News

Digest: Ad Companies in Boycott Settlement Talks with FTC; Court Orders Meta to Face Youth Addiction Suit; YouTube Raises Premium Prices

In today’s Digest, we look at the FTC moving toward a settlement in an ad boycott investigation, the Massachusetts Supreme Judicial Court ordering Meta to face a youth addiction lawsuit, and YouTube raising Premium prices. The post Digest: Ad Companies in Boycott Settlement Talks with FTC; Court Orders Meta to Face Youth Addiction Suit; YouTube Raises Premium Prices appeared first on ExchangeWire.com.

OpenX Repositions as The Intelligent SSP™ to Simplify Advertising

OpenX, The Intelligent SSP, today (14th April, 2026) unveiled a new logo, positioning, and look and feel to usher in the next era of digital advertising. As part of this rebrand, the company also refined its commitment to make media [...] The post OpenX Repositions as The Intelligent SSP™ to Simplify Advertising appeared first on ExchangeWire.com.

Publicis Groupe Grows for 20th Straight Quarter, But Momentum Slows

Conflict in the Middle East weighed on the Group’s revenue growth.

How responsible are brands for online safety on social platforms?

The Campaign Podcast features a discussion on harmful social media content and urges brands to demand transparency.

Arthur Sadoun reassures Publicis that layoffs and asset sales aren’t its playbook

Publicis recently won Microsoft’s media account and signed an agentic AI partnership with the tech giant.

Nespresso’s Gen Z Glow-Up: Dua Lipa, Iced Drinks, and a Bold New Visual World

Behind Nespresso's big brand overhaul to reach Gen Z, including Dua Lipa as ambassador and a colorful redesign

JCPenney Brings Its Battle Against Fashion Elitism to Women’s Basketball

JCPenney breaks into women's sports with Inside Lane, an extension of its message that great style doesn't have to cost a fortune.

Inside The Trade Desk’s programmatic power struggle

The Trade Desk faces rising tensions with agencies over transparency — and more importantly, programmatic control.

Ad Tech Briefing: The Trade Desk’s ‘changing of the guard’ and a ‘sign of the times’

So many exits, so much confusion in a buyer's market.

MrBeast is so big, Beast Industries turns down eight-figure brand deals if they aren’t the right fit

Beast Industries CEO Jeff Housenbold tells Digiday how the company is expanding and growing the monolith that is MrBeast.

Creator content has become critical for retail media networks

Execs in the advertising businesses of retailers like Walmart, Best Buy and Albertsons see value in incorporating more creator-led content.

Digiday+ Research: Publishers favor generative AI over predictive AI

Publishers have worked to find the right fit for AI tools, and found that generative AI lends itself better to journalism than predictive AI.

When Last Touch Is By Ear; Drip Pricing, Named For The Torture Method

Can You Hear Me Now? What do you think of when you hear the term “programmatic audio?” Podcasts or streaming music probably pop to mind. But don’t forget about in-store audio, you know, the radio-ish channels playing in the background at the supermarket. Discount retailer Dollar General has outfitted 6,000 of its 21,000 locations with […] The post When Last Touch Is By Ear; Drip Pricing, Named For The Torture Method appeared first on AdExchanger.

Agentic AI and Tentpole Events Drive 2026 Ad Spend Growth

A confluence of major sporting events, election spending, and rapid artificial intelligence adoption is set to make the U.S. advertising market grow faster than many anticipated this year. The IAB expectation shared with Beet.TV suggests a nearly double-digit expansion, suggesting robust health despite lingering economic uncertainty. Underpinning this growth are three distinct drivers: A slate [...]

Top 5 Branded Videos of the Week: “Can you hear me now?”

'Tis the season for festive holiday beverages, and some of YouTube's biggest channels are raising their glasses. MrBeast led the way with an assortment of hot drinks on offer, while a handful of other sponsored videos depicted boozier methods for keeping warm. Each family is different, but if your folks like sharing cozy meals with each other during December, read on. Millions have already used these videos as inspiration for their seasonal recipes. Will you join the club? Visit Tubefilter for more great stories.

Top 50 Most Viewed YouTube Channels Worldwide • Week Of 04/12/2026

When did BabyBillion become the most dominant channel on YouTube? Though the kid-friendly hub has been a factor in our charts for years, it had never reached the #1 spot in the Global Top 50 until the first week of March. Since then, BabyBillion has led each week's ranking of the most-watched YouTube channels in the world. This week, the channel with the most #1 finishes in our viewership chart came close to knocking BabyBillion off its perch. T-Series got 919.5 million weekly views to vault up to second place in the ranking, but BabyBillion remained undefeated in May thanks to its 1.15 billion weekly views. Visit Tubefilter for more great stories.

Intel and Toshiba - "The Beauty Inside" Case Study - 2m

Sir Martin Sorrell Marks Beet@20 With Warning That AI Is Upending Advertising

Beet.TV this year turns 20, which in media years is roughly equivalent to surviving several platform extinctions and at least one pivot to video that actually worked. What began with a taping at Google’s Mountain View campus in 2006 has grown into a sprawling archive of about 11,000 interviews tracking everything from early vlogging to [...]

Alex Cooper Calls Out Alix Earle for Creating ‘Fake Drama’ Amid Rumored Business Feud: ‘I Have Nothing to Hide’

Alex Cooper is addressing rumors about a feud with Alix Earle head on.  Following the seemingly complex departure of Earle’s podcast, “Hot Mess,” from Cooper’s Unwell Network in 2025, Earle has made a series of “passive aggressive reposts and likes,” as the “Call Her Daddy” host describes them. Her latest, a pointed repost from a […]

Publicis Groupe - Q1 2026 results - 3m27s

Hudson Williams for Peloton | Let yourself go - 1m

Ticker: Fox News Media Partners With Kalshi

Fox News Media joins CNN and CNBC in partnering with Kalshi.

Meta is Quietly Becoming a Bigger Ad Business Than Google

According to Emarketer, Meta is projected to generate $243.46 billion in global ad revenue in 2026, edging past Google’s $239.54 billion.

What separates brands that grow from brands that stand still

Bradley Keefer, Chief Revenue Officer, Keen Decision Systems Every brand is trying to find the right levers to maximize its ad budget. While it is easy to assume larger budgets grant a natural advantage, capital alone does not guarantee success. The brands that win are not necessarily those with the deepest pockets; they are the […]