News

Samsung - Doggone It - 15s

Coca-Cola media, data and tech agency review pits WPP against Publicis

The beverage giant is putting its global media, data and technology business in play.

Apple - Clingers - 60s

Apple - Tracker Invasion - 9s

How to enter the Small Agency Network billboard challenge—and make the case for advertising in public

The Small Agency Network is inviting member agencies to design a billboard that makes the case for the value of advertising and creativity.

Ad Age’s Brian Bonilla answers your questions in WhatsApp

Members of the Ad Age Small Agency Network put their toughest questions to the reporter who covers the industry closest.

What to do in downtown LA for the Small Agency Conference

The conference runs July 21–22 at Hudson Loft. Here's where to eat, drink and explore before, between and after sessions.

May—Takeaways from our pricing conversation

What agencies are rethinking about pricing in 2026.

Why independent agency leaders should explain the business of making money to employees

Understanding agency finances is not just a leadership exercise.

Apple’s latest privacy spot is haunted by the internet’s clingiest followers

TBWA\Media Arts Lab and Smuggler director Ivan Zacharias are back with another grim tale about unwanted online tracking.

Sitecore Snaps Up GEO Startup Scrunch for an Alleged $225M

Sitecore acquired the upstart, which helps brands optimize their digital content for AI engines and agent crawlers, for an alleged $225 million.

Week of May 25 Evening News Ratings: Post-Holiday Blues for the Newscasts

CBS News fell by double digits in the Adults 25-54 demo.

1440 Nabs a $101 Million Valuation As Its Newsletter Playbook Pays Off

The bootstrapped newsletter publisher generates $1 million per each of its 27 employees.

Apple Turns Rival Browsers’ Trackers Into Creepy Chrome Stalkers

Apple continues its privacy push by exposing vast system of online tracking.

As programmatic DOOH scales, buyers are turning to curated marketplaces

Lindsay Shelton, director, North America, VIOOH Not long ago, premium advertising meant a double-page spread in a glossy magazine or a 30-second spot during the Super Bowl.  It was about prestige, proximity to power and high price tags tied to exclusivity. But in the hyper-fragmented world of 2026, the definition of an exclusive environment has […]

More AI agents won’t fix advertising

Oz Etzioni, CEO and co-founder, Clinch AI has sparked a new level of optimism in advertising, with many hoping that autonomous agents will solve long-standing issues around speed, efficiency and performance. But adding more agents is not the same as improving outcomes. In a fragmented system, more intelligence often creates more noise. The systems that […]

Outgoing Prebid President Mike Racic On His Departure And The Org’s Next Act

Prebid is turning the page on what might be called its second chapter, as the organization navigates some major changes in the digital advertising landscape and within its own ranks. Over the course of just a few days last week, news emerged that Prebid President Mike Racic and Christian Janelli, Prebid’s director of product management, […] The post Outgoing Prebid President Mike Racic On His Departure And The Org’s Next Act appeared first on AdExchanger.

How McDonald’s is serving up culture as part of its new strategic plan

Activations around a Nike sneaker release and box office smash “Backrooms” demonstrate how the fast-food giant uses social media marketing.

Indeed addresses job market disconnect with ads that put people first

The “Jobs Need People” campaign depicts moments of peer-to-peer connection that make work fulfilling amid a rise in trends like employer ghosting.

What Is The Agentic Web? via @sejournal, @slobodanmanic

Publishers, developers, and businesses face three different economic realities under the agentic web. This article maps all three. The post What Is The Agentic Web? appeared first on Search Engine Journal.

What Not To Automate With AI: The SEO Deskilling Trap

Which marketing tasks should you automate, and which should you protect? The answer could define your team's capabilities for the next decade. The post What Not To Automate With AI: The SEO Deskilling Trap appeared first on Search Engine Journal.

Uber Advertising hires EMEA sales boss from Asos Media Group

Head of EMEA sales role was left vacant by Paul Wright in February.

CMA forces Google to offer 'fairer' AI search deal to publishers in UK

In a world first, publishers will be able to opt out of their content being used to power AI features in Google search and the company must provide clear links in results.

Alan Young and Julian Vizard depart St Luke's

The two founding members have worked at the creative shop for over 30 years.