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Marketing Technology encompasses a diverse set of service providers and platforms that help organizations design, build, and optimize their marketing infrastructure and digital experiences. These companies solve critical challenges around technology integration, digital transformation, and marketing execution by combining strategic consulting, software development, and creative services. They bridge the gap between marketing objectives and technical implementation, enabling brands to leverage complex marketing stacks, data platforms, and customer experience technologies. From enterprise-scale digital transformations to specialized content creation tools, this category addresses the fundamental challenge of translating marketing ambitions into functional, scalable technical solutions. The significance of Marketing Technology in the broader AdTech ecosystem cannot be overstated, as it serves as the connective tissue between advertisers, their marketing strategies, and the platforms that execute campaigns. These providers help organizations navigate the increasingly complex landscape of martech tools, data management platforms, and advertising technologies by offering implementation expertise, custom development, and strategic guidance. As marketing becomes more data-driven and technology-dependent, the ability to properly architect, integrate, and optimize these systems directly impacts campaign effectiveness, ROI, and competitive positioning. Marketing Technology companies essentially enable the rest of the AdTech ecosystem to function effectively for enterprise clients. A notable trend evident in this category is the consolidation of large consulting and systems integration firms dominating the space, with companies like Deloitte Digital, Publicis Sapient, and IBM iX leveraging their broader enterprise relationships and technical capabilities to capture significant market share. Simultaneously, specialized platforms like Renderforest represent an emerging counter-trend toward democratization and accessibility, offering self-service solutions that reduce dependency on expensive consulting services. This dynamic reflects the broader AdTech evolution where enterprise-grade solutions coexist with increasingly sophisticated tools designed for mid-market and smaller organizations, creating a bifurcated market where both premium integration services and accessible technology platforms find strong demand.
Demand-Side Platform (DSP)
Beeswax was a customizable programmatic advertising platform that provided DSP technology for agencies and brands before being acquired by Comcast in 2021.
AdTech - Digital Out-of-Home (DOOH) Advertising Technology
Broadsign is a leading provider of digital out-of-home (DOOH) advertising technology that serves as a critical infrastructure player in the global AdTech ecosystem. The company's flagship platform, Broadsign Control, enables media owners to manage, sell, and deliver DOOH campaigns across diverse screen networks, ranging from digital billboards and transit displays to retail and venue-based installations. With a presence spanning over 60 countries and powering more than 425,000 digital screens...
E-commerce Technology / User-Generated Content
PowerReviews is a user-generated content platform that provides ratings, reviews, and Q&A solutions for e-commerce brands and retailers.
Financial Technology Events & Media
Finovate is a conference and events company that produces demo-focused events showcasing innovation in financial services and fintech.
Marketing Technology (MarTech) / AdTech Data Integration
Funnel.io is a leading marketing data platform that specializes in automating the collection, transformation, and organization of data from multiple advertising and marketing channels. Founded to address the critical challenge of cross-channel data fragmentation in modern digital marketing, the company provides sophisticated ETL (Extract, Transform, Load) capabilities that enable marketing teams, analysts, and advertisers to consolidate disparate data sources into a single source of truth. Th...
B2B Demand Generation & Lead Management
Example Company is a leading provider of cloud-based software solutions for businesses of all sizes. They offer a suite of products that help customers streamline their operations and improve efficiency.
Healthcare Data & Marketing Technology
MedData Group is a specialized healthcare data and marketing solutions provider serving the pharmaceutical and life sciences industries. The company operates at the intersection of healthcare data intelligence and marketing technology, enabling pharmaceutical companies, medical device manufacturers, and life sciences organizations to effectively communicate with healthcare professionals (HCPs) and patient populations. Through comprehensive data solutions and multichannel marketing capabilitie...
Partner Relationship Management (PRM) / Partner Ecosystem Management / B2B SaaS
PartnerStack is a leading B2B SaaS platform specializing in partner ecosystem management (PRM), providing technology companies with comprehensive infrastructure to build, manage, and scale their partner programs. The platform addresses the complex operational challenges of managing indirect sales channels, including resellers, affiliates, referral partners, and technology integrations. PartnerStack's solution automates critical partnership workflows such as partner recruitment, onboarding, tr...
Sales Enablement / MarTech
Seismic is a leading sales enablement and marketing software platform that helps organizations deliver engaging, relevant content to their customers and prospects. The platform provides tools for content management, sales engagement, and analytics.
Customer Data Platform (CDP) / Tag Management
Tealium is a leading enterprise customer data platform (CDP) and tag management solution founded in 2008, headquartered in San Diego, California. The company pioneered the tag management category and has evolved into a comprehensive customer data orchestration platform that helps organizations collect, unify, and activate customer data across digital touchpoints in real-time. Tealium serves over 1,000 global enterprises across industries including retail, financial services, telecommunication...
SaaS - Form Builder & Survey Software
123FormBuilder is a leading cloud-based form and survey solution provider that empowers organizations to digitize their data collection processes through an intuitive, no-code platform. The company serves a diverse global customer base spanning businesses, educational institutions, nonprofits, and government agencies, democratizing form creation through its drag-and-drop interface that requires no technical expertise. The platform addresses critical business needs including customer feedback ...
API Management
API management platform provider that was acquired by Red Hat in 2016 and now operates as part of Red Hat's integration and API management portfolio.
Enterprise Content Intelligence and Governance Software
Acrolinx is an enterprise software company specializing in AI-powered content governance and optimization solutions designed for large organizations operating at scale. The company addresses a critical challenge faced by global enterprises: maintaining consistent, high-quality content across distributed teams, multiple channels, and diverse content types. Leveraging advanced natural language processing and machine learning technologies, Acrolinx has developed a sophisticated platform that ana...
Marketing Technology (MarTech) / Advertising Technology (AdTech)
Adgorithms is an AI-driven marketing technology platform that specializes in automated advertising optimization for digital marketers and advertising professionals. The company leverages sophisticated machine learning algorithms and predictive analytics to process millions of campaign data points in real-time, enabling advertisers to maximize their return on advertising spend across multiple digital channels. By automating complex optimization tasks that traditionally require extensive data s...
AdTech / Marketing Technology / Programmatic Advertising
Adwerx is a digital advertising technology platform that democratizes programmatic advertising for local businesses and individual professionals. The company bridges the gap between enterprise-grade marketing technology and small-to-medium-sized businesses by automating the entire advertising workflowâfrom creative generation and audience targeting to bid management and campaign optimization. Operating across multiple channels including display networks, social media, and search engines, Ad...
Advertising Technology (AdTech) / Marketing Technology (MarTech)
Adyzen is an advertising technology company that specializes in programmatic advertising solutions and data-driven marketing platforms designed to optimize digital advertising performance across multiple channels. The company provides a comprehensive suite of tools enabling advertisers, agencies, and publishers to automate and enhance their digital campaigns through sophisticated bidding algorithms, real-time analytics, and precision audience targeting capabilities. By leveraging machine lear...
Application Performance Monitoring (APM) and Error Tracking
Airbrake is a specialized error monitoring and debugging platform designed to serve modern software development teams with real-time application error tracking, diagnosis, and resolution capabilities. The platform provides comprehensive error tracking across web, mobile, and backend environments, featuring automated exception capture, detailed stack traces, contextual data analysis, and intelligent error grouping algorithms. As a cloud-based solution, Airbrake integrates seamlessly into exist...
API Management
Akana was an API management and security platform provider that helped enterprises manage, secure, and govern their APIs and digital services.
API Management / Infrastructure
API management platform that enables organizations to design, secure, deploy, monitor, and scale APIs, now part of Google Cloud.
Customer Support Technology
Augment is an AI-powered coding assistant that helps developers write, understand, and improve code faster through contextual code suggestions and automation.
Marketing Technology / Integration Platform
Cloud-based integration platform that connects business applications and automates workflows without coding, enabling data synchronization across marketing, sales, and productivity tools.
Software, Internet
Automattic is the company behind WordPress.com, the world's largest open-source content management system and blogging platform. They also develop other popular digital products and services.
Avaya is a global technology company specializing in business communications and collaboration solutions. It provides contact center, unified communications, and networking services to businesses worldwide, helping them enhance customer experience and employee productivity. Avaya serves a wide range of industries, from small businesses to large enterprises.
Enterprise Software - API Management & Integration
Axway is an established enterprise software company specializing in API management, integration, and data governance solutions. The company enables organizations to securely manage and orchestrate data flows across hybrid and multi-cloud environments, facilitating digital transformation initiatives for enterprises worldwide. With a comprehensive portfolio that spans API lifecycle management, B2B integration, managed file transfer, and analytics capabilities, Axway serves as a critical infrast...
DevOps Tools & Continuous Integration/Continuous Deployment (CI/CD)
Bamboo was Atlassian's continuous integration and deployment server tool for software development teams, not an AdTech company.
Basecamp is a project management and team communication software company that provides a single tool for teams to manage projects, communicate, and organize work. Known for its simplicity and "all-in-one" approach, it helps teams stay organized and on track without relying on multiple separate applications.
