PubMatic Connect

Redwood City, California, United States · Founded 2022

1001-5000 employees · PUBM

Sourced & current · updated May 11, 2026

Sell-side platform letting publishers and data providers activate first-party data via deal IDs across programmatic channels. Launched 2022.

Where they sit

Stack tier: Infrastructure & Data (B)

Supply Side Platform (SSP)Data Management Platform

A product extension of PubMatic, one of the leading independent SSPs, offering first-party data activation capabilities to publishers and data providers at scale.

Ownership

Parent: PubMatic