News

Reviving dormant email lists can drive pipeline, but doing it wrong can damage deliverability. Here’s how to bring old subscribers back safely. The post 7 ways to revive dormant email lists without wrecking deliverability appeared first on MarTech.

AI agents might not be taking your list to the store just yet, but AI is still reshaping the world of retail. The post AI’s disruption of online commerce is just starting appeared first on MarTech.

Social-first publisher LADbible is in the middle of a second round of layoffs to its social video team, having suffered massive drop-off in Facebook video engagement.

The First Enterprise CX AI Platform Bringing Predictive and Deterministic Rule-Based Intelligence to Existing Helpdesks, Without Migration Kustomer unveiled Kustomer AI, a standalone enterprise AI platform designed to transform how organizations deploy intelligence across their existing customer experience systems. Rather than forcing costly migrations or system overhauls, Kustomer AI operates as an integrated intelligence layer […]

Northern Ireland SMEs strengthen digital growth as ProfileTree Web Design and Digital Marketing delivers web designing, SEO support, and practical AI training through Future Business Academy. ProfileTree Web Design and Digital Marketing is helping Belfast SMEs close the digital gap through web design Belfast expertise, SEO strategies across Northern Ireland, and practical AI training for growing businesses. Behind […]

Strong ratings reinforce ConvergeHub’s role as a trusted CRM partner for growing businesses. SoftwareReviews scores highlight ConvergeHub’s customer sentiment and renewal intent — strengthening its position as a trusted all-in-one CRM for growing businesses. Great CRM isn’t just about features — it’s about trust, reliability, and measurable outcomes.” — Shampa Bagchi, Founder and CEO of […]

Digital media veteran joins Nextdoor to lead North America sales as the company accelerates its advertising platform growth and expands self-serve capabilities to Canada Nextdoor Holdings, Inc. , the essential neighborhood network, announced the appointment of Anthony Di Muccio as Vice President of North America Sales, effective March 10th. Di Muccio will report to Chief […]

Spec Readiness Agent Evaluates and Refines Work Items So Both Software Engineers and AI Coding Tools can Execute With Certainty Allstacks, an agentic software engineering intelligence platform, launched the Spec Readiness Agent, an AI agent that evaluates and improves software specifications so engineering teams and AI  agents can build accurately to product expectations. Alongside the […]

Sinch AB (publ) announced at Enterprise Connect new innovations across its Enterprise Voice platform, including Voice Relay, a new capability that enables developers to connect text-based AI agents directly to live phone calls. The announcement introduces Voice Relay in early access release, alongside AI-ready voice infrastructure, enhanced branded calling protection and expanded global network capabilities […]

ChatHarmoni plus a suite of new enhancements elevate insight discovery with assisted exploration, smarter analytics, and methodical reporting. Infotools, a pioneer in market research analysis and reporting for over three decades, announced the launch of Harmoni 3 (H3), the most significant evolution of its insights platform to date, following a complete re-engineering of the data […]

CANAL+ will use Google Cloud’s AI technology to optimize content recommendations and propel video creativity CANAL+ and Google Cloud have announced a new multi-year partnership focused on artificial intelligence. Starting in June 2026, CANAL+ will deploy Google Cloud’s latest generative AI technologies across European and African markets where the CANAL+ App is available, unlocking a […]

AI-native platform processes 10 billion events and delivers 400 million decisions each day, helping Fortune 500 clients power real-time customer personalization Auxia, the Agentic Customer Journey Orchestration Platform built to help marketers curate AI-powered, hyper-personalized customer experiences, announced it has delivered 100 billion cumulative decisions on behalf of its customers. The milestone reflects a broader […]

Shirofune ensures that no one needs to be glued to the ad management screen during peak sales events – the new feature increases sales with real-time automatic optimization Shirofune Inc. announced the launch of a new feature within its advertising operations automation platform designed to automatically optimize Amazon advertising performance during major sales events such […]

Advertisers using feed-only Performance Max can narrow campaign focus to product feed signals, improving efficiency when automation spreads spend too broadly. The post How To Build A ‘Feed-Only’ Performance Max Campaign appeared first on Search Engine Journal.

Here’s how UTMs and GA4 can prove earned media’s revenue impact in an AI-driven, zero-click world. The post How To Prove PR Business Value With UTM Parameters & GA4 appeared first on Search Engine Journal.

As the format spreads, marketers must decide whether aerial spectacle belongs in the regular media mix or remains a costly stunt.

Dual appointment follows a competitive pitch.

The appointment follows a competitive pitch.

He begins in the role later this month.

As Publicis marks 100 years, CEO Arthur Sadoun tells Campaign Asia why rivals cutting jobs and betting on AI "synthetic" companies are getting it wrong.

Agency leaders comment on taste and ideas.

ADWEEK asked creative leaders to name AI tools that have transformed their work.

AI excels where structure already exists. Context graphs could help marketing capture decision logic and make AI systems more reliable. The post Why marketing needs a decision infrastructure for AI appeared first on MarTech.