Sales Enablement Software / Enterprise SaaS
Bigtincan is an enterprise-grade sales enablement platform provider that empowers B2B sales organizations to optimize their content management, delivery, and engagement processes throughout the entire sales lifecycle. The company addresses critical challenges faced by modern sales teams, including content sprawl, difficulty locating relevant materials, version control issues, and the need for personalized customer interactions. By centralizing sales collateral, training materials, and custome...
Blippar is a pioneering augmented reality (AR) company that developed a visual discovery and AR content creation platform. Initially known for its consumer app allowing users to 'blipp' real-world objects for interactive digital experiences, the company has since pivoted to focus on enterprise AR solutions and tools for businesses.
Brainlabs is a global digital marketing agency specializing in performance marketing, data, and technology. They help businesses grow by optimizing their digital advertising spend across various channels, leveraging a data-driven approach and proprietary tools.
Sales Enablement Technology
Brainshark is a sales enablement and readiness platform that provides tools for training, coaching, and content creation to improve sales team performance.
Enterprise Content Management Systems (CMS) / Digital Experience Platforms
Brightspot is an enterprise-grade content management system (CMS) provider that delivers sophisticated content management solutions tailored for brands, publishers, and digital enterprises with complex content requirements. The platform enables organizations to create, manage, and distribute content at scale across multiple channels, combining robust content management capabilities with advanced workflow automation, personalization features, and multi-channel distribution tools. Brightspot su...
Content Delivery Network (CDN) & Edge Infrastructure
Bunny CDN is a performance-focused content delivery network and edge infrastructure provider that specializes in delivering fast, affordable, and developer-friendly CDN solutions to businesses worldwide. The company has established itself as a competitive alternative to traditional CDN providers by offering a simplified pricing structure, global edge network coverage, and a comprehensive suite of infrastructure services including video streaming, storage solutions, and DDoS protection. With a...
Content Delivery Network (CDN) / Cloud Infrastructure
CacheFly is a performance-focused content delivery network (CDN) provider that has established itself as a specialized player in the global CDN marketplace since its founding in the early 2000s. The company operates a strategically positioned global network of edge servers engineered specifically for ultra-low latency content distribution, serving bandwidth-intensive applications across multiple continents. CacheFly differentiates itself from mega-scale competitors like Cloudflare, Akamai, an...
Digital Asset Management (DAM) / Enterprise Content Management / MarTech
Celum is an established enterprise software provider headquartered in Austria, specializing in Digital Asset Management (DAM) solutions designed for mid-to-large organizations with complex content management requirements. Since its founding, the company has positioned itself as a strategic digital transformation partner, particularly strong in the European market, helping enterprises manage extensive digital content libraries including images, videos, documents, and marketing materials. The p...
Censhare is a universal content management platform that helps companies manage, create, and deliver content across all channels. It integrates digital asset management (DAM), product information management (PIM), and content management system (CMS) functionalities into a single platform. This enables efficient content operations and personalized customer experiences for global brands.
Marketing Technology / Content Creation Software
Ceros is a cloud-based interactive content creation platform founded in 2012 that empowers marketers, designers, and content creators to build immersive digital experiences without requiring coding knowledge. The platform provides a drag-and-drop interface that enables users to create interactive infographics, ebooks, microsites, lookbooks, and other engaging content formats that go beyond static PDFs and traditional web pages. Ceros has positioned itself as a solution for enterprise marketin...
DevOps & Continuous Integration/Continuous Delivery (CI/CD)
CircleCI is a leading continuous integration and continuous delivery (CI/CD) platform that empowers software development teams to automate their build, test, and deployment processes. The company provides cloud-native developer tools that enable engineering organizations to release code with confidence and speed, reducing the time from commit to deployment while maintaining high quality standards. CircleCI's platform is designed to integrate seamlessly into modern development workflows, suppo...
Conversational AI / Customer Experience Technology
Clinc was a conversational AI company specializing in natural language processing for financial services and other industries before being acquired by Barclays in 2022.
Customer Experience Technology / Contact Center AI
Cogito provides AI-powered real-time coaching and guidance to customer service agents during live calls. Its software analyzes conversational dynamics and emotional signals to help agents improve empathy, effectiveness, and customer satisfaction, ultimately enhancing the customer experience. The platform integrates directly into existing contact center environments to deliver actionable insights.
Conversational AI / Customer Experience Technology
Cognigy is a global leader in Conversational AI, providing an enterprise-grade platform for automating customer and employee service. Their low-code platform, Cognigy.AI, enables organizations to build and deploy intelligent virtual agents and voice bots across various channels, focusing on improving customer experience and operational efficiency.
SaaS - Form Builder & Data Collection
Cognito Forms is a cloud-based form builder and data collection platform that democratizes sophisticated form functionality for organizations of all sizes. The company bridges the critical gap between simple form creation tools and complex enterprise systems by providing an intuitive drag-and-drop interface that enables users to create advanced online forms, surveys, and workflows without requiring technical expertise. The platform supports enterprise-grade features including conditional logi...
Revenue Lifecycle Management / Enterprise Software
Conga is a revenue lifecycle management platform that automates document generation, contract management, and quote-to-cash processes for enterprises.
Contentstack is a leading Composable Digital Experience Platform (DXP) provider, offering an API-first headless CMS that empowers enterprises to deliver omnichannel digital experiences. It enables businesses to build and manage content across various channels and devices with flexibility and scalability. The platform is known for its robust features, developer-friendly tools, and strong focus on enterprise-grade solutions.
Marketing Technology / Email Marketing Software
ConvertKit is a specialized marketing infrastructure platform designed primarily for content creators, bloggers, podcasters, and online entrepreneurs. The company provides a comprehensive suite of email marketing and audience engagement tools that enable creators to build, manage, and monetize their subscriber base effectively. ConvertKit distinguishes itself through its creator-first approach, offering intuitive automation workflows, landing page builders, and subscriber management capabilit...
Content Management / MarTech Infrastructure
Cosmic JS is a leading headless CMS that provides an API-first content platform, enabling developers to build modern applications with structured content. It offers a flexible content management system for teams to create, manage, and deliver content across any digital experience.
Digital Experience Platform / MarTech
Digital Experience Platform (DXP) provider specializing in content management, digital quality management, and privacy compliance solutions for enterprise organizations.
Cybersecurity - AI-Powered Threat Detection and Response
Darktrace is a leading cybersecurity company specializing in artificial intelligence-powered threat detection and response solutions. The company has established itself as a pioneer in autonomous cyber defense, utilizing machine learning algorithms to identify and respond to sophisticated cyber threats in real-time across enterprise networks, cloud environments, email systems, and industrial control systems. Darktrace's Self-Learning AI technology creates a dynamic understanding of normal beh...
Enonic is a Norwegian software company that develops Enonic XP, a modern web content management system (CMS) and application platform. It enables developers to build and deliver digital experiences, headless CMS, and web applications with a flexible architecture, focusing on performance and scalability.
Creative Asset Management
Extensis provides font management and digital asset management software solutions for creative professionals and organizations.
Advertising Technology (AdTech) / Marketing Technology (MarTech)
Extreme Reach is a leading enterprise video advertising technology platform that provides comprehensive end-to-end solutions for managing the complete lifecycle of video advertising campaigns across multiple channels. Founded to address the growing complexity of multi-platform video advertising, the company serves major brands, advertising agencies, and media companies by streamlining video ad creation, trafficking, distribution, and measurement across linear TV, connected TV (CTV), digital, ...
Cloud Infrastructure & CDN Services
Fastly is a leading edge cloud platform provider specializing in content delivery network (CDN) services and edge computing infrastructure solutions. The company operates a globally distributed network designed to accelerate and secure content delivery, applications, and APIs for digital businesses. Fastly's platform enables developers and enterprises to deliver fast, secure, and scalable digital experiences by processing data and content closer to end users at the network edge. The company ...
Cybersecurity & Threat Intelligence
FireEye was a leading cybersecurity company specializing in threat intelligence and incident response, acquired by Symphony Technology Group in 2021 and rebranded as Mandiant.
Thermal Imaging and Sensor Systems (Not AdTech)
FLIR Systems is a leading manufacturer of thermal imaging cameras, sensors, and detection systems for defense, industrial, and commercial applications.
Workplace Productivity Software / Form Automation / Document Management
Formstack is a comprehensive workplace productivity and data collection platform that empowers organizations to digitize and automate their business processes through form building, document generation, and electronic signature solutions. Founded to address the inefficiencies of manual paperwork and disconnected workflows, the company has evolved into a full-featured no-code/low-code platform that enables teams across HR, IT, marketing, and operations to create sophisticated data collection s...
Field Service Management Software / Mobile Data Collection
Fulcrum is a cloud-based mobile data collection platform that modernizes field operations for organizations across utilities, construction, environmental services, government agencies, and field service industries. The platform enables users to create customizable mobile forms without coding expertise, facilitating seamless data collection in both online and offline environments. By replacing paper-based workflows and legacy systems with a unified digital solution, Fulcrum serves as a critica...
