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20,698 articles covering the AdTech ecosystem

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WPP seeking to offload South Bank campus

“Rationalisation and simplification” of real estate forms a plank of WPP chief executive Cindy Rose’s Elevate28 strategy.

CampaignSep 7, 2026Source
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How Are Europe’s SVOD/BVOD Content Alliances Shaping Up?

Last week saw the announcements of two fresh content partnerships between international streaming services and European domestic broadcasters, the latest additions to a frantic period of dealmaking since TF1 and Netflix kicked off the trend in the summer of 2025. Netflix was responsible for one of these deals, partnering with Spanish broadcaster Atresmedia to bring Read More

VideoWeekSep 7, 2026Source
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France Launches Global Initiatives to Support Independent Cinema and Establish Framework for Alliance of State Film Commissions: Lumiere Summit

Top filmmakers including Richard Linklater, Rebecca Zlotkowski, Jafar Panahi, Jane Campion, Pedro Almodóvar, Wim Wenders, Tarik Saleh and Jia Zhang-ke have signed on to take part in the International Resilience Initiative for Independent Screens unveiled Monday during the Lumiere Summit in France. The French government has launched what has been dubbed IRIS as a bid […]

Variety DigitalSep 7, 2026Source
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Adnami Launches Exclusive Attention-Optimised Packages on Display & Video 360

Adnami, the attention-first ad tech company, today (7th September, 2026) announced the launch of exclusive curated deal packages available directly in Google Display & Video 360 (DV360) through Index Exchange.  The new packages give programmatic and media specialists a quicker and [...] The post Adnami Launches Exclusive Attention-Optimised Packages on Display & Video 360 appeared first on ExchangeWire.com.

ExchangeWireSep 7, 2026Source
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Nucleus Genomics’ ‘Have Your Best Baby’ ads are back, now with IVF doctors

More than a dozen physicians appear in outdoor ads in five cities, extending last year’s provocative NYC campaign.

Ad AgeSep 7, 2026Source
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Spreadefi releases mobile app for iOS and Android

Digital liquidity platform Spreadefi has announced the launch of its mobile app. The version for Apple devices is now available through the App Store, while Android users can install the app in APK format. The mobile launch has become one of the platform’s key development milestones in 2026. Up until now, Spreadefi’s core functionality was available […]

MarTech SeriesSep 7, 2026Source
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Alation Named a Leader in the 2026 IDC MarketScape for Worldwide Data Intelligence Platform Software

Recognition highlights Alation’s strengths in agentic AI embedded across the data intelligence life cycle, and governed, AI ready data products on an open, federated architecture Alation Inc., the creators of the intelligence operating system, today announced that it has been named a Leader in the IDC MarketScape: Worldwide Data Intelligence Platform Software 2026 Vendor Assessment (doc #US54118226, […]

MarTech SeriesSep 7, 2026Source
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Digest: Trade Desk Cuts Jobs in Major Strategic Reset; VodafoneThree Unveils TV Service in UK Market Push

In today’s Digest, we discuss The Trade Desk laying off 15% of its workforce as its CEO frames the cuts as a strategic reset, VodafoneThree launching a TV service and premium mobile tier in a UK market push, and DAZN [...] The post Digest: Trade Desk Cuts Jobs in Major Strategic Reset; VodafoneThree Unveils TV Service in UK Market Push  appeared first on ExchangeWire.com.

ExchangeWireSep 7, 2026Source
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Cyara Names Ben Corser to Lead Asia-Pacific Growth

Corser will lead the company’s next phase of regional expansion as enterprises move AI agents into live customer service Cyara, the AI trust company for customer experience, announced the appointment of Ben Corser as General Manager and SVP, Go-to-Market for Asia-Pacific (APAC), reinforcing the company’s investment in Australia and its broader commitment to accelerating growth across […]

MarTech SeriesSep 7, 2026Source
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Adtech Signal Compression: Turning Billions of Advertising Events Into Actionable Media Decisions

Digital advertising has evolved into a highly instrumented environment, where almost every interaction can generate a measurable event. An advertising impression can generate information on placement, device, audience, location, time, content environment, engagement and subsequent behaviour. Additional levels of information include clicks, conversions, video completion, attention indicators, identity events, search activity, purchases and website activity. […]

MarTech SeriesSep 7, 2026Source
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Video Generator Launches Free AI Video Generator to Accelerate Digital Content Creation

Video Generator announced the launch of its free AI video generator, introducing artificial intelligence-powered video production tools to simplify digital content creation for creators, marketers, and businesses. The introduction of the free AI video generator reflects the continued evolution of automated video production technologies. Content creators, marketers, educators, and digital professionals are increasingly exploring artificial intelligence solutions to […]

MarTech SeriesSep 7, 2026Source
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Vobile Signs Strategic Cooperation and Commercial Agreements with UNN to Build AI Factories in Brunei Darussalam

