4,555 articles covering the AdTech ecosystem
Learn how to build a stronger 2026 Ad Age Small Agency Awards entry, from eligibility and storytelling to results, revenue and a simple checklist. The final deadline to enter is Wednesday, April 15, 2026.
Movement artist Matt McCreary leads a playful chain of exchanges in Ariel Fisher-directed spot.
In October 2026, Ad Age will host its annual celebration for a new class of Leading Women and Rising Star honorees.
Small UX tweaks can remove major purchase barriers. Create a seamless checkout experience that keeps customers coming back. The post The real reason checkout kills ecommerce conversions appeared first on MarTech.
Even for the terminally online, it’s hard to keep pace with social media trends. But that only applies to terminally online humans. Marketers now have AI tools that can read and analyze posts at the speed of viral trends and surface data and popular creators to inform ad campaigns. Consiglieri, a boutique consultancy founded by […] The post AI Helps Manscaped Trim Social Chatter Down To The Bare Essentials appeared first on AdExchanger.
New partnerships, industry leaders, and immersive cultural experiences highlight why Lisbon is becoming a magnet for the European streaming community The global streaming industry is heading to Lisbon. When Questex’s StreamTV Europe debuts April 13–15, 2026, the event will spotlight Portugal’s rapidly growing role in the European streaming ecosystem, bringing together global media companies, technology innovators, and […]
Three native AI tools give law firms the ability to qualify leads, engage prospects, and manage operations automatically Lawmatics, the leading CRM and client acquisition platform for law firms, announced the most significant expansion of its platform to date, adding three native AI tools that redefine how firms acquire clients, manage intake, and run day-to-day […]
Firmly Connect enables merchants to quickly become “agentic commerce-ready” within hours to sell across AI shopping agents, platforms, and publishers, which are widely projected to become a $3–5 trillion agentic commerce economy within the next five years Firmly Connect is now embedded as enterprise infrastructure as Aurus becomes the first omni-commerce gateway with native agentic commerce […]
The deal combines a decentralised search engine, a privacy browser, and a distributed VPN into one integrated product for everyday users — and Timpi Search is now open to the public Two privacy-focused technology companies have merged their products to take on Big Tech’s grip on search and browsing — without the tracking, ad profiling, or centralised […]
New AI agent helps marketing teams analyze performance, generate strategic recommendations, and act on unified measurement insights Lifesight, a leader in unified marketing measurement, announced the launch of Mia, a new marketing intelligence agent designed to help ecommerce and retail marketing teams analyze performance data, generate strategic recommendations, and act faster on insights across channels. […]
Hundreds of millions of developers, analysts, and policy professionals can now access structured legislative and regulatory intelligence from within ChatGPT-powered workflows and custom GPTs FiscalNote Holdings, Inc. , a global leader in AI-driven policy and regulatory intelligence, announced that the PolicyNote MCP has been approved and listed in the OpenAI App Store. The listing enables […]
Sabio Holdings announced that its owned-and-operated network, Creator TV® has entered a partnership with Convergence, a Los Angeles-based creator management, media development, and venture studio based in LA, to bring new and innovative creator-led show concepts to television. “We’re excited to partner with Convergence on bringing dynamic creator-led storytelling to the forefront of entertainment,” said Charlie Ibarra, […]
A week after Netflix co-CEO Ted Sarandos called YouTube a “straightforward direct competitor,” the platform’s managing director in France and South Europe Justine Ryst proved him right as she unpacked YouTube’s strategy in the content business and global reach. Speaking at a fireside chat hosted at Series Mania in Lille, the Paris-based executive said YouTube […]
Marketing leaders are grounding SEO in zero- and first-party data to better align content with real-world customer behavior and needs. The post How Zero-Party & First-Party Data Can Fuel Your Intent-Based SEO Strategy appeared first on Search Engine Journal.
The demand-side platform (DSP) pushes back on Omnicom’s audit as routine oversight, even as its shares tumble around 7% in intra-day trading.
Appointment follows a competitive pitch.
Four agencies were awarded the top mark, compared to none last year.
The work is set to launch in the summer and the agency has been working on the account since the beginning of the year.
Kara Osborne departed the role in October 2025
Holding companies and their progressive allies have used purpose and diversity and inclusion strategies to achieve their aims, while doing little to fix a bigger problem that’s killing our industry.
OpenAI is sunsetting its video generation tool Sora, and winding down its content partnership with Disney, according to multiple reports this morning. Following a flurry of product launches in recent years, the AI firm is reportedly refocusing its strategy on business and coding functions. The move comes ahead of a potential initial public offering (IPO) later Read More