Productivity Software / Data Collection Tools
Google Forms is a free online survey and form builder tool that enables users to create custom forms, quizzes, and surveys for data collection and feedback.
Customer Support Technology
Customer support platform providing in-app messaging and AI-powered automation for mobile and web applications.
Video Marketing Software / Sales Enablement
Hippo Video is a comprehensive video creation and marketing platform designed to help businesses leverage video content for sales, marketing, and customer support. The platform enables users to create, edit, personalize, and distribute video content at scale without requiring advanced technical skills. Founded to address the growing demand for video communication in business contexts, Hippo Video provides tools for screen recording, video editing, personalized video messaging, and video analy...
Website Optimization & Personalization
Intellimize was an AI-powered website personalization and optimization platform that used machine learning to automatically test and personalize web experiences for B2B marketers.
DevOps Tools & Continuous Integration/Continuous Delivery (CI/CD)
Jenkins is an open-source automation server and leading provider of continuous integration and continuous delivery (CI/CD) solutions for software development teams worldwide. Originally developed as Hudson in 2004 and forked to Jenkins in 2011, the platform has become the de facto standard for automating software build, test, and deployment processes. With an extensive plugin ecosystem comprising over 1,800 community-contributed plugins, Jenkins enables developers to integrate virtually any t...
Project Management Software / Issue Tracking / Agile Development Tools
Jira is a project management and issue tracking software platform developed by Atlassian, widely used by software development teams for agile project management and bug tracking.
Joomla is a free and open-source content management system (CMS) that enables users to build websites and powerful online applications. It is maintained by a global community of volunteers and supported by Open Source Matters, Inc., a non-profit organization.
SaaS - Form Builder & Survey Software
JotForm is a comprehensive online form builder and survey platform that enables businesses, organizations, and individuals to create custom forms, surveys, and questionnaires without requiring coding knowledge. Founded as a SaaS solution, the company has evolved into one of the leading form management platforms globally, serving millions of users across various industries including education, healthcare, non-profits, and enterprise organizations. The platform's drag-and-drop interface and ext...
Content Management / MarTech
Kentico Kontent (now known as Kontent.ai following a 2022 rebrand) is a cloud-native headless Content Management System (CMS) that empowers organizations to manage and deliver content across multiple digital channels through an API-first architecture. The platform emerged from Kentico Software, a well-established CMS provider founded in 2004, with Kentico Kontent representing the company's strategic evolution into the modern headless CMS market. By decoupling content creation from presentatio...
Content Delivery Network (CDN) / Cloud Infrastructure
KeyCDN is a Swiss-based content delivery network (CDN) provider that specializes in accelerating web content delivery through a globally distributed network of edge servers. Founded to address the growing need for fast, reliable content delivery, KeyCDN offers a performance-focused CDN solution that emphasizes simplicity, affordability, and developer-friendly features. The company operates a network of strategically positioned Points of Presence (PoPs) across multiple continents to ensure low...
API Management & Service Connectivity
Kong is a leading provider of API management and service connectivity solutions, specializing in cloud-native API gateway technology and microservices management platforms. The company's flagship product, Kong Gateway, is built on top of NGINX and provides a scalable, open-source foundation for managing, securing, and connecting APIs and microservices across hybrid and multi-cloud environments. Kong has established itself as a critical infrastructure component for enterprises undergoing digit...
Kontent.ai is a leading headless CMS that empowers organizations to deliver content to any channel or device. It provides a robust platform for content creators and developers to manage, structure, and publish content efficiently, enabling omnichannel experiences.
Lemonade is a publicly traded insurance company that leverages artificial intelligence and behavioral economics to offer renters, homeowners, pet, life, and car insurance. It aims to provide a fast, simple, and transparent insurance experience, often donating unclaimed premiums to charities.
Video Creation & Marketing Technology
Lumen5 is a cloud-based video creation platform founded in 2017 that leverages artificial intelligence to democratize video content production for businesses and content creators. The platform transforms text-based content such as blog posts, articles, and social media updates into engaging video content through automated processes, eliminating the need for extensive video editing expertise or expensive production resources. Lumen5's AI-powered technology analyzes text input, suggests relevan...
Marketing Technology / Workflow Automation
Make is a visual automation platform that enables users to connect apps and automate workflows without coding, serving businesses of all sizes.
SEO Software & Digital Marketing Tools
Mangools is a Slovakia-based software company that provides an integrated suite of SEO (Search Engine Optimization) tools designed to help businesses, marketers, and SEO professionals improve their online visibility and search engine rankings. Founded in 2014, the company has built a reputation for offering user-friendly, affordable SEO solutions that compete with more established enterprise-level tools. The platform is particularly popular among small to medium-sized businesses, freelancers,...
Digital Advertising Technology / Marketing Technology (MarTech)
Marin Software is a publicly-traded technology company that provides a cloud-based digital advertising management platform for performance-driven advertisers and agencies. Founded in 2006, the company pioneered cross-channel advertising campaign management solutions that enable marketers to optimize their paid search, social, and eCommerce advertising campaigns across major platforms including Google, Microsoft, Facebook, Instagram, and Amazon. The platform leverages advanced analytics, autom...
Data Integration and Analytics Infrastructure
Matillion is a leading data productivity company that provides powerful, purpose-built data integration and transformation solutions for cloud data warehouses. Its platform helps organizations extract, load, and transform data at scale, enabling data teams to accelerate the delivery of actionable insights and drive business value.
Content Delivery Network
MaxCDN was a content delivery network (CDN) provider that accelerated website and application performance through global edge server distribution before being acquired by StackPath in 2016.
User Research & Testing Software / UX Research Tools / Product Development Tools
Maze is a rapid user research and testing platform that has revolutionized how product teams conduct user research by making it faster, more accessible, and seamlessly integrated into existing design workflows. The platform provides a comprehensive suite of research methodologies including usability testing, prototype validation, surveys, card sorting, tree testing, and other validation tools that enable teams to gather actionable insights in hours rather than weeks. By democratizing user res...
Productivity Software
Microsoft Forms is a survey and form creation tool that enables users to create polls, quizzes, and surveys with real-time response collection and analysis.
MuleSoft provides an integration platform that connects applications, data, and devices across on-premises and cloud environments through its Anypoint Platform.
Workflow Automation & Integration Platform as a Service (iPaaS)
n8n is a leading provider of workflow automation solutions that enables businesses and technical teams to connect applications, automate processes, and streamline operations through a flexible, node-based automation platform. The company offers an open-source workflow automation tool that allows users to create complex integrations and automations without extensive coding knowledge, while still providing the flexibility for developers to extend functionality through custom code when needed. ...
Cloud Infrastructure & Web Hosting
Netlify is a modern web development platform that specializes in providing cloud-based infrastructure and content delivery network (CDN) solutions for developers and businesses building web applications. The company has established itself as a pioneer in the Jamstack architecture movement, offering an all-in-one platform that automates the deployment, hosting, and management of static websites and dynamic web applications. Netlify's platform integrates seamlessly with popular development work...
SEO Software / Marketing Technology / SaaS
Nightwatch is a specialized cloud-based SEO software company that delivers comprehensive rank tracking and search engine optimization monitoring solutions to digital marketers, SEO professionals, and agencies worldwide. The platform's core competency centers on precise, real-time monitoring of website search engine rankings across multiple search engines and geographic locations, converting complex raw data into actionable insights that drive measurable improvements in organic search visibili...
Notion is an all-in-one workspace software that combines notes, databases, kanban boards, wikis, calendars, and reminders into a single platform. It empowers individuals and teams to manage projects, organize knowledge, and collaborate efficiently.
Content Management / Digital Asset Management
Nuxeo is an enterprise content management platform provider specializing in digital asset management and content services for managing rich media and unstructured content at scale.
Form Builder / No-Code Platform
Paperform is an innovative digital form builder and survey platform that has established itself as a leading solution in the no-code/low-code software market. The company's flagship product enables businesses, freelancers, and organizations to create sophisticated online forms, surveys, landing pages, and data collection tools through an intuitive document-like editing interface. Unlike traditional form builders that often require technical knowledge or compromise on design flexibility, Paper...
No-Code/Low-Code Workflow Automation and Data Integration
Parabola is a no-code workflow automation platform designed to democratize data pipeline creation and process automation for non-technical business users. Founded to bridge the gap between basic spreadsheet tools and complex enterprise ETL systems, Parabola provides a visual, drag-and-drop interface that enables operations, marketing, finance, and analytics teams to build sophisticated data workflows without programming knowledge. The platform allows users to pull data from multiple sources, ...
Marketing Technology / Content Marketing Platform
Percolate was a marketing content management and orchestration platform that helped enterprise brands plan, create, and distribute marketing content at scale.
API Management and Development Tools
Postman is a leading API development and management platform that has revolutionized how developers design, build, test, and collaborate on APIs. Founded to address the growing complexity of API ecosystems, Postman has evolved from a simple API testing tool into a comprehensive API lifecycle management platform used by millions of developers and thousands of organizations worldwide. The platform enables development teams to streamline their API workflows, improve collaboration across distribu...
