News
20,257 articles covering the AdTech ecosystem
New AI Jobs Index Ranks 784 Occupations By Loss Risk via @sejournal, @MattGSouthern
Tufts index projects 9M U.S. jobs at risk from AI. Writers and Authors, Computer Programmers, and Web and Digital Interface Designers top the risk list. The post New AI Jobs Index Ranks 784 Occupations By Loss Risk appeared first on Search Engine Journal.
Google: Pages Are Getting Larger & It Still Matters via @sejournal, @MattGSouthern
Google's Gary Illyes and Martin Splitt discuss page weight growth, the 15MB crawl limit, and whether structured data is adding bloat to web pages. The post Google: Pages Are Getting Larger & It Still Matters appeared first on Search Engine Journal.
Ad Age Encyclopedia
From agency of record (AOR) to media mix modeling (MMM) to zero-click search, the ever-expanding Ad Age Encyclopedia of Marketing is here to help you decode key industry terms and jargon.
Watch the newest commercials from Papa Murphy’s, HBO, Citizen and more
Papa Murphy’s promotes its new $10.99 Detroit-Style Pizza.
EXCLUSIVE: Leaked Pitchdeck Reveals Amazon’s Pitch to Get Advertisers on Rufus
The retail giant positions Rufus as a “virtual product expert” that can surface sponsored recommendations to shoppers within conversational interactions.
Retail Media’s Measurement Problem Is A Trust Problem – And Incrementality Is The Way Forward
Retail media is booming. Spend is climbing, new networks are launching and every platform seems to deliver strong returns. And yet many marketers are asking the same uncomfortable question: How do we know what’s actually driving growth? These campaigns are working, but the industry lacks a consistent, credible way to prove exactly how much of […] The post Retail Media’s Measurement Problem Is A Trust Problem – And Incrementality Is The Way Forward appeared first on AdExchanger.
Aldi revamps website and mobile app
The upgrade marks another milestone in the discounter’s ambitious 2026 growth plans.
Raley’s CEO departs after 11 years with the grocer
Keith Knopf, who served as chief executive since 2018, has handed the reins to Mike Teel, the grocer’s owner and chairman.
Dollar General slashes 1,500 SKUs, boosts in-stocks
Further SKU reductions are on the horizon as the retailer prioritizes leaner inventories and a simpler supply chain.
Marks & Spencer turns to Nordstrom stores for its fashion debut
The U.K. retailer, iconic at home but only vaguely known elsewhere, is looking to expand worldwide.
Ulta doubled store fulfillment capabilities in 2025
The beauty retailer grew its ship-from-store program to 1,000 stores in fiscal year 2025, while its fulfillment center footprint remained flat compared to 2024.
Upland Second Street Launches Text‑to‑Vote at 2026 America’s Newspapers Mega‑Conference
Upland Software, Inc. , a leader in AI-powered knowledge and content management software, announced the official launch of Upland Second Street’s Text‑to‑Vote, a powerful new audience engagement and revenue‑driving feature. Designed for publishers, media companies, and news organizations, the Text‑to‑Vote capability enables users to boost audience participation, streamline mobile‑first voting experiences, and unlock new advertiser revenue opportunities […]
3E Launches AI Platform and Comprehensive AI Solution Suite, Bringing Trusted Intelligence and Workflow Acceleration to Product Compliance
3E delivers AI-enabled software, agentic-ready data, and standalone AI agents—backed by a new Trust Center and Fast Company recognition as a Most Innovative Company of 2026 3E, a global leader in AI-driven product compliance solutions, announced the launch of its AI platform and comprehensive AI solution suite—delivering an unparalleled combination of intelligent software with embedded AI, agentic-ready […]
BigID Unifies Privacy Management Across People Data and AI From Preference Portals to Deletion, in One Platform
As privacy obligations expand from employees to AI systems, BigID delivers the first platform to govern personal data and AI use together — end to end BigID, the leader in data and AI privacy, security, and compliance, announced Unified Privacy Management for People Data and AI: in a single platform that connects personal data discovery, […]
PixVerse Launches V6, Advancing AI Video Generation Across Creative and Agentic Workflows
Latest release advances camera control, character performance, and multi-shot video generation with native audio. PixVerse, a global AI video generation platform, announced the launch of V6, the latest version of its flagship model. V6 advances shot execution, character performance, and multi-shot audio-visual generation, with improvements across both creative and commercial use cases. The new model […]
Mileto Tecnologia Accelerates Streaming Growth With Synamedia Go
Leading Brazilian pay-TV operator continues to invest in OTT and execute on its growth plan, now supported by Synamedia’s proven portfolio Synamedia announced that Mileto Tecnologia, one of Brazil’s largest pay-TV operators, has chosen the Synamedia Go platform to support its rapid OTT expansion. Synamedia Go will be the foundation of Mileto’s next-generation streaming platform, supporting its ambitious […]
Kaltura and Descript Partner to Drive AI-Powered Video Innovation in the Enterprise, Enabling Scalable Content Production Across Regulated Industries
The partnership has already attracted new customers, including a leading healthcare provider, putting Kaltura and Descript’s integrated AI video creation and editing tools to use in highly regulated healthcare environments Kaltura, the Agentic Digital Experience company, announced a new strategic partnership with Descript, an AI-powered audio and video editing platform. The partnership will bring together Kaltura’s […]
Jack in the Box names CMO to strengthen product innovation, loyalty
Katelyn Zborowski previously spent over a decade at Yum Brands, where she helped develop more than 40 limited-time offerings for Taco Bell.
Mars gum brands mix memes, ‘borrowed nostalgia’ in global campaign
The “Total Overthink of The Head” campaign comes as the Orbit and Extra owner seeks to grow loyalty with younger audiences.
PubMatic offers agentic platform access to indie agencies in new deal
A partnership with the Untapped Growth media collective could offer a welcomed boost for independents amid ongoing holdco consolidation.
“Client-centricity is our new mantra”: new Dentsu CEO delivers first address to staff
Takeshi Sano pledges execution-led transformation, as the group tackles a sweeping international overhaul.
Director Billy Boman’s Rules for Rewriting Ads With AI
After his stunt for Fiverr caused a stir, ADWEEK talks to the director about how AI is changing his work
What the Netflix–Warner Music Deal Really Means for Artists and Brands
What does the Netflix-Warner Music deal signal about the future of artists and music IP, and should brands be taking notice?
TikTok On Why Brands Can’t Buy Its New Ad Formats Programmatically
Not unlike last year, the mood during TikTok’s NewFronts presentation last week felt like cautious optimism, if not outright relief. The post TikTok On Why Brands Can’t Buy Its New Ad Formats Programmatically appeared first on AdExchanger.