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Brief
Apptopia

Apptopia

Provides comprehensive mobile app performance data, download and revenue estimates, and competitive intelligence to help businesses make data-driven decisions in the mobile app ecosystem.

apptopia.comBoston, Massachusetts, United StatesFounded 2011Parent: Sensor Tower

Last updated May 11, 2026 by the ATDb Editorial Team · Connections updated May 12, 2026

Industry
Mobile App Intelligence & Analytics
Business Model
SaaS
Target Market
Enterprise
Employee Count
51-200
Funding
$15M
Parent Company
Sensor Tower
API Available
Yes
Market Position

Leading mobile app intelligence provider acquired by Sensor Tower in 2023

Overview

Apptopia was a leading mobile app intelligence platform that provided performance analytics, market data, and competitive intelligence for mobile applications across iOS and Android. The company offered SDKs and data analytics tools that enabled app developers, publishers, investors, and brands to track app downloads, revenue estimates, user engagement metrics, and market trends. In 2023, Apptopia was acquired by Sensor Tower, another major player in the mobile app intelligence space, consolidating two of the industry's leading data providers. Following the acquisition, Apptopia's technology and data assets were integrated into Sensor Tower's platform, though the Apptopia brand and certain products continued to operate as part of the combined entity. The platform served a critical role in the mobile advertising and app marketing ecosystem by providing the competitive intelligence and performance data that marketers, investors, and developers needed to make informed decisions about app strategy, user acquisition spending, and market opportunities.

Products & Features

App Intelligence

Download and revenue estimates, user engagement metrics, and performance tracking for mobile apps

SDK Intelligence

Insights into SDK adoption, technology stack analysis, and third-party integrations within mobile apps

Advertising Intelligence

Ad creative tracking, advertising spend estimates, and competitive advertising analysis

Usage Intelligence

Daily active users (DAU), monthly active users (MAU), and engagement metrics for apps

Market Intelligence

Market trends, category rankings, and competitive landscape analysis

Key Features
App download and revenue estimatesSDK and technology trackingAdvertising spend and creative intelligenceUser engagement and retention metricsCompetitive benchmarkingMarket trend analysisCustom alerts and reporting
Use Cases
Competitive intelligence and market research for app developersInvestment due diligence for venture capital and private equity firmsUser acquisition strategy and performance benchmarkingMarket sizing and opportunity assessmentSDK and technology partner evaluationAdvertising strategy and creative analysisM&A target identification and valuation
Customer Segments
Mobile app developers and publishersVenture capital and private equity firmsInvestment banks and financial analystsBrand marketers and advertisersMobile ad networks and DSPsMarket research firmsEnterprise brands with mobile presence
Corporate history
  • 2011Founded
Connections

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