News
20,257 articles covering the AdTech ecosystem
Sprouts’ CEO says the chain needs to be a better ‘value’ for shoppers
“It’s not so much about price investments. It’s about bringing real clarity to the products that we’re launching,” Jack Sinclair said during an event.
Homeland to close 4 stores, consolidate others
The Midwest grocer said the move, which also includes putting an undisclosed number of locations up for sale, will help to build a stronger foundation for the future.
Activewear isn’t over. Everything’s just apparel now.
The lines between apparel, activewear and everything in between have only continued to blur. That isn’t a problem, except if the customer says it is.
Consumer sentiment falls 6%, hit by declining stocks, higher gas prices
Household expectations for inflation in 12 months rose to 3.8% from 3.4% in February in the biggest one-month gain since April 2025, the University of Michigan found in a survey.
Chativ Makes AI Customer Service for Small Business Affordable and Instant
Chativ’s AI chatbot for small business websites trains itself from your existing content and answers customer questions 24/7 — no coding required. Chativ announced the general availability of its AI customer service platform built specifically for small business websites. The platform tackles a problem that affects virtually every small business owner: spending hours each week […]
AI Guardrails by Zapier Gives Teams Inline Safety Checks for Every AI-Powered Workflow
New capability detects PII, identifies prompt injection attempts, and flags toxic content so you can block risky AI outputs before they reach downstream systems Zapier, the leading AI orchestration platform, announced “AI Guardrails by Zapier”, a set of builder-added safety checks that run directly inside automated workflows. AI Guardrails lets teams detect personally identifiable information […]
How brands and agencies are strategizing CTV investments in 2026
Nearly 70% of CTV advertisers plan to increase their spending this year, according to a new report from Advertiser Perceptions and Premion.
Reporting Uncertainty Without Losing Credibility via @sejournal, @bngsrc
Communicate what your data can and cannot prove to avoid costly decisions driven by incomplete insights. The post Reporting Uncertainty Without Losing Credibility appeared first on Search Engine Journal.
TurboQuant Has The Potential To Fundamentally Change How Search (And AI) Works via @sejournal, @marie_haynes
See how Google’s TurboQuant breakthrough could unlock real-time semantic search, faster indexing, and more powerful AI-driven rankings. The post TurboQuant Has The Potential To Fundamentally Change How Search (And AI) Works appeared first on Search Engine Journal.
Monzo’s AJ Coyne: marketers should elevate brand building from “cost” to “investment”
Coyne spoke at Advertising Week Europe on 26 March.
OpenAI’s ChatGPT Ads trial surpasses $100m in six weeks
The ongoing pilot gives advertisers the ability to invest in the format.
Hellmann’s brings the sandwich back to Sandwich, where it all began
The mayo brand enlisted two historians and a chef to make a historical lunch in Britain this week.
NHL and its broadcast partners launch unified Stanley Cup playoffs campaign
In a league first, ESPN, TNT Sports and Sportsnet partnered on the “You Just Have to Watch” campaign from Arts & Letters.
EXCLUSIVE: CourtAvenue Acquires GTX Solutions to Bolster Enterprise Data And AI Capabilities
The independent agency plans to grow the consultancy and embed it across its client base as demand grows for systems that can connect and activate data in real time.
Peter Alexander Joins MS NOW as Daytime Anchor
Alexander was most recently at NBC News.
The hidden tradeoffs in moving to a composable martech stack
Best-of-breed stacks promise agility, but the real impact on speed and cost depends on how well teams manage integration, data and operational complexity. The post The hidden tradeoffs in moving to a composable martech stack appeared first on MarTech.
What happens when ad spend goes wrong
Small mistakes in paid media can lead to massive losses, and ownership determines who absorbs the impact. The post What happens when ad spend goes wrong appeared first on MarTech.
The truth about martech in 2026
AI is exposing what your martech stack can’t hide. In 2026, teams without the skills and processes to support it won’t be able to prove ROI. The post The truth about martech in 2026 appeared first on MarTech.
Is the era of ‘rip and replace’ over for martech stacks?
The 2025 MarTech Replacement Survey found unprecedented stability after years in which major solutions were replaced at will. The post Is the era of ‘rip and replace’ over for martech stacks? appeared first on MarTech.
Retail leaders on embracing AI: ‘We have to keep trying things’
The theme of Shoptalk Spring was “Retail in the Age of AI.” Executives had strong opinions on the matter.
accesso Acquires Dexibit, Establishing the First Cross Platform AI and Analytics Platform for Visitor Attractions
Acquisition launches accesso IntelligenceSM, connecting guest and operator data, insight and action across the entire operation accesso Technology Group, the leading global technology provider to leisure, entertainment and cultural markets, announced the acquisition of Dexibit Limited, the only AI and analytics platform purpose-built for the visitor attractions industry. Operators generate vast amounts of data, but […]
Transcend Launches Agentic Assist and MCP Server to Help Enterprises Move at the Speed of AI
New products make it easier than ever for privacy teams to automate compliance workflows, reducing days of manual work to minutes of guided review. Transcend, the compliance layer for customer data powering the world’s leading companies, announced Agentic Assist and the Transcend MCP Server, bringing agentic AI capabilities directly into enterprise governance workflows. The company will demonstrate […]
More CMOs struggle with workloads as confidence in teams slips: report
While more CMOs are satisfied with their budgets compared to June, just 42% feel they are well-equipped by their marketing teams in 2026.
Covonia and Savlon owner Stada Thornton & Ross kicks off UK media review
Stada Thornton & Ross issues request for information.