Sumo Logic

Leading cloud-native log analytics and observability platform serving enterprise customers across multiple industries including AdTech

Sumo Logic is a cloud-native machine intelligence platform that provides log management, monitoring, and security analytics solutions for modern applications and cloud infrastructure. Founded in 2010, the company pioneered the concept of continuous intelligence, enabling organizations to gain real-time insights from machine data across their entire technology stack. The platform serves DevOps, SecOps, and IT operations teams with capabilities spanning application monitoring, infrastructure monitoring, security information and event management (SIEM), and cloud SIEM. In September 2023, Sumo Logic was acquired by private equity firm Francisco Partners in a deal valued at approximately $1.7 billion, taking the company private after its 2020 IPO. Following the acquisition, Sumo Logic continues to operate as a distinct entity under Francisco Partners' ownership, maintaining its brand, platform, and market presence. The company serves thousands of customers globally across various industries including technology, financial services, healthcare, and retail. While Sumo Logic is not a traditional AdTech company, it serves the AdTech ecosystem by providing observability and security solutions that help advertising technology platforms monitor their infrastructure, analyze application performance, ensure compliance, and detect security threats in real-time. AdTech companies use Sumo Logic to maintain the reliability and performance of their high-volume, data-intensive advertising platforms and to meet stringent data privacy and security requirements.