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News

4,555 articles covering the AdTech ecosystem

Cologuard - The (Second) Talk - 90s

Ad Age
Mar 25, 2026Source

What makes a winning Small Agency Awards entry—and how to build one

Ad Age

Learn how to build a stronger 2026 Ad Age Small Agency Awards entry, from eligibility and storytelling to results, revenue and a simple checklist. The final deadline to enter is Wednesday, April 15, 2026.

Mar 25, 2026Source

DGT - Pedestrians - 55s

Ad Age
Mar 25, 2026Source

On - Keep It Moving - 45s

Ad Age
Mar 25, 2026Source

On turns to choreography to show its Cylon circular fashion in action

Ad Age

Movement artist Matt McCreary leads a playful chain of exchanges in Ariel Fisher-directed spot.

Mar 25, 2026Source

2026 Ad Age Leading Women Luncheon

Ad Age

In October 2026, Ad Age will host its annual celebration for a new class of Leading Women and Rising Star honorees.

Mar 25, 2026Source

The real reason checkout kills ecommerce conversions

MarTech

Small UX tweaks can remove major purchase barriers. Create a seamless checkout experience that keeps customers coming back. The post The real reason checkout kills ecommerce conversions appeared first on MarTech.

Mar 25, 2026Source

AI Helps Manscaped Trim Social Chatter Down To The Bare Essentials

AdExchanger

Even for the terminally online, it’s hard to keep pace with social media trends. But that only applies to terminally online humans. Marketers now have AI tools that can read and analyze posts at the speed of viral trends and surface data and popular creators to inform ad campaigns. Consiglieri, a boutique consultancy founded by […] The post AI Helps Manscaped Trim Social Chatter Down To The Bare Essentials appeared first on AdExchanger.

Mar 25, 2026Source

Lisbon Takes Center Stage: Questex’s StreamTV Europe Celebrates Portugal as the New Home for Streaming Innovation in Europe

MarTech Series

New partnerships, industry leaders, and immersive cultural experiences highlight why Lisbon is becoming a magnet for the European streaming community The global streaming industry is heading to Lisbon. When Questex’s StreamTV Europe debuts April 13–15, 2026, the event will spotlight Portugal’s rapidly growing role in the European streaming ecosystem, bringing together global media companies, technology innovators, and […]

Mar 25, 2026Source

Lawmatics Announces AI Suite for Law Firms, Bringing Agentic Automation to Legal Lead Intake

MarTech Series

Three native AI tools give law firms the ability to qualify leads, engage prospects, and manage operations automatically Lawmatics, the leading CRM and client acquisition platform for law firms, announced the most significant expansion of its platform to date, adding three native AI tools that redefine how firms acquire clients, manage intake, and run day-to-day […]

Mar 25, 2026Source

Firmly Launches Firmly Connect, the First Agentic Commerce Platform that Allows Merchants to Directly Connect to Any Agent or Agentic Marketing Channel Without Deploying Any Code

MarTech Series

Firmly Connect enables merchants to quickly become “agentic commerce-ready” within hours to sell across AI shopping agents, platforms, and publishers, which are widely projected to become a $3–5 trillion agentic commerce economy within the next five years Firmly Connect is now embedded as enterprise infrastructure as Aurus becomes the first omni-commerce gateway with native agentic commerce […]

Mar 25, 2026Source

Timpi and MASQ Network Merge to Build a Privacy Alternative to Google Search and Chrome Without the Surveillance

MarTech Series

The deal combines a decentralised search engine, a privacy browser, and a distributed VPN into one integrated product for everyday users — and Timpi Search is now open to the public Two privacy-focused technology companies have merged their products to take on Big Tech’s grip on search and browsing — without the tracking, ad profiling, or centralised […]

Mar 25, 2026Source

Lifesight Launches “Mia,” an Agentic AI Marketing Intelligence Agent

MarTech Series

New AI agent helps marketing teams analyze performance, generate strategic recommendations, and act on unified measurement insights Lifesight, a leader in unified marketing measurement, announced the launch of Mia, a new marketing intelligence agent designed to help ecommerce and retail marketing teams analyze performance data, generate strategic recommendations, and act faster on insights across channels. […]

Mar 25, 2026Source

FiscalNote Launches PolicyNote MCP in the OpenAI App Store, Significantly Expanding Access to Its Policy Intelligence

MarTech Series

Hundreds of millions of developers, analysts, and policy professionals can now access structured legislative and regulatory intelligence from within ChatGPT-powered workflows and custom GPTs FiscalNote Holdings, Inc. , a global leader in AI-driven policy and regulatory intelligence, announced that the PolicyNote MCP has been approved and listed in the OpenAI App Store. The listing enables […]

Mar 25, 2026Source

Creator TV® and Convergence Announce Partnership to Bring Creator-Led Programming to Television

MarTech Series

Sabio Holdings announced that its owned-and-operated network, Creator TV® has entered a partnership with Convergence, a Los Angeles-based creator management, media development, and venture studio based in LA, to bring new and innovative creator-led show concepts to television. “We’re excited to partner with Convergence on bringing dynamic creator-led storytelling to the forefront of entertainment,” said Charlie Ibarra, […]

Mar 25, 2026Source

YouTube Exec Counters Netflix Rivalry Talk, Highlighting Platform’s Global Reach and $100 Billion in Creator Economy Payout

Variety Digital

A week after Netflix co-CEO Ted Sarandos called YouTube a “straightforward direct competitor,” the platform’s managing director in France and South Europe Justine Ryst proved him right as she unpacked YouTube’s strategy in the content business and global reach. Speaking at a fireside chat hosted at Series Mania in Lille, the Paris-based executive said YouTube […]

Mar 25, 2026Source

How Zero-Party & First-Party Data Can Fuel Your Intent-Based SEO Strategy via @sejournal, @rio_seo

Search Engine Journal

Marketing leaders are grounding SEO in zero- and first-party data to better align content with real-world customer behavior and needs. The post How Zero-Party & First-Party Data Can Fuel Your Intent-Based SEO Strategy appeared first on Search Engine Journal.

Mar 25, 2026Source

The Trade Desk says Omnicom audits ‘have not identified any issues’

Campaign

The demand-side platform (DSP) pushes back on Omnicom’s audit as routine oversight, even as its shares tumble around 7% in intra-day trading.

Mar 25, 2026Source

Optimum Nutrition owner appoints commerce agency of record

Campaign

Appointment follows a competitive pitch.

Mar 25, 2026Source

School Reports 2026: Which agencies got the highest marks?

Campaign

Four agencies were awarded the top mark, compared to none last year.

Mar 25, 2026Source

Lastminute.com picks BBH to create new brand platform

Campaign

The work is set to launch in the summer and the agency has been working on the account since the beginning of the year.

Mar 25, 2026Source

UM UK names PHD's Sarah Nugent as CEO

Campaign

Kara Osborne departed the role in October 2025

Mar 25, 2026Source

The unholy alliance

Campaign

Holding companies and their progressive allies have used purpose and diversity and inclusion strategies to achieve their aims, while doing little to fix a bigger problem that’s killing our industry.

Mar 25, 2026Source

OpenAI Exits Video Space with Shutdown of Sora and Disney Deal

VideoWeek

OpenAI is sunsetting its video generation tool Sora, and winding down its content partnership with Disney, according to multiple reports this morning. Following a flurry of product launches in recent years, the AI firm is reportedly refocusing its strategy on business and coding functions. The move comes ahead of a potential initial public offering (IPO) later Read More

Mar 25, 2026Source
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