and lead the company’s expansion stateside. Finnerty spent more than four years as SVP of marketing […] The post MMM Platform Mutinex Brings On TransUnion’s Mike Finnerty To Head Its US Business appeared first on AdExchanger.

Mar 13, 2026Source

Flam Onboards Ben Feld of Niantic Labs to Scale Interactive Advertising

MarTech Series

Flam, the deep-tech startup pioneering AI-native content, has announced the onboarding of Ben Feld, new Sales Lead in San Francisco. “Ben’s arrival marks a pivotal moment for Flam as we transition from building our deep-tech foundation to global enterprise scale,” said Shourya Agarwal, Founder and CEO of Flam. With 15 years of experience, Feld has […]

Mar 13, 2026Source

Semrush Unveils New Brand Identity to Command the AI Search Era

MarTech Series

The industry leader evolves into the unified intelligence engine for brand visibility across modern search Semrush , the leading brand visibility platform, announced a brand transformation, marking its strategic evolution from a search toolset to a unified intelligence engine that drives brand visibility for businesses of all sizes. The refresh marks a pivotal moment in […]

Mar 13, 2026Source

PagerDuty Expands AI Ecosystem to Supercharge AI Agents and Deliver Autonomous Operations

MarTech Series

Strategic partnerships with Anthropic, Cursor and LangChain expand PagerDuty ecosystem to more than 30 AI partners across 11 categories to power the future of AI-first operations PagerDuty, Inc. , a leader in AI-first operations management, announced the expansion of its AI integration ecosystem, marking a significant enhancement of its PagerDuty Advance agents and AI platform […]

Mar 13, 2026Source

Swayable CEO Appointed to Advertising Research Foundation Board of Trustees

MarTech Series

Swayable CEO James Slezak joins the ARF’s distinguished body of industry leaders shaping the future of advertising and marketing research. Swayable, the causal AI platform used by the world’s top brands to measure the impact of their messaging, announced that CEO Dr. James Slezak has been appointed to the Advertising Research Foundation (ARF) Board of […]

Mar 13, 2026Source

Midaxo, the M&A Intelligence Platform, Has Been Named a Leader in the IDC MarketScape: Worldwide AI-Enabled Deal Management 2025 Vendor Assessment

MarTech Series

Midaxo has been recognized as a Leader in the IDC MarketScape: Worldwide AI-Enabled Deal Management 2025 Vendor Assessment, highlighting the company’s platform for managing the full M&A lifecycle with AI-enabled insights. Midaxo, the M&A intelligence platform for corporate development and deal teams, has been named a Leader in the IDC MarketScape: Worldwide AI-Enabled Deal Management […]

Mar 13, 2026Source

MarTech for Retail Growth: Why Manual Reviews Still Matter in an AI-driven Marketing World?

MarTech Series

Artificial intelligence and automation have changed the modern Martech ecosystem. It has changed how retailers plan, carry out, and judge their marketing efforts. In the last ten years, advanced marketing platforms have grown, allowing firms to automate complicated tasks that used to take a lot of time and effort. AI-powered technologies have made marketing operations […]

Mar 13, 2026Source

aiXplain Introduces aiXplain Studio

MarTech Series

aiXplain Studio is the no-code platform for building production-grade AI agents, designed for speed, built for teams, and never without control. aiXplain introduces aiXplain Studio. A new way to build intelligent agents. built for speed, built for teams, and built for control. aiXplain announced aiXplain Studio, a no-code platform that moves AI agent development from a specialized […]

Mar 13, 2026Source

Market Logic Network Launches OpenAPI Integration for Zoho CRM to Deliver Pan-European B2B Company Intelligence

MarTech Series

New integration enables real-time company data enrichment, AI lead qualification, and cross-border B2B intelligence directly inside Zoho CRM. Market Logic Network LLC announced the launch of a new business intelligence integration connecting Zoho CRM with the international company data platform OpenAPI. B2B teams can no longer afford to operate with incomplete data. Our systems provide […]

Mar 13, 2026Source
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