Video Creation Software / Visual Communication / EdTech
Powtoon is a cloud-based video creation and presentation platform founded in 2012 that enables businesses, educators, and individuals to create professional animated videos and presentations without requiring advanced design or animation skills. The platform offers an intuitive drag-and-drop interface with pre-designed templates, characters, props, and transitions that allow users to produce engaging explainer videos, marketing content, training materials, and presentations quickly and cost-e...
Cloud Infrastructure / Platform-as-a-Service (PaaS)
Railway is a modern Platform-as-a-Service (PaaS) provider that has emerged as a developer-centric alternative to traditional cloud infrastructure platforms. Founded to address the complexity and operational overhead associated with deploying and managing cloud applications, Railway offers an integrated platform that combines compute resources, database provisioning, CDN capabilities, and continuous deployment workflows into a unified, intuitive interface. The company's mission centers on remo...
Developer Tools
ReadMe provides interactive API documentation and developer experience platforms that help companies create better documentation for their APIs.
Creative Technology / Marketing Technology
Renderforest is an all-in-one online branding platform that provides tools for creating high-quality videos, animations, logos, websites, mockups, and graphics. It empowers individuals and businesses to produce professional visual content without requiring extensive design skills or software.
Application Performance Monitoring (APM) / Error Tracking / DevOps Tools
Rollbar is a real-time error monitoring and debugging platform designed to help software development teams identify, diagnose, and resolve application errors quickly. Founded in 2012, the company provides continuous code improvement tools that automatically collect, analyze, and alert developers about errors and exceptions across their entire technology stack. Rollbar's platform supports multiple programming languages and frameworks, making it a versatile solution for modern development teams...
Sanity.io is a unified content platform that provides a headless content management system (CMS) and a real-time content infrastructure. It enables developers to build custom content workflows and user interfaces, allowing businesses to deliver structured content across various digital channels efficiently. Its API-first approach and flexible content modeling empower teams to manage and distribute content at scale.
Scandit is a leading enterprise technology company specializing in computer vision and augmented reality solutions. It transforms smartphones, tablets, and wearables into high-performance data capture tools, enabling barcode scanning, text recognition, and object recognition for various industries like retail, logistics, and healthcare.
Content Marketing Technology
Scripted was a content creation marketplace connecting businesses with freelance writers for custom content production before being acquired by Hawke Media in 2023.
Application Performance Monitoring (APM) and Error Tracking
Sentry is a leading provider of application monitoring and error tracking solutions designed specifically for software developers and engineering teams. The platform specializes in real-time error monitoring, performance tracking, and application health diagnostics across multiple programming languages and frameworks. By providing developers with comprehensive visibility into application issues, crash reports, and performance bottlenecks, Sentry enables teams to identify, diagnose, and resolv...
SEO Tools & Marketing Technology
SEO PowerSuite is a desktop-based SEO software toolkit offering comprehensive tools for rank tracking, site auditing, backlink analysis, and keyword research.
Marketing Technology - SEO Software
SEOmonitor is an AI-powered search engine optimization platform that has strategically evolved from a traditional keyword tracking tool into a comprehensive SEO solution designed specifically for digital marketing agencies and in-house marketing teams. The platform distinguishes itself by integrating advanced artificial intelligence capabilities for content generation, performance forecasting, and ROI measurement, while providing unified tracking across multiple search environments including ...
SEO Software & Digital Marketing Tools
Serpstat is a comprehensive all-in-one SEO platform designed to help businesses and digital marketers improve their search engine visibility and online presence. Founded in 2013, the company provides a unified suite of tools that encompass keyword research, competitor analysis, backlink analysis, rank tracking, site auditing, and content marketing capabilities. The platform serves over 500,000 users globally, ranging from individual SEO specialists and small agencies to large enterprises seek...
Showpad is a leading sales enablement platform that empowers sales and marketing teams to deliver engaging content, improve sales conversations, and drive revenue. It provides tools for content management, coaching, and buyer engagement to optimize the entire sales process.
Creative Content Platform
Shutterstock's enterprise division providing creative content solutions, workflow tools, and API access to large organizations and brands.
Siteimprove is a global software company that provides a comprehensive platform for optimizing and managing digital presence. Its solutions help organizations improve website accessibility, SEO, content quality, analytics, and data privacy, ensuring a better user experience and compliance.
Email Service Provider / Marketing Technology
SparkPost is an email delivery and analytics platform that provides cloud-based email infrastructure for transactional and marketing communications.
Spatial is a leading platform for creating and experiencing immersive 3D spaces, enabling users to host virtual events, NFT galleries, and collaborative meetings in the metaverse. It provides tools for building and sharing interactive environments accessible across web, mobile, and VR devices.
Data Integration/ETL
Cloud-based ETL (Extract, Transform, Load) platform that moves data from various sources into data warehouses for analytics.
Strapi is a leading open-source headless Content Management System (CMS) that provides developers with a flexible, JavaScript-based solution to build powerful APIs and manage content. It empowers content editors with an intuitive interface while offering developers the freedom to use their preferred front-end frameworks.
API Management and Development Tools
SwaggerHub is an API design and documentation platform built on the OpenAPI Specification, enabling teams to collaborate on API development workflows.
Developer Tools & DevOps Software
TeamCity is a continuous integration and deployment (CI/CD) server developed by JetBrains that helps development teams automate build, test, and deployment processes.
Teamwork is a suite of business management software, primarily known for its project management platform, Teamwork Project. It helps teams collaborate, manage tasks, track time, and streamline workflows to enhance productivity and efficiency for various business operations.
DevOps Tools - Continuous Integration/Continuous Deployment
Travis CI is a continuous integration and deployment platform that automates software testing and building for development teams.
Integration Platform as a Service (iPaaS)
Tray.io is a low-code automation and integration platform that enables businesses to connect applications and automate workflows at scale.
Project Management & Collaboration Software
A visual collaboration tool that organizes projects into boards, lists, and cards, enabling teams to manage tasks and workflows efficiently.
Trifacta was a data preparation and wrangling platform that helped organizations clean, structure, and enrich raw data for analytics, acquired by Alteryx in 2022.
API Management & Infrastructure Software
Tyk is a leading provider of API management and gateway solutions that enables organizations to securely manage, monitor, and scale their API infrastructure across distributed systems. Founded as an open-source project, Tyk has evolved into a comprehensive API management platform serving enterprises and developers worldwide. The company's platform supports modern architectural patterns including microservices, cloud-native applications, and hybrid deployments, making it a versatile solution f...
Umbraco is a leading open-source content management system (CMS) platform, empowering developers and content editors to build and manage websites with flexibility. The company Umbraco A/S provides commercial cloud offerings and support for the popular CMS, fostering a large global community.
Cloud Infrastructure & CDN Services
Vercel is a cloud platform company specializing in frontend development infrastructure and content delivery network (CDN) solutions. The company provides developers and enterprises with a comprehensive platform for deploying, scaling, and managing modern web applications with a focus on performance, reliability, and developer experience. Vercel's infrastructure is optimized for frameworks like Next.js and other JavaScript-based applications, offering edge computing capabilities and global con...
Content Delivery Network (CDN) / Video Streaming Infrastructure
Verizon Digital Media Services was a content delivery network (CDN) and video streaming platform provider that was rebranded as Verizon Media Platform before being sold to Edgio.
Augmented Reality / Wearable Technology / Enterprise Technology
Vuzix is a pioneering technology company specializing in augmented reality (AR) smart glasses and wearable display solutions designed for both enterprise and consumer markets. The company focuses on developing advanced optical and display technologies that enable hands-free computing experiences, delivering real-time information directly into users' field of vision without disrupting their workflow. Vuzix integrates sophisticated optics, display systems, computing capabilities, voice control,...
Video Creation Software / Animation Software / eLearning Tools
Vyond, formerly known as GoAnimate, is a cloud-based animated video creation platform that empowers businesses and individuals to produce professional-quality animated videos without requiring technical animation skills. The platform provides a comprehensive suite of tools including customizable characters, props, templates, and scenes that enable users to create engaging content for marketing, training, internal communications, and educational purposes. Vyond has evolved from its consumer-fo...
Digital Asset Management
Digital asset management (DAM) platform acquired by Bynder, providing cloud-based solutions for organizing, managing, and distributing brand assets.
Work Management / Marketing Operations
Enterprise work management platform that helps organizations manage projects, workflows, and collaboration at scale, now part of Adobe's Experience Cloud.
Collaborative Work Management / Project Management Software
Cloud-based collaborative work management platform that helps teams organize, track, and manage projects and workflows in real-time.
Enterprise Software - API Management & Integration Middleware
WSO2 is a leading provider of open-source middleware and API management solutions that enable organizations to build, integrate, and manage their digital infrastructure. The company specializes in delivering enterprise-grade integration platforms, API management tools, and identity and access management solutions that help businesses accelerate their digital transformation initiatives. WSO2's product portfolio is built on an open-source foundation, providing flexibility and cost-effectiveness...
