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News

5,903 articles covering the AdTech ecosystem

Live-Streamers Killed the Vertical-Video Star

Adweek

The medium, both an oasis from AI and a font of raw content, has lately become an engine of virality.

Feb 25, 2026Source

Despite 2025 revenue beats, The Trade Desk’s stock price falls sharply after earnings update

Digiday

Despite 2025 revenue nearing $3 billion, lower-than-expected Q1 guidance disappoints, as CEO Jeff Green pushes back against competitors and detractors.

Feb 26, 2026Source

Known - DSTA - 15s

Ad Age
Feb 25, 2026Source

Dr. Seuss’ new ‘travel agency’ treats the zany books as destinations

Ad Age

Known constructed a fake travel agency to celebrate Dr. Seuss’ birthday.

Feb 25, 2026Source

72andSunny - Venmo - 30s

Ad Age
Feb 25, 2026Source

72andSunny - Carmax - 30s

Ad Age
Feb 25, 2026Source

Indivior Returns to Havas With U.S. AOR Assignment

Adweek

Pharma marketer unifies creative, media, and CX under the holdco

Feb 25, 2026Source

TV Viewership in January 2026: Media Breakdown

Adweek

Disney had the largest share increase for the month, with YouTube remaining the leader.

Feb 25, 2026Source

Week of Feb. 9 Evening News Ratings: Nightly News Gets Olympic Boost

Adweek

The Winter Olympics gave NBC Nightly News a win in the Adults 25-54 demo.

Feb 25, 2026Source

Week of Feb. 9 Morning News Ratings: Today Leads for 4 Weeks

Adweek

Today was the only broadcast with week-to-week gains.

Feb 25, 2026Source

EXCLUSIVE: Out-of-Home Giant Outfront Will Invest Up to $20M in Media Marketplace AdQuick

Adweek

The billboard owner is betting that AdQuick’s tech can modernize its sales machine, streamline buying, and help it keep pace with rivals in the AI era.

Feb 25, 2026Source

Philadelphia’s new brand platform positions cream cheese as kitchen staple

Marketing Dive

“Really Philly Good” introduces a new brand character, Phillyboy, and represents the Kraft Heinz spread’s largest marketing investment to date.

Feb 25, 2026Source

IHOP promotes pancakes with low-tech aesthetics, experiential play

Marketing Dive

In a tie-up with musician Mr. Fantasy, the chain is plastering high-traffic areas with old-school flyers reminiscent of the early internet aesthetic.

Feb 25, 2026Source

The New Off-Page SEO Playbook: Links, Mentions & AI Visibility via @sejournal, @lorenbaker

Search Engine Journal

Explore off-page SEO strategies to boost your rankings and enhance brand visibility in AI-driven search results. The post The New Off-Page SEO Playbook: Links, Mentions & AI Visibility appeared first on Search Engine Journal.

Feb 25, 2026Source

New Platforms Won’t Save Social Media: Here’s What’s Actually Shifting via @sejournal, @rio_seo

Search Engine Journal

Social media’s next chapter moves beyond feeds and platforms toward decision-making moments powered by behavior, trust, and machine interpretation. The post New Platforms Won’t Save Social Media: Here’s What’s Actually Shifting appeared first on Search Engine Journal.

Feb 25, 2026Source

The 10 Best PPC Ad Networks via @sejournal, @LisaRocksSEM

Search Engine Journal

Where should you invest paid media dollars in 2026? Here's a data-driven look at reach, targeting depth, and automation across 10 major ad platforms. The post The 10 Best PPC Ad Networks appeared first on Search Engine Journal.

Feb 25, 2026Source

EE and Kevin Bacon part ways after 14 years

Campaign

Radio and TV host Nick Grimshaw will take over as EE's voiceover.

Feb 25, 2026Source

Jameson celebrates St. Patrick’s Day with activations

Campaign

It includes a multi-media partnership with the English Football League.

Feb 25, 2026Source

Brave Bison appoints Ed Knights as head of growth

Campaign

He has worked at Born Social and M&C Saatchi Performance.

Feb 25, 2026Source

Kevel Launches Adobe Experience Platform Destination for Real-Time Retail Media Activation

ExchangeWire

Kevel, the API-first retail media technology company, today (25th February, 2026) announced the launch of its native Adobe Experience Platform (AEP) Destination, enabling retailers, marketplaces, and commerce media platforms to activate first-party audience data in real-time for retail media campaigns. The [...] The post Kevel Launches Adobe Experience Platform Destination for Real-Time Retail Media Activation appeared first on ExchangeWire.com.

Feb 25, 2026Source

Philadelphia Cream Cheese’s new mascot puts the cow in cowboy

Ad Age

Phillyboy rides into kitchens as the 150-year-old brand’s first U.S. mascot in its biggest marketing push yet.

Feb 25, 2026Source

Vienna Tourist Board - Vienna Bites - 3m05s

Ad Age
Feb 25, 2026Source

Vienna tourism ad imagines the city full of vampires on the prowl

Ad Age

Bianca Poletti’s stylized short for agency Seite Zwei connects the city’s culinary heritage with centuries-old vampire lore.

Feb 25, 2026Source

AI won’t fix measurement if the foundation is broken

Ad Age

Fixing measurement isn't about adding another layer of technology or creating another model—it’s about rebuilding the infrastructure.

Feb 25, 2026Source
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