VMLY&R Health
VMLY&R Health connects creativity, data, and technology to deliver meaningful health experiences that drive brand growth and improve patient outcomes across the full healthcare journey.
Last updated May 11, 2026 by ATDb automated enrichment · Connections updated May 12, 2026
- Industry
- Healthcare Marketing & Advertising
- Business Model
- Agency
- Target Market
- Enterprise
- Employee Count
- 1001-5000
- Parent Company
- VML (part of WPP plc)
- API Available
- No
A leading global healthcare marketing agency within WPP's network, competing at the top tier of pharma and life sciences advertising alongside McCann Health and Publicis Health.
VMLY&R Health is the dedicated health division of VMLY&R, a WPP-owned global marketing and communications agency. Specializing in healthcare and pharmaceutical marketing, VMLY&R Health brings together brand strategy, creative services, digital marketing, data analytics, and technology to serve pharmaceutical, biotech, medical device, and consumer health clients. The agency operates at the intersection of health science and human experience, helping brands communicate with both healthcare professionals (HCPs) and patients across multiple channels. The agency leverages VMLY&R's broader capabilities in connected brand experiences, combining deep health expertise with data-driven insights and omnichannel execution. Its offerings span professional and consumer advertising, medical education, market access communications, patient support programs, and digital health solutions. VMLY&R Health works with many of the world's leading pharmaceutical and life sciences companies, positioning itself as a full-service health marketing partner. As part of WPP's broader portfolio, VMLY&R Health benefits from access to GroupM's media capabilities, Wunderman Thompson's CRM and data assets, and Kantar's research tools. The agency competes in the highly specialized healthcare marketing segment alongside dedicated health agencies such as McCann Health, Publicis Health, and Havas Health & You. In late 2023, WPP announced the merger of VMLY&R and Wunderman Thompson to form VML, which affects the parent brand but the health division continues to operate within this evolving structure.
Brand Advertising
Creative campaigns for pharmaceutical and consumer health brands targeting HCPs and patients across traditional and digital channels.
Patient Support Programs
End-to-end patient engagement and adherence programs designed to support patients throughout their treatment journey.
Medical Education
Scientific and medical communications including CME content, disease awareness, and HCP education initiatives.
Digital Health Solutions
Digital platforms, apps, and connected experiences designed to engage patients and healthcare professionals in meaningful ways.
Market Access Communications
Payer and reimbursement communications strategies to support product access and formulary positioning.
Data & Analytics
Audience insights, campaign analytics, and performance measurement tailored to the healthcare marketing landscape.
Omnichannel Marketing
Integrated marketing programs spanning paid media, CRM, social, and personal promotion for pharma brands.
- 2018Founded