Marketing Technology / Form Builder
Wufoo is an online form builder that enables users to create custom forms, surveys, and payment collection tools without coding.
Workflow Automation & Integration Platform as a Service (iPaaS)
Zapier is a leading workflow automation platform that enables businesses and individuals to connect their web applications and automate repetitive tasks without writing code. Founded on the principle of democratizing automation, Zapier has established itself as a critical infrastructure tool for modern digital workflows, serving millions of users worldwide. The platform facilitates seamless data transfer and task automation between over 5,000 web applications, ranging from productivity tools ...
Augmented Reality Technology / AR Platform
Zappar is a pioneering augmented reality (AR) technology company that has positioned itself as a leader in democratizing AR content creation and distribution across multiple industries. Founded with the mission to make advanced AR capabilities accessible to organizations of all sizes and technical capabilities, Zappar provides comprehensive platforms and tools that enable brands, agencies, educators, and content creators to build sophisticated augmented reality experiences without requiring d...
Augmented Reality Advertising Technology
Zapworks is an augmented reality (AR) platform that enables brands and agencies to create, publish, and track WebAR and app-based AR experiences without extensive coding knowledge.
Customer Service Software
Customer service and engagement platform providing ticketing, messaging, and support solutions for businesses of all sizes.
Enterprise Software - Content Management Systems (Headless CMS)
Zesty.io is a cloud-based headless Content Management System (CMS) platform that serves enterprises and digital agencies requiring sophisticated content infrastructure for multi-channel digital experiences. Founded to address the limitations of traditional monolithic CMS platforms, Zesty.io employs an API-first architecture that fundamentally decouples content management from presentation layers, enabling organizations to deliver consistent, centralized content across diverse digital touchpoi...
Customer Service Software / MarTech
Zoho Desk is a cloud-based customer service and help desk software platform that enables businesses to manage customer support across multiple channels.
Marketing Technology - Marketing Resource Management (MRM) and Brand Management Software
Adgistics is a specialized enterprise software provider focused on brand management and marketing resource management (MRM) solutions for organizations with distributed marketing operations. The platform serves as a centralized hub enabling marketing teams to manage brand assets, orchestrate multi-channel campaigns, automate workflow approvals, and enforce brand compliance across complex organizational structures including franchisees, dealers, regional offices, and multiple locations. By con...
Agility CMS is a leading headless content management system (CMS) that empowers developers to build and deploy digital experiences quickly, while providing content editors with an intuitive interface. It offers a flexible API-first approach, enabling content delivery across any channel or device for modern web and mobile applications.
Agiloft is a leading provider of Contract Lifecycle Management (CLM) software, offering a highly configurable platform that automates contract processes from creation to renewal. Its solutions help organizations streamline operations, reduce risk, and ensure compliance across their contractual agreements.
Airbyte is an open-source data integration platform that enables engineers to easily move and consolidate data from various sources to data warehouses, lakes, and other destinations. It offers a vast catalog of pre-built connectors and supports custom connector development, providing flexibility and scalability for modern data pipelines.
Product Information Management (PIM) / MarTech
Akeneo is a leading provider of product information management (PIM) solutions, helping AdTech and MarTech companies centralize and enrich their product data to deliver consistent and engaging customer experiences across multiple channels.
Data Integration / Marketing Technology
Blendo was a cloud-based data integration platform that automated the process of syncing data from various sources into data warehouses for analytics.
SEO Technology / MarTech
Botify is an enterprise-grade SaaS platform specializing in AI-powered search engine optimization (SEO) solutions for large-scale websites. The company's platform combines advanced web crawling technology, log file analysis, and machine learning algorithms to help businesses optimize their organic search performance. By providing deep insights into how search engines interact with websites, Botify enables digital marketing teams and SEO professionals to identify technical issues, prioritize o...
Digital Asset Management / MarTech
A digital asset management platform that helps organizations centralize, organize, and distribute brand assets and creative content.
Marketing Technology (MarTech) - SEO and Content Marketing
BrightEdge is a leading enterprise-grade digital marketing platform specializing in search engine optimization (SEO) and content performance management. Founded to address the growing complexity of digital marketing at scale, the company has established itself as the premier solution for Fortune 500 companies and global brands seeking to optimize their organic search visibility and content strategy. The platform leverages advanced technologies including artificial intelligence, machine learni...
Content Management / MarTech
Butter CMS is a headless content management system (CMS) provider that delivers API-first content infrastructure for modern digital experiences. Founded to address the limitations of traditional monolithic CMS platforms, Butter CMS enables developers and content teams to manage and deliver content across multiple channels including websites, mobile applications, IoT devices, and digital signage. The platform's architecture separates content management from presentation, providing organization...
Sales Enablement Technology
ClearSlide was a sales engagement platform that provided content management, communication tracking, and analytics tools for sales teams before being acquired by Bigtincan in 2019.
Content Management Systems - Headless CMS
Cockpit CMS is a headless content management system provider that specializes in API-first solutions designed for modern digital content workflows. As a lightweight, developer-friendly platform, Cockpit CMS enables organizations to decouple content management from presentation layers, providing flexibility in multi-channel content delivery across websites, mobile applications, IoT devices, and emerging digital platforms. The system offers RESTful APIs and flexible content modeling capabilitie...
Marketing Technology - SEO Tools & Analytics
CognitiveSEO is a software-as-a-service (SaaS) company specializing in comprehensive search engine optimization tools and analytics for digital marketers, SEO professionals, and businesses of all sizes. The platform differentiates itself in the crowded SEO tools market by offering an integrated suite of solutions within a unified dashboard, including keyword research, backlink analysis, rank tracking, content optimization, and technical SEO auditing capabilities. This all-in-one approach addr...
SEO Technology
Real-time SEO auditing and monitoring platform that tracks website changes and their impact on search engine optimization performance.
Enterprise Software - Product Information Management (PIM) and Product Experience Management (PXM)
Contentserv is an enterprise software provider specializing in Product Experience Management (PXM) and Product Information Management (PIM) solutions that enable businesses to orchestrate and optimize product data across omnichannel commerce environments. The company's flagship Product Experience Platform (PXP) serves as a centralized hub for managing product information, digital assets, and marketing content, allowing organizations to create consistent and compelling brand experiences across...
Crafter CMS is an open-source, Git-based headless content management system designed for building modern, high-performance digital experiences. It empowers developers with flexibility and scalability while providing content authors with intuitive tools for managing and delivering content across various channels. The platform is built for enterprise-level content management and digital experience delivery.
Creative Software/Design Tools
Crello was a graphic design platform that enabled users to create visual content for social media, marketing, and advertising through templates and easy-to-use editing tools.
SEO Technology / MarTech
DeepCrawl is a specialized technical SEO platform that provides enterprise-grade website crawling and analysis capabilities to help businesses optimize their search engine visibility and performance. The platform serves as a comprehensive solution for identifying, diagnosing, and resolving technical SEO issues at scale, enabling digital marketing teams, SEO professionals, and web developers to maintain optimal website health. By simulating search engine crawlers, DeepCrawl provides deep insig...
Financial Technology (not AdTech)
Divvy was an expense management and corporate card platform that helped businesses manage spending, budgets, and expenses in real-time before being acquired by Bill.com in 2021.
Creative Technology / Marketing Technology
A drag-and-drop design platform for creating branded marketing content, now operating as a subsidiary of Canva.
Telecom-based Advertising
PLDT Media is the advertising and media solutions division of PLDT Inc., the Philippines' largest telecommunications and digital services provider.
Feed Management / Product Data Optimization
Feedonomics is a feed management platform that optimizes product data for e-commerce marketplaces, advertising channels, and affiliate networks.
Filecamp is a cloud-based Digital Asset Management (DAM) solution that helps businesses organize, store, and share their digital files securely. It provides a centralized platform for marketing teams, agencies, and companies to manage brand assets, collaborate on projects, and distribute content efficiently.
Marketing Technology / Customer Data Platform / Marketing Automation
Freshmarketer is a customer data platform (CDP) and marketing automation solution developed by Freshworks Inc., a leading provider of business software products. Originally launched as a conversion rate optimization tool, Freshmarketer has evolved into a comprehensive marketing platform that enables businesses to capture, unify, and activate customer data across multiple touchpoints. The platform helps organizations deliver personalized customer experiences by consolidating data from various ...
Developer Tools & DevOps Platform
GitHub is the world's leading software development platform providing Git-based version control, code collaboration, and DevOps tools for developers and enterprises.
Advanced Display Technology / Holographic Visualization / Medical Technology
Holoxica is a pioneering technology company specializing in advanced holographic and volumetric display systems that enable true three-dimensional visualization without requiring specialized eyewear or virtual reality headsets. The company has developed proprietary optical engineering, photonics expertise, and computational imaging algorithms to create holographic displays that preserve natural depth perception, parallax effects, and spatial relationships critical for accurate interpretation ...
