News
20,115 articles covering the AdTech ecosystem
AdFection Spyware Hit 70,000 Apps via Ad Networks [2026]
Citizen Lab research documented the first confirmed case of spyware distributed through ad networks, affecting 70,000 apps, highlighting a critical security vulnerability in the adtech supply chain.
IPA Bellwether: 'Brands are investing in being talked about'
UK marketing budgets recorded their strongest growth in over two years with all seven categories reporting upward revisions in Q3 2026, according to IPA Bellwether data.
Amazon Ads: The E-Commerce Search Monolith vs. Walmart Connect: The In-Store Data Goldmine
Analysis comparing Amazon Ads and Walmart Connect's divergent advertising strategies, with Amazon leveraging e-commerce search data while Walmart capitalizes on in-store data, showing widening competitive differentiation.
Google’s Indexing API Docs No Longer Explain How To Get Approval via @sejournal, @MattGSouthern
Google removed the Indexing API approval form and steps from its docs. Default quotas are listed, but the pages don't say how to request more. The post Google’s Indexing API Docs No Longer Explain How To Get Approval appeared first on Search Engine Journal.
MRC Revokes, Denies Nearly Two Dozen Nielsen PPM Markets
The loss of accreditation comes as Nielsen's personal people meter have also become an integral part of its co-viewing estimates for its national TV service.
Q2 Earnings Highs And Lows: Taboola (NASDAQ:TBLA) Vs The Rest Of The Advertising & Marketing Services Stocks
Comparative earnings analysis of Taboola and other advertising and marketing services stocks for Q2 2026, evaluating performance across the sector.
Rank Tracker Data, ChatGPT Tags & AI Search Links – SEO Pulse via @sejournal, @MattGSouthern
A rank tracker logged Google pages missing their usual sites, some ChatGPT links lost tracking tags, and Google and Bing changed AI search links. The post Rank Tracker Data, ChatGPT Tags & AI Search Links – SEO Pulse appeared first on Search Engine Journal.
CTV drives 10.1% consideration lift as brands look beyond awareness
Samsung Ads and Kantar study reveals Connected TV advertising drives measurable 10.1% gains in brand consideration and purchase intent across multiple sectors.
New AI Transparency Requirements Enacted For Advertisers And Deployers
State legislatures including California have passed new laws requiring disclosure of AI use in advertisements and depictions of individuals.
Robitussin Hires Hitman To Kill Coughs
The largest integrated campaign in Robitussin's 77-year history is designed to "disrupt and get noticed," Karen Bouhadana, Haleon's senior director, respiratory, tells "Marketing Daily."
Florida Social Media Restrictions Likely Constitutional, Court Rules
"Truth Social is just as likely as Instagram to be affected" by the law, the Eleventh Circuit Court of Appeals said.
Retail Media Growth Depends on Faster Execution
New research from GrowthLoop and Ascend2 shows how slow audience activation and delayed reporting put retail media budgets at risk A retail media campaign can reach the right shoppers and still arrive too late. For a brand coordinating a weekend promotion across hundreds of locations, several days spent waiting for an audience segment can consume […] Retail Media Growth Depends on Faster Execution first appeared on Street Fight.
Have you heard? Creator ‘Jeopardy!’ returns, Baby Shark meets Dr. Seuss, and Electrify powers up.
Each week, we handpick a selection of stories to give you a snapshot of trends, updates, business moves, and more from around the creator industry. This week, creators are responding in the form of a question (again), a children's icon is dressing up as a shark for Halloween, and a funding firm is charging up with some new hires. Pop culture minute The "YouTube edition" of a beloved quiz show is back for Double Jeopardy. For the second time, Ken Jennings will host a special edition of Jeopardy! contested by YouTube creators. Michelle Khare, Mythical Josh, and Angela Giarratana of Smosh will compete for charities across a gauntlet of internet-themed trivia. If Khare wants a challenge worthy of her YouTube channel, she should try to outdo Jennings' 74-game Jeopardy! winning streak. Visit Tubefilter for more great stories.
Creators are finally getting an official Small Business Association classification, making it much easier for them to access loans, grants, and more
For the very first time, the U.S. Small Business Association has issued digital content creators a classification, making it much easier for them to access SBA-backed loans, grants, and other support. The Creators Guild of America, which worked with the SBA to secure this classification, says creators have long qualified for the association’s support, but […] Visit Tubefilter for more great stories.
Meta’s New Terms Expand Crawling Rights Beyond Advertisers via @sejournal, @MattGSouthern
New terms let Meta crawl sites tied to business users and use the content to train its products, widening rights ad buyers had already granted. The post Meta’s New Terms Expand Crawling Rights Beyond Advertisers appeared first on Search Engine Journal.
Court Lifts Block On Georgia Parental Consent Law
A federal appeals court lifted a block on a Georgia law that requires social platforms to verify all users' ages and prohibit minors under 16 from creating accounts, without parental permission.
LinkedIn Launches Creator Updates On Redesigned Profile 'Dashboard'
LinkedIn has updated the platform's profile Dashboard alongside updates designed to help creators access performance insights, while discovering revenue opportunities, including in-stream ads, brand partnerships, and one-on-one consultations.
Viral Nation is exploring a sale as social and creator agency M&A accelerates
Viral Nation co-founders and co-CEOs Mathew Micheli and Joe Gagliese are actively meeting with potential buyers, Gagliese told Ad Age.
Apple-Meta Collaboration Creates Game-Changing Ad Creative Team
Apple and Meta have announced a new open AI model designed to run on Mac computers.
The Growth Gap: Why Marketers Keep Making the Same Media Decisions
The Trade Desk's first Open Forum in Dubai brought together leading advertisers, agencies, media owners and technology partners to examine a growing challenge for modern marketers: if consumer behaviour has changed dramatically, why do media investment decisions so often remain the same? The post The Growth Gap: Why Marketers Keep Making the Same Media Decisions appeared first on New Digital Age.
Who is right for this? The question agencies stopped asking
The agency holding company model was designed for a world that no longer exists. It was built on the premise that to gain consistent access to creative talent, you need to hire them full-time. Times however have changed, availability is not a skill. The post Who is right for this? The question agencies stopped asking appeared first on New Digital Age.
Talent Tracker: Perfect Storm, Kingfisher, W, The Story Network and more
Talent Tracker is a weekly column that rounds up people moves, promotions and new hires from around the advertising and marketing industry. The post Talent Tracker: Perfect Storm, Kingfisher, W, The Story Network and more appeared first on New Digital Age.
Agency News: Born Social, curly media, Start, M+C Saatchi and more
A weekly roundup of agency news, including partnerships, client wins, mergers, expansions and more. The post Agency News: Born Social, curly media, Start, M+C Saatchi and more appeared first on New Digital Age.
The NDA Podcast returns with the launch of the No NDA interview, kicking off with Ari Paparo
Welcome back to the NDA Podcast, hosted as always by Justin Pearse, Editor-in-Chief and Andy Oakes, Publisher of NDA. After a longer-than-planned summer break, we are back with our usual ramblings on the digital media and marketing indusrtry. The post The NDA Podcast returns with the launch of the No NDA interview, kicking off with Ari Paparo appeared first on New Digital Age.