News
11,041 articles covering the AdTech ecosystem
Mother Presents M.A.M.A. Training - 38s
Mother New York trains men to help NYC moms lift strollers up subway steps
The agency’s upcoming workout class focuses on subway stroller hauling ahead of Mother’s Day weekend.
Keystone Light launches apple beer with a ludicrous display of Americana
Quality Meats campaign heralds the arrival of “Kapple” following Busch Light’s breakout apple beer.
Aldi - Bread Sage - 30s
Aldi - Cart Corral Cowboy - 30s
Adidas - Backyard Legends - 5m05s
Adidas storms the World Cup with Timothée Chalamet and a host of soccer greats
A five-minute film from Lola and director Mark Molloy blends celebrity culture, retro football style and street-game nostalgia.
Amazon Bets AI Can Rewrite the Upfront Playbook in a Fragmented TV Market
Alan Moss previews Amazon's upfront pitch, including live sports sponsorships, agentic shopping, and 'reinventing' its partnerships.
Permutive Recruits Former IPG Mediabrands CEO to Board in Buy-Side Push
Eileen Kiernan will help the sell-side tech provider ramp up business with advertisers and agencies
OpenAI Aggressively Expands Ads Pilot to More Countries
Just two days after OpenAI launched its self-service ads platform in the U.S., the ChatGPT maker said it will expand its ads pilot to the UK, Japan, South Korea, Brazil, and Mexico markets in the coming weeks.
Moving beyond silos to align complex customer journeys
Complex campaigns break down when platforms, channels, and data flows fall out of sync. Martech helps keep customer journeys aligned. The post Moving beyond silos to align complex customer journeys appeared first on MarTech.
Why AI personalization strategies fail
Most personalization plans collapse during execution because operational realities don't match the vision. The post Why AI personalization strategies fail appeared first on MarTech.
How to earn customer trust in the age of AI
Strong customer relationships are built through consistent actions, shared goals, and a genuine commitment to customer success. The post How to earn customer trust in the age of AI appeared first on MarTech.
‘Expand thoughtfully’: OpenAI offers ChatGPT ads to new markets including the U.K., Brazil and Japan
Over the coming weeks it will start testing ads in its ChatGPT AI-powered chatbot in the U.K., Brazil, Japan, South Korea and Mexico.
Magnite Says It’s Not Afraid Of The Agentic Era – Or Of Google
Half of Magnite’s C-suite may be heading out the door, but the company still posted strong Q1 numbers – and leadership is quick to predict that Magnite will prevail in its battles with both Google and The Trade Desk. (#manifesting?) Magnite’s total first quarter revenue was up 6% year over year to $164.4 million thanks to […] The post Magnite Says It’s Not Afraid Of The Agentic Era – Or Of Google appeared first on AdExchanger.
Quattr Launches AI Landing Page Generator That Closes the Gap Between Paid Campaigns & AI Search Visibility
New GIGA agent builds keyword-matched, compliance-checked landing pages in under fifteen minutes, optimized for Quality Score and AI citation simultaneously. Quattr, the AI Search Visibility Platform ranked #1 for AEO Results, Usability, and Relationship on G2 Spring 2026, today launched the GIGA Landing Page Generator, a supervised AI agent that produces deployment-ready landing pages grounded […]
MethodHub launches CoAPP, an AI enabled Content Organization and Accelerated Publishing Platform
MethodHub launches CoApp – Content Organization and Accelerated Publishing Platform which leverages AI to revolutionize and speed up publishing MethodHub Software Limited is pleased to announce the launch of CoAPP (Content Organizing and Accelerated Publishing Platform), a cloud native, secure, and scalable platform designed to transform high volume publishing operations by automating the entire publishing […]
Pixazo Launches Seedream and Seedance MCP for Claude, Codex, and Leading AI Platforms
Pixazo brings ByteDance’s Seedream and Seedance models to Claude, Codex, and beyond — no extra integration required. Pixazo, the AI design platform, today announced the launch of Seedream MCP and Seedance MCP — bringing two of ByteDance’s most powerful generative AI models to Claude (Anthropic), Codex (OpenAI), and other MCP-compatible AI platforms. The Seedream MCP […]
RAVL Acquires New Helio to Advance AI-Native Product Delivery
Acquisition expands RAVL’s approach to AI-first software delivery through deep expertise in product and experience strategy. RAVL today announced the acquisition of New Helio, a boutique consultancy specializing in product and experience strategy, customer experience, and service design. The acquisition strengthens RAVL’s “Leap Left” approach to AI-first software delivery, helping organizations rethink how products are designed, validated, […]
Sunrise To Noon Digital Marketing Agency Expands AI-Driven SEO Services to Help Businesses Improve Search Visibility
Sunrise To Noon expands AI-driven SEO, website, and ad services to help businesses improve search visibility & generate more leads in today’s digital landscape. Sunrise To Noon Digital Marketing Agency today announced expanded visibility and rollout of its AI-driven SEO and digital marketing systems designed to improve business performance and measurable growth, help businesses improve […]
Adswerve Partners with Amplitude to Connect Customer Acquisition, Product-Led Growth, and AI-Driven Analytics
Partnership delivers end-to-end customer journey visibility, behavior-based audience activation, and real-time AI decisioning without complex queries or advanced technical expertise Adswerve, a leading data, analytics, media, and technology consultancy creating positive business impact for marketers and agencies, today announced a new partnership with Amplitude, a leading AI analytics platform, to help brands and agencies connect behavioral […]
Beamr Research Validates Patented CABR Technology as an AI Training Asset
Training AI model on video data processed by Beamr’s content-adaptive technology made the model more resilient to compression, by lowering depth estimation error on safety-critical road users, including pedestrians and motorcyclists, by 30.7% Beamr Imaging Ltd. (NASDAQ: BMR), a leader in video optimization technology and solutions, released research demonstrating that machine vision models fine-tuned on […]
NextRoll Names Jay Webster Chief Technology Officer as AdRoll Builds for the Next Era of Marketing Discovery
NextRoll, the marketing technology company behind AdRoll’s AI-powered multi-channel advertising platform, today announced the appointment of Jay Webster as Chief Technology Officer. In this role, Webster will oversee engineering across software, data science and operations as AdRoll continues to evolve its platform for a more connected, AI-driven marketing environment. Webster will play a central role […]
Amazon, LinkedIn help advertisers reach professionals via CTV ads
As part of a new collaboration, marketers can run the networking platform’s CTV ad campaigns using Amazon DSP.