Marketing Workflow Automation / Creative Project Management
inMotionNow is a specialized software-as-a-service (SaaS) provider focused on delivering workflow automation and project management solutions purpose-built for marketing teams and creative departments. The platform serves as a centralized hub for managing the complete creative production lifecycle, from initial creative brief development through final asset delivery and campaign launch. Unlike generic project management tools, inMotionNow's solution is specifically engineered to handle the un...
Design Software/Collaboration Tools
InVision was a digital product design platform that provided prototyping, collaboration, and workflow tools for design teams before shutting down in 2024.
Marketing Automation & Campaign Management
Kepler is an AI-powered marketing platform that consolidates and optimizes digital advertising across multiple channels including search, social media, display, and programmatic advertising. The platform addresses the growing complexity of managing disparate advertising platforms by providing a unified interface powered by advanced machine learning algorithms and predictive analytics. This enables marketing teams to execute sophisticated multi-channel strategies without traditional operationa...
SEO Software / Digital Marketing Technology
Linkbuildr is a specialized SEO technology platform designed to streamline and automate the link building process for digital marketers, SEO professionals, and businesses aiming to improve their organic search rankings. The platform addresses one of the most critical yet time-consuming aspects of search engine optimization by providing comprehensive tools for identifying relevant link opportunities, managing outreach campaigns, and acquiring high-quality backlinks that enhance domain authorit...
Creative Operations & Marketing Technology
Lytho is a creative operations platform that helps marketing teams manage creative workflows, digital asset management, and brand compliance.
SEO Tools & Link Intelligence
Majestic is a specialized data intelligence company that has established itself as a leading provider of SEO tools and backlink analysis solutions for digital marketing professionals, SEO specialists, and businesses seeking to enhance their online visibility. The company's core offering revolves around comprehensive link intelligence data, enabling organizations to analyze their backlink profiles, conduct competitive research, and make data-driven decisions to improve their search engine rank...
SEO Software / Marketing Technology
Moz is a leading SEO software platform providing tools for keyword research, link building, site audits, and rank tracking to help businesses improve their search engine visibility.
Marketing Technology - Influencer Marketing Software
NeoReach is an enterprise-grade influencer marketing platform that leverages artificial intelligence and comprehensive data analytics to enable brands, agencies, and mid-market companies to execute measurable, data-driven influencer campaigns at scale. The platform aggregates and analyzes data from major social media networks including Instagram, YouTube, TikTok, Twitter, and Facebook, providing marketers with sophisticated tools for influencer discovery, audience verification, engagement ana...
Content Management Systems
Netlify CMS was an open-source, Git-based content management system designed for static site generators and JAMstack websites.
Payload CMS is an open-source headless content management system built with Node.js, React, and TypeScript. It provides a powerful framework for developers to build custom CMS solutions and APIs, emphasizing a great developer experience and high flexibility.
Creative/Design Software (MarTech adjacent)
Piktochart is an online infographic maker and visual communication tool that empowers users to create professional-looking infographics, presentations, reports, and social media graphics with ease. It offers a user-friendly drag-and-drop interface, extensive templates, and a vast library of design assets, catering to individuals and businesses without extensive design experience.
Digital Experience Platform / MarTech Infrastructure
Pimcore is a leading provider of enterprise-grade open-source digital experience platform (DXP) solutions, enabling organizations to centrally manage and deliver personalized digital experiences across multiple channels. The platform uniquely combines product information management (PIM), master data management (MDM), digital asset management (DAM), content management system (CMS), and e-commerce capabilities into a unified, consolidated framework. This comprehensive approach allows businesse...
Integration Platform as a Service (iPaaS) / Workflow Automation
Pipedream is a serverless integration and workflow automation platform that bridges the gap between traditional no-code automation tools and full-stack development environments. Founded to address the growing need for flexible, developer-friendly integration solutions, the company enables technical teams to build custom workflows and API integrations without managing infrastructure. The platform supports multiple programming languages including Node.js and Python, while offering pre-built com...
Sales Enablement / MarTech
Pitcher is a global sales enablement and field sales platform designed to optimize sales processes for enterprises. It provides a comprehensive suite of tools for content management, interactive presentations, CRM integration, and analytics, empowering sales teams to engage customers effectively and close deals faster.
Collaboration Software / Project Management / Work Management SaaS
Podio is a collaborative work platform that enables teams to build custom workflows and manage projects through flexible, customizable workspaces.
Private Equity & Investment Management
Providence Equity Partners is a prominent private equity firm specializing in media, communications, education, and technology investments. Founded in 1989 and headquartered in Providence, Rhode Island, the firm has established itself as a leading investor in businesses at the intersection of content, communications, and technology. With over three decades of experience, Providence has invested in more than 170 companies globally and manages substantial assets under management, focusing on gr...
Qorus Software provides proposal management and sales enablement software that helps sales and marketing teams create high-quality, personalized proposals, presentations, and sales collateral quickly and efficiently. Their QorusDocs platform integrates with Microsoft 365 and CRM systems to streamline content creation and improve sales productivity.
Self-Serve Advertising Platform
A subsidiary of Tremor International that provides a self-serve advertising platform for small and medium-sized businesses to create and manage digital campaigns.
Customer Success Software / B2B SaaS Tools
Salesmachine is a specialized customer success platform built exclusively for B2B SaaS companies seeking to maximize customer retention and minimize churn through data-driven insights and proactive engagement strategies. The platform functions as a centralized intelligence hub that aggregates customer data from multiple touchpoints across the entire customer lifecycle, creating a unified 360-degree view of each account. This comprehensive visibility enables customer success teams to monitor h...
Sales Enablement Technology
Savo Group was a sales enablement platform provider that helped organizations optimize sales effectiveness through content management and training solutions before being acquired by Seismic in 2018.
SEO Software & Digital Marketing Technology
Screaming Frog is a UK-based specialized software company that has established itself as the leading provider of professional SEO tools for digital marketers, agencies, and enterprises worldwide. The company's flagship product, Screaming Frog SEO Spider, has become an industry-standard desktop website crawler that enables SEO professionals to conduct comprehensive technical audits, identify on-site issues, and optimize website performance for search engines. The tool's capability to crawl web...
Content Management Systems - Headless CMS
Scrivito is a specialized technology company operating in the headless content management system (CMS) market, delivering a modern, API-first platform designed for developers and enterprises building sophisticated digital experiences. The company's solution employs a decoupled architecture that fundamentally separates content management from presentation layers, enabling organizations to deliver consistent, omnichannel content across web applications, mobile apps, progressive web apps, and Io...
Segmentify is an e-commerce personalization platform that leverages artificial intelligence to help online retailers increase conversions, average order value, and customer loyalty. It provides a suite of tools including product recommendations, personalized search, and real-time segmentation to create unique shopping experiences for each customer.
Marketing Technology / SEO & Competitive Intelligence
SEMrush is a leading software-as-a-service (SaaS) platform specializing in digital marketing intelligence and competitive analysis tools. Founded in 2008, the company has established itself as one of the most comprehensive solutions for search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, social media management, and competitive research. The platform serves over 10 million users globally, ranging from individual marketers and small businesses to large enterpr...
Marketing Technology (MarTech) - SEO Software
seoClarity is an enterprise-grade SEO platform provider that delivers comprehensive search engine optimization software and services to large organizations and digital marketing agencies. The company's platform combines advanced data analytics, artificial intelligence, and workflow automation to help businesses maximize their organic search visibility and performance. With a focus on scalability and data accuracy, seoClarity serves enterprise clients who require robust SEO management capabili...
SEO Software & Digital Marketing Tools
Sitebulb is a specialized software company that develops advanced website auditing solutions designed specifically for SEO professionals, digital marketing agencies, and web development teams. The company's flagship desktop application distinguishes itself from traditional browser-based crawling tools through its desktop-native architecture, which enables deeper technical SEO analysis across critical areas including site architecture, crawlability, indexability, mobile optimization, page spee...
SEO Tools & Content Analysis Software
Siteliner is a specialized web-based tool designed to help website owners, SEO professionals, and content managers identify and resolve duplicate content issues across their websites. The platform crawls websites to detect identical or similar content across multiple pages, broken links, page load times, and other technical SEO factors that can impact search engine rankings and user experience. By providing detailed reports on content duplication percentages, internal linking structures, and ...
Marketing Technology / Conversion Rate Optimization
Sleeknote is a specialized conversion rate optimization (CRO) platform designed specifically for e-commerce businesses and digital marketing professionals seeking to maximize on-site engagement and reduce cart abandonment. The company provides an intuitive visual editor that enables marketers to create and deploy personalized, behavior-driven messaging campaigns including pop-ups, slide-ins, and contextual messages without requiring technical expertise or developer resources. Founded with a m...
Social Media Management Software / Marketing Technology (MarTech)
SocialPilot is a comprehensive social media management platform designed to streamline social media operations for businesses, agencies, and marketing professionals across multiple channels. The platform provides an integrated suite of tools including content scheduling, multi-account management, team collaboration, and performance analytics across major social networks such as Facebook, Twitter, Instagram, LinkedIn, Pinterest, TikTok, and Google Business Profile. By delivering professional-g...
