News
10,204 articles covering the AdTech ecosystem
This Chrome Extension Reads Privacy Policies So You Don’t Have To
If there were an Olympics event for how fast someone can scroll to the bottom of a privacy policy and hit “accept,” you’d find me on the podium with a medal. But buried in those endless paragraphs are real trade-offs related to data sharing, liability and, increasingly, whether your content and data can be used […] The post This Chrome Extension Reads Privacy Policies So You Don’t Have To appeared first on AdExchanger.
Cuebiq’s Zora Senat: Do Media Publishers Know What Ads Will Actually Resonate With Their Targeted Audiences?
MIAMI — Media companies have invested heavily in identity infrastructure and first-party data capabilities to reach specific consumers at precise moments, but many still lack insights about which creative messages will connect with those carefully targeted audiences. “Media publishers right now have an enormous opportunity to take advantage of the data that they have in-house,” […]
Whole Foods to host Supper Club series
The specialty grocer will hold dinner events focused on food trends across three cities.
7 top grocery executive changes in May
Several top-level executives at Kroger announced their departures, while Lidl US, Ahold Delhaize and Allegiance Retail Services all named new CEOs.
Costco records strong results as it bulks up on protein sales
The club retailer launched protein-focused private label items to tap into shifting consumer demands stemming from the popularity of GLP-1s.
From pilots to platforms: The next chapter of AI in retail operations
The path toward better serving customers starts with store operations.
What brands need to know about retail compliance before expanding wholesale
Retail growth starts with compliance. Here’s what brands need to know before scaling wholesale.
Walmart: Store-fulfilled deliveries getting faster
Over 36% of deliveries from stores arrived in three hours or less in Q1, with quicker speeds fueling customer engagement, CFO John David Rainey said.
J.C. Penney rebound stalls in the holiday quarter
The department store made some strides in its turnaround last year but ended fiscal 2025 with weakness on the top and bottom lines.
Pink hires chief merchandising officer
Victoria’s Secret & Co. tapped a longtime Anthropologie executive for the new role, which comes as CEO Hillary Super has recommitted to the subbrand.
Even with Sydney Sweeney, American Eagle struggles to sell women’s bottoms
While the brand faced softer trends in the category, Aerie’s comparable sales grew 25% in Q1.
What Mattress Firm gained from contactless delivery
The shipping option has added customer flexibility and freed up drivers’ time despite early hurdles, executives said.
Iveda Launches Real-Time Zero-Shot AI Detection, Enabling Users to Instantly Build Custom AI Models With a Single Prompt
New capability gives retailers an instant AI model for shoplifting, loss prevention, and more — activated in seconds with a single prompt Iveda® a global leader in AI-driven video analytics and smart city technologies, announced a major advancement within its IvedaAI platform: real-time zero-shot AI detection powered by natural language prompts. For the first time, retailers […]
What the FBI’s DOOH Strategy Teaches Marketers
Digital out-of-home (DOOH) advertising has traditionally been viewed as a channel for building brand awareness, driving store visits, and influencing purchase decisions. But one of its longest-running use cases highlights a different strength: its ability to generate real-world action quickly and at scale. The Out of Home Advertising Association of America (OAAA) recently announced the […] What the FBI’s DOOH Strategy Teaches Marketers first appeared on Street Fight.
Sega’s ‘Streets of Rage’ Movie Sets ‘Sonic the Hedgehog’ Writers Pat Casey and Josh Miller; Jeymes Samuel to Direct for Lionsgate (EXCLUSIVE)
The film adaptation of Sega’s iconic “Streets of Rage” video game is alive and well at Lionsgate and has found its new writers: Paramount Pictures’ “Sonic the Hedgehog” film franchise masterminds, Pat Casey and Josh Miller. In addition to the “Sonic” duo, “The Harder They Fall” filmmaker Jeymes Samuel has joined the project to direct. […]
Watch the newest commercials from Homes.com, Rhoback, SoFi and more
Rhoback promotes its American Summer Collection.
Stella Artois - Ice Skating Priests - 2m
McDonald's - FIFA GenZ - 1m
DRIVE THRU - Henry Gets Beckham - 15s
Athletes vs Grimace - 17s
Next Starts Now | Hyundai | FIFA World Cup 2026 - 1m15s
Anthropic Files for IPO as AI Race Hits Public Markets
Testing investor appetite after a $965 billion valuation surge, the Claude maker moves to take its AI ambitions from private-market frenzy to a public listing
Week of May 18 Morning News Ratings: CBS Mornings Only Broadcast to Record Week-to-Week Growth
CBS Mornings had double-digit growth in the prized demo.
Ticker: ABC News Wins Big at the Emmys
NewsNation expands its podcast and digital offerings with four new titles.