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20,251 articles covering the AdTech ecosystem
Spotify opens listening room in London for top 1% of fans
“Spotify Listening Lounge” is a lossless audio space designed by Cake Architecture and sound system by Friendly Pressure.
Costa Coffee embarks on tour of the UK with giant iced matcha cup
Circle Agency created the experience.
Melanoma Fund photo exhibition turns skin cancer into snowy peaks
Klick Health created the work.
Loveholidays OOH campaign piggybacks on other brands
Ark Agency created the campaign.
Week in Review: UK LHF Rule Changes Frustrate Advertisers, Dentsu’s New CEO Outlines His Vision, and Bertelsmann Sizes Up M&A
In this week's Week in Review: proposed changed to the LHF ad ban in the UK cause consternation among advertisers, Dentsu's CEO sets out his vision for the company, and RTL's parent company says it's looking into large scale M&A this year. Top Stories Advertisers Express Frustration at UK Junk Food Ban Updates The government Read More
This new KFC apparel collection is more crunch than drip
Lola\TBWA’s activation in Brazil lets fans customize existing clothing with a texture inspired by fried chicken.
The email metrics marketers are likely to get wrong
Data shows opens and CTR rarely predict winners. Focus on conversion rate and revenue per email to measure true performance. The post The email metrics marketers are likely to get wrong appeared first on MarTech.
3 new email metrics that you need in 2026
Email performance is being redefined, and disaffection, replies and trust are replacing opens and clicks as the signals that actually matter. The post 3 new email metrics that you need in 2026 appeared first on MarTech.
Context engineering is the real AI advantage in marketing
AI performance depends on what it knows, not how you ask. Learn how to structure data and systems for better results. The post Context engineering is the real AI advantage in marketing appeared first on MarTech.
Former OpenAI & Google AI Experts Launch HyperDev
Making Software Development Accessible with Guided Generative AI HyperDev today announced the launch of its Version 1 generative AI coding platform, marking a significant milestone in how aspiring developers, tech-adjacent individuals, and entrepreneurs prototype and launch software. We’re building AI that helps people use AI.” — Piotr Sobolewzki Developed for a global market, HyperDev is […]
DTOM Soft Launch Breadth Edits AI Motion Engine for SaaS Promos
Breadth Edits Beta v1.0, a revolutionary AI Motion Engine delivering studio-grade product promos with 100% typography precision. Engineering and technical architecture firm DTOM Soft today announced the official Beta v1.0 launch of Breadth Edits. This innovative AI Motion Engine is specifically engineered to solve the persistent challenge of unreadable and distorted typography in AI-generated video content through […]
Google Begins Rolling Out March 2026 Core Update via @sejournal, @MattGSouthern
Google has started rolling out the March 2026 core update. The rollout may take up to two weeks to complete. The post Google Begins Rolling Out March 2026 Core Update appeared first on Search Engine Journal.
Google Adds Scenario Planner, Performance Max Updates, And Veo – PPC Pulse via @sejournal, @brookeosmundson
This week’s PPC Pulse covers Performance Max reporting updates, GA4 budget planning tools, and Veo AI video in Google Ads. The post Google Adds Scenario Planner, Performance Max Updates, And Veo – PPC Pulse appeared first on Search Engine Journal.
School Reports 2026: VCCP ends year with highest billings among creative agencies
Lucky Generals also enters top 10 with a 90% rise in billings.
School Reports: EssenceMediacom suffers biggest billings percentage drop in top 10 media shops
Just two agencies in Nielsen’s top 10 reported year-on-year growth in billings.
Spotify opens listening room in London for premium users
“Spotify Listening Lounge” is a lossless audio space designed by Cake Architecture and sound system by Friendly Pressure.
Larry David opens the Yankees season on YES in manic style with Michael Kay
In the 60-second ad, the longtime Yankees fan learns just how easy it is to find games on YES.
SplashBI Names Brian Morgan Regional Sales Director for North America
Veteran enterprise technology leader joins as SplashBI advances its position as an AI-powered analytics platform built for the modern enterprise SplashBI, an AI-powered enterprise analytics platform, announced that Brian Morgan has joined the company as Regional Sales Director, North America. Morgan brings more than 15 years of enterprise technology sales experience and a proven track […]
Lightfield Launches One-Hour CRM Migration Agent, Enabling Startups to Replace HubSpot With an AI-Native CRM in Under 60 Minutes
More than 2,500 companies have signed up for Lightfield since November — hundreds migrating directly from HubSpot. The new CSV migration agent automates the switch. Lightfield, the AI-native CRM built for high-growth companies, announced the launch of its automated migration agent, enabling companies to move all of their CRM records onto Lightfield in as little […]
Wondershare Launches Relumi, an AI-Powered App to Retake and Perfect Missed Photo Moments
Wondershare, a global leader in creativity and productivity software solutions, recently announced the launch of Wondershare Relumi, a new AI-powered mobile application designed to help users improve imperfect photos and recreate moments that could not be captured perfectly the first time. As smartphone photography and social sharing continues to grow, users are capturing and sharing […]
Wikipedia Bans Use Of AI-Generated Content via @sejournal, @martinibuster
Wikipedia's new AI guidelines prohibit editors from using LLMs for writing or rewriting content, with two exceptions. The post Wikipedia Bans Use Of AI-Generated Content appeared first on Search Engine Journal.
The Stack: Ads Evolve, AI Expands, and Big Tech Faces Pushback
This week, the digital ecosystem saw advertising formats evolve rapidly and tensions rise between platforms, regulators, and traditional media players. In today’s MadTech Daily, we look at a jury finding Meta and YouTube harmed young users, a judge dismissing publishers’ [...] The post The Stack: Ads Evolve, AI Expands, and Big Tech Faces Pushback appeared first on ExchangeWire.com.
CTV Accounts for 50% of Ad Views Across Europe – FreeWheel Video Marketplace Report
FreeWheel, a Comcast company and the leading global technology platform for the streaming advertising ecosystem, has released its latest Video Marketplace Report (VMR), which highlights the changing dynamics of how enterprise-class content owners and distributors are monetising premium digital video [...] The post CTV Accounts for 50% of Ad Views Across Europe – FreeWheel Video Marketplace Report appeared first on ExchangeWire.com.
How Gen Zers use beverages as a form of identity—and what it signals for brands
Gen Z treats beverages and drink vessels as identity signals. On Ad Age Insider, Jon Springer discusses how social, packaging and regulation shape today’s badge brands—and what marketers can learn.