Storj is a decentralized cloud storage network that uses blockchain technology to provide secure, private, and affordable object storage. It allows users to store data on a network of independent nodes, encrypting and sharding files across the globe, ensuring high availability and resilience without a central point of failure.
Storyblok is a leading headless content management system (CMS) that empowers developers and marketers to deliver content across any channel. It combines a powerful API for developers with a visual editing experience for content creators, streamlining the process of building and managing digital experiences for websites, mobile apps, and other digital touchpoints.
Marketing Technology (MarTech) - Marketing Operations Platform
Strata is a marketing operations technology company that provides an integrated platform solution designed to address the fragmentation challenges faced by enterprise marketing organizations. The company consolidates critical marketing operations functionsâincluding strategic planning, budget management, resource allocation, workflow automation, and performance trackingâinto a unified interface that enables marketing leaders to gain comprehensive visibility and make data-driven decisions ...
Survicate is a comprehensive customer feedback platform that enables businesses to collect, analyze, and act on customer insights. It provides tools for creating various types of surveys, including NPS, CSAT, and CES, to understand customer sentiment and drive product or service improvements. The platform integrates with popular marketing, CRM, and analytics tools to streamline feedback collection and utilization.
Smart City Technology / IoT Data Management / Urban Infrastructure Intelligence
Terbine is an enterprise technology company specializing in IoT data management, artificial intelligence, and computer vision solutions designed specifically for smart cities and critical infrastructure applications. The company operates a sophisticated data intelligence platform that serves as a central nervous system for urban environments, capable of aggregating and analyzing disparate streams of sensor data, visual information, and IoT telemetry from complex city systems. By transforming ...
Trustmary is a software company specializing in social proof, helping businesses collect, manage, and display customer testimonials, reviews, and case studies. Their platform automates the process of gathering feedback and integrates with various marketing channels to build trust and boost conversions for their clients.
Typeform is a Barcelona-based online software as a service (SaaS) company that specializes in creating engaging and interactive online forms, surveys, quizzes, and other data collection tools. Its user-friendly interface and focus on conversational design help businesses gather information more effectively and improve completion rates.
SEO and Content Marketing Tools
SEO and content marketing tool that provides keyword research, competitor analysis, and website optimization insights for digital marketers.
Video Marketing Technology
Vidnami was a cloud-based video creation tool that automated the production of marketing videos from text scripts, primarily serving content creators and digital marketers.
Marketing Technology / Content Creation Tools
Visme Pro represents the premium subscription tier of Visme, a cloud-based visual content creation platform designed to empower businesses, marketing teams, and educational institutions to create professional-quality presentations, infographics, reports, and interactive visual content without requiring extensive design expertise. The platform combines an intuitive drag-and-drop interface with enterprise-grade design capabilities, offering access to thousands of customizable templates, advance...
Private Equity & Venture Capital - Software Focused
Vista Equity Partners is a leading global investment firm focused exclusively on enterprise software, data, and technology-enabled businesses. Founded in 2000, the firm has established itself as one of the most successful private equity investors in the software sector, with a disciplined approach to value creation and operational improvement. Vista's investment strategy centers on acquiring and growing software companies across various verticals including marketing technology, financial serv...
Webiny is an open-source serverless enterprise CMS and application development framework. It enables developers to build and deploy full-stack applications and headless CMS solutions on serverless infrastructure like AWS, offering scalability and cost-efficiency for modern web projects.
IT Operations Management (ITOM) and AIOps
Zenoss is an enterprise-grade IT infrastructure monitoring and AIOps (Artificial Intelligence for IT Operations) platform provider that specializes in delivering comprehensive visibility and intelligent automation across complex hybrid IT environments. Founded to address the growing complexity of modern IT infrastructure, Zenoss serves large enterprises across multiple verticals including financial services, healthcare, telecommunications, retail, and manufacturing sectors. The company levera...
Enterprise Software
Operations management platform for multi-unit businesses, focusing on task management, audits, and compliance across restaurant and retail locations.
Marketing Technology Consulting & Implementation
Accenture is a global professional services company that provides a wide range of services, including digital marketing and advertising technology solutions, to help clients improve their marketing and advertising performance.
Tag Management
Adobe Launch is Adobe's next-generation tag management system for deploying and managing marketing and analytics tags across digital properties.
Email Service Provider / Marketing Technology
Amazon SES (Simple Email Service) is a cloud-based email sending service that enables businesses to send transactional, marketing, and bulk email communications at scale.
Developer Tools & Version Control
Git-based source code repository hosting service for software development teams, offering code collaboration and CI/CD tools.
Management Consulting (AdTech Advisory)
Boston Consulting Group is a global management consulting firm that provides advisory services to companies in the AdTech Platform space, helping them navigate the complex digital advertising landscape.
Digital Asset Management / MarTech
Bynder is a leading AdTech Platform that provides digital asset management and brand management solutions to help companies streamline their marketing and advertising operations.
Digital Asset Management / MarTech Infrastructure
Canto is an AdTech platform that provides digital asset management and creative workflow solutions to help marketers and creative teams manage, distribute, and optimize their visual content.
Content Management Platform / MarTech Infrastructure
Contentful is a content management platform that helps AdTech and MarTech companies create and manage digital experiences across multiple channels.
AdTech Consulting & Implementation Services
Deloitte is a global professional services network that provides audit, consulting, financial advisory, risk advisory, tax, and related services to public and private clients spanning multiple industries.
Market Research & Advisory
Forrester is a leading market research and advisory firm that provides insights and guidance to companies in the AdTech and MarTech space.
Research & Advisory
Gartner is a leading research and advisory company that provides insights and tools to help organizations make informed decisions in the AdTech and MarTech space.
DevOps Platform / Software Development Tools
GitLab is an open-source platform that provides a complete DevOps toolchain, including tools for source code management, continuous integration, and deployment. While not primarily an AdTech/MarTech company, GitLab's tools can be used to support various marketing and advertising workflows.
Tag Management
Google's free tag management system that allows marketers to deploy and manage tracking tags and marketing pixels on websites and mobile apps without modifying code.
Productivity Software
Google Workspace is Google's cloud-based productivity and collaboration suite offering email, document creation, storage, and communication tools for businesses and organizations.
Influencer Marketing
Influencer is an AdTech Platform that connects brands with influential content creators to drive engagement and sales.
Financial Services for AdTech
A subsidiary of Verve Group that provides R&D tax credit services and incentive programs for technology companies in the advertising and marketing technology sectors.
Email Service Provider / MarTech
Email service provider offering developer-focused email API and deliverability solutions for transactional and marketing emails.
Marketing Technology / Email Service Provider
Transactional email delivery service for sending personalized, one-to-one emails through a powerful API and SMTP integration.
AI-Powered Advertising Technology
Microsoft's artificial intelligence division delivering AI-powered solutions including Azure AI services, Copilot assistants, and enterprise AI tools across Microsoft's product ecosystem.
Research & Development (AdTech-adjacent)
Microsoft's global research division advancing fundamental and applied research across AI, machine learning, computer vision, and other technologies that power Microsoft's products and services.
Accounting Software
QuickBooks is Intuit's flagship accounting and financial management software platform designed for small and medium-sized businesses.
Business Communication & Collaboration
Slack is a cloud-based team collaboration platform that provides messaging, file sharing, and workflow integration tools for businesses of all sizes.
Content Technology / Transcription Services
Trint is an AdTech Platform that provides AI-powered transcription and collaboration tools for video and audio content.
Creative Technology/3D Content Creation Platform
A real-time 3D creation platform developed by Epic Games, widely used for game development, film production, architecture, and interactive experiences.
Visual Content Creation / Design SaaS
Venngage is an AdTech Platform that provides a visual content creation and marketing platform for businesses.
Visual Content Creation / MarTech
Visme is an AdTech Platform that provides a visual content creation and collaboration tool for businesses.
Digital Asset Management / MarTech
Widen is a digital asset management (DAM) platform provider that helps organizations manage, organize, and distribute their marketing content and creative assets.
Creative & Marketing Services Agency
A global creative and technology agency that combines data, commerce, and experience to deliver end-to-end marketing solutions for major brands.
SEO Tools / MarTech
AccuRanker is a SaaS platform providing fast, accurate SEO rank tracking and keyword monitoring for digital marketers and agencies.
Trade Media & Publishing
Leading trade publication and media brand covering the advertising, marketing, and media industries with news, analysis, and industry events.
Creative Logistics & Ad Trafficking
AdBridge is a creative logistics platform for TV advertising, now part of Extreme Reach's suite of solutions for managing and delivering broadcast creative assets.
Trade Media/Publishing
Leading trade publication covering the digital advertising and data technology industry, providing news, analysis, and events for the programmatic ecosystem.
Customer Data Platform (CDP)
Adobe's enterprise customer data platform that unifies customer data in real-time to enable personalized experiences across channels.