Vobile, a global leader in digital content protection and transaction services, has signed strategic cooperation and commercial agreements with Unified National Networks Sdn Bhd (UNN), an integrated national telecommunication network operator of Brunei Darussalam. Christopher Phan, Acting Chief Executive Officer of UNN, and Yangbin Wang, Chief Executive Officer of Vobile, Inc., signed the agreements at […]

MarTech SeriesSep 7, 2026Source
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Wondershare Launches PDFelement V13 with New AI Workflows for Knowledge and Agreements

Wondershare announced the launch of Wondershare PDFelement V13, the latest major release of its AI-powered PDF solution. The new version introduces Spaces, a knowledge workspace for learning and research, and an enhanced Agreement Copilot that brings agreement review, comparison, protection, and signing into a more unified workflow. Together, the new experiences extend document AI beyond answering questions toward […]

MarTech SeriesSep 7, 2026Source
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Industry-Leading Email Signature Platform Crossware Is Now Available Through Ingram Micro’s Xvantage Platform as Part of the Microsoft Marketplace Private Offers

Crossware, a global leader in enterprise-grade email signature management, announced an expanded agreement with Ingram Micro, a leading technology company in the global information technology ecosystem. The relationship that broadens the availability of the Crossware Email Signature for Microsoft 365 for Cloud Solutions Providers (CSPs) across North America. This announcement is part of Crossware’s planned […]

MarTech SeriesSep 7, 2026Source
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Hosted.com Unifies Domain Registration, Web Hosting and Business Email for Small Business Websites

Hosted.com focuses on domain registration, web hosting, WordPress hosting, using cPanel’s control panel for SMEs, startups, freelancers and entrepreneurs. Hosted.com, a domain registration and web hosting provider, has renewed its focus on the core services behind a small business website. The company brings domain registration, web hosting, business email, security and site management tools into […]

MarTech SeriesSep 7, 2026Source
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King’s Cross becomes the London ‘hunderground’ in ITV takeover

Out-of-home campaign sets out to prove “There’s no place like ITV” for hun culture.

CampaignSep 7, 2026Source
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Checkers & Rally’s and Yung Gravy take the ‘Fryway to the Flava Zone’

The Partners+Napier campaign sends diners into an ’80s fantasy filled with fry keytars, mullets and plenty of sauce.

Ad AgeSep 7, 2026Source
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Media Buying Briefing: Back-to-school brand spending on TikTok rises

Advertisers increased investment on TikTok, YouTube and search during summer months – but the back-to-school period is becoming a longer and more general sales period.

DigidaySep 7, 2026Source
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Google divestiture is dead — and publishers are fine with that

Publishers didn’t get a Google AdX breakup; they got behavioral remedies, promised transparency and a new reminder that Google’s real power lies in controlling demand, not pipes.

DigidaySep 7, 2026Source
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Anthropologie is launching Nike as sneaker shoppers increase nearly 30%

The retailer is planning a full digital campaign to accompany the launch. The first of nine styles launched on Monday, with the rest rolling out by September 21.

DigidaySep 7, 2026Source
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YouTube’s new public viewcounts over-report actual engagement by 40%

YouTube‘s new public viewcounts over-report engagement by 40%, according to new data from Agentio. As you probably know, YouTube last month introduced a significant change to how it counts views on long-form content. Instead of requiring people to watch for a certain length of time before considering them ‘a viewer’ (the amount has never been […] Visit Tubefilter for more great stories.

TubefilterSep 4, 2026Source
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Podcaster Amanda Hirsch Apologizes for ‘Insensitive, Wrong’ Polymarket Lindsay Clancy Sponsored Content: ‘I Should Have Known Better’

On Sunday, influencer Amanda Hirsch — the creator behind the popular “Not Skinny But Not Fat” podcast, who also hosts Hulu’s “Get Real” podcast — addressed the uproar about having posted partner content with the betting platform Polymarket over the Lindsay Clancy verdict. In a since-deleted post from Friday, after the judge in the case had […]

Variety DigitalSep 6, 2026Source
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Mandy Moore on Hilary Duff’s Musical Comeback and Playing an ‘Absolute Bitch’ in Dan Fogelman’s NFL Family Drama ‘The Land’: It’s ‘”Friday Night Lights” and “Succession” All Rolled Into One’

Mandy Moore knows how to travel with her kids. She hands them a tablet for some screen time. Not that the children have carte blanche on what they could watch. Instead, Moore uses ABCmouse, a childhood education app that she says keeps the kiddos occupied while teaching them how to read. It also offers lessons […]

Variety DigitalSep 5, 2026Source
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Search Console AI Reports Go Global, Mueller On Recovery – SEO Pulse via @sejournal, @MattGSouthern

Google says Search Console AI reports are now worldwide, and John Mueller weighs in on recovery timing, markdown for AI crawlers, and sitemap cache-busting. The post Search Console AI Reports Go Global, Mueller On Recovery – SEO Pulse appeared first on Search Engine Journal.

Search Engine JournalSep 5, 2026Source