SEO & Marketing Technology
Advanced Web Ranking is a SaaS platform providing SEO rank tracking and reporting tools for agencies, enterprises, and SEO professionals.
Marketing Technology - Affiliate Marketing Software
Affiliate Pro is a specialized software-as-a-service (SaaS) provider focused on delivering comprehensive affiliate marketing technology solutions for businesses of all sizes. The platform serves as a centralized hub for building, managing, and optimizing affiliate programs, offering integrated real-time tracking technology, automated commission processing, comprehensive reporting dashboards, and partner management tools. By addressing critical challenges in partner relationship management, pe...
Marketing Technology (MarTech) - Affiliate Marketing Software
Affiliatly is a software-as-a-service (SaaS) platform specializing in affiliate marketing management solutions designed specifically for small and medium-sized e-commerce businesses. The company's core mission focuses on democratizing affiliate marketing by providing merchants with accessible, comprehensive tools to create, manage, and scale branded affiliate programs without requiring extensive technical expertise or development resources. By automating critical workflows including affiliate...
Marketing Technology (MarTech) / Creator Economy Tools / Business Analytics SaaS
Affilimate is a specialized Software-as-a-Service (SaaS) platform that provides comprehensive analytics and optimization tools for affiliate marketers, content creators, bloggers, and digital publishers. The company addresses a critical challenge in the affiliate marketing ecosystem by consolidating performance data from multiple affiliate networks and programs into a unified dashboard, enabling users to track revenue streams, gain actionable insights, and make data-driven decisions to scale ...
Content Delivery & Optimization
Market Intelligence / Business Intelligence
AlphaSense is a market intelligence and search platform that helps business professionals make better decisions by providing instant access to critical information from a vast universe of public and private content. It leverages AI to extract insights from financial documents, news, transcripts, and more.
Content Delivery Network / Cloud Infrastructure
Amazon's global content delivery network (CDN) service that accelerates delivery of websites, APIs, video content, and other web assets with low latency and high transfer speeds.
Commerce Enablement/Influencer Marketing/AdTech
AnyMind Group is an end-to-end commerce enablement company operating across Asia-Pacific, providing influencer marketing, advertising technology, and e-commerce solutions. The company offers programmatic advertising, creator management platforms, and direct-to-consumer e-commerce infrastructure for brands.
Application Performance Management / Observability
Application performance monitoring and observability platform that provides real-time insights into business and application performance for enterprises.
No-Code/Low-Code Development Platforms
AppsBuilder is a no-code mobile application development platform that democratizes app creation by enabling businesses and individuals to build native iOS and Android applications without programming knowledge. The platform features an intuitive drag-and-drop interface, extensive template library, and visual development environment that removes traditional coding barriers while maintaining professional-grade output quality. This approach directly addresses the market need for rapid, cost-effe...
Content Delivery Network / Digital Infrastructure
BelugaCDN is a content delivery network provider specializing in video streaming and media delivery solutions with a focus on performance optimization.
Dating Platform Software
BestDatingScripts offers a powerful, ready-made dating software solution that allows you to launch your own dating website fast and easily, with customizable features and dedicated support to help grow your online matchmaking business.
MarTech - Digital Asset Management
Brandworkz is a cloud-based Digital Asset Management (DAM) and Brand Management platform that helps organizations manage, control, and distribute their brand assets and marketing content.
Marketing Technology Services & Consulting
Affiliate Marketing Technology / Performance Marketing
Data Infrastructure / Marketing Technology
Census is a leading Reverse ETL platform that syncs customer data from data warehouses to operational tools like CRMs, marketing automation, and support platforms. It empowers business teams to activate their data for personalized customer experiences without needing engineering resources.
Physical Security & Video Surveillance
Cisco Meraki provides cloud-managed IT solutions including wireless, switching, security, and IoT devices for simplified network management.
Content Marketing Technology / SEO Tools
Clearscope is a leading SEO content optimization platform that helps content creators and marketers produce high-ranking content. It provides data-driven insights and recommendations based on top-ranking search results, enabling users to craft content that resonates with both search engines and audiences.
Content Delivery / Web Performance
Cloudflare Images is an image optimization and delivery service that provides storage, resizing, and global CDN delivery as part of Cloudflare's web performance platform.
Content Delivery & Optimization
Cloudimage is a cloud-based image optimization and CDN service that automatically resizes, compresses, and delivers images for websites and applications.
Sales Intelligence / B2B Data
Cognism is a B2B sales intelligence and lead generation platform providing GDPR-compliant contact data, intent signals, and prospecting tools for sales and marketing teams.
Marketing Technology Services & Consulting
Customer Data Platform (CDP) / Tag Management
Commanders Act is a European leader in Customer Data Platform (CDP) and Tag Management System (TMS) solutions. They empower brands to unify customer data, optimize marketing campaigns, and ensure data privacy compliance, enabling personalized customer experiences across all channels.
Enterprise Data Integration and Analytics Software
Composable is an enterprise-focused technology company that delivers a sophisticated low-code data integration and analytics platform designed to address the complexities of modern data ecosystems. The platform enables organizations to seamlessly connect disparate data sources, orchestrate sophisticated data pipelines, and build advanced analytics applications through an intuitive visual interface that significantly reduces the need for extensive coding expertise. By bridging the gap between ...
Developer Tools / Feature Management
ConfigCat is a feature flag and A/B testing service that empowers development teams to manage and deploy features without code redeployment. It provides a user-friendly dashboard for controlling feature rollouts, targeting specific user segments, and conducting A/B tests, thereby accelerating development cycles and reducing deployment risks.
Conversion Rate Optimization / Marketing Technology
Convert is a privacy-first A/B testing and website personalization platform that serves mid-market organizations requiring enterprise-grade experimentation capabilities while maintaining strict visitor privacy standards. Founded to address the growing demand for data-driven optimization in an increasingly regulated digital landscape, Convert has carved out a distinctive position in the conversion rate optimization market by prioritizing privacy-by-design architecture. The platform delivers co...
Marketing Technology (MarTech) - Conversion Optimization & Lead Generation
Convertful is a specialized marketing technology platform focused on lead generation and conversion rate optimization for digital businesses. The company provides an accessible suite of conversion tools including intelligent pop-ups, embedded forms, slide-ins, and targeted messaging campaigns designed to transform anonymous website visitors into qualified leads and subscribers. By addressing the critical challenge of capturing visitor engagement before traffic leaves a website, Convertful pos...
Marketing Technology - Conversion Rate Optimization
Convertize is a specialized conversion rate optimization (CRO) platform that distinguishes itself through the systematic integration of behavioral psychology and cognitive science principles into its optimization infrastructure. Unlike conventional A/B testing tools that focus primarily on technical testing capabilities, Convertize embeds evidence-based persuasion techniquesâincluding social proof, scarcity, urgency, authority, and reciprocityâdirectly into its core functionality. This sc...
Marketing Technology / Conversion Optimization
Convertri is a high-speed drag-and-drop page and funnel builder designed to help businesses create fast-loading, high-converting web pages. It leverages its unique Accelerated Page Technology to ensure optimal performance and mobile responsiveness, aiming to boost conversion rates for its users.
Competitive Intelligence and Market Research Software
Crayon is a market and competitive intelligence platform that empowers enterprise and mid-market organizations with real-time insights into their competitive landscape. Founded to address the fragmentation and inefficiency of traditional competitive research methods, Crayon aggregates competitors' digital footprints across multiple channels including websites, social media, job postings, customer reviews, pricing changes, and other public data sources. The platform leverages artificial intell...
E-commerce Technology / Personalization & Optimization
Crobox is an innovative e-commerce optimization platform that distinguishes itself by combining behavioral psychology principles with advanced machine learning technologies to revolutionize online retail personalization. Founded on the understanding that consumer psychology is as critical as behavioral data tracking, the company applies insights from behavioral economics and cognitive science to help retailers influence customer decision-making processes more effectively. The platform analyze...
Online Education / Marketing Technology / Conversion Rate Optimization
CXL is a premier conversion rate optimization (CRO) training and consulting company that has established itself as a leading authority in evidence-based digital marketing education. Founded to address the gap between theoretical marketing knowledge and practical optimization skills, CXL provides comprehensive online training programs taught by recognized industry experts, covering conversion optimization, A/B testing, user research, analytics, and data-driven decision making. The company serv...
Data Infrastructure
Datacoral was a data infrastructure platform that automated data pipeline creation and management, acquired by Cloudera in 2021.
Marketing Technology (MarTech) - Tag Management
DataTag Manager is a marketing technology company that provides lightweight tag management solutions specifically designed for mid-market organizations. The platform enables digital marketers and marketing operations teams to independently deploy, manage, and optimize marketing tags, tracking pixels, and analytics scripts without requiring extensive technical expertise or continuous developer support. By simplifying the traditionally complex tag implementation process, DataTag Manager helps o...
Content Management / MarTech Infrastructure
DatoCMS is a headless CMS platform that enables content teams to manage and deliver structured content across multiple digital channels and touchpoints.
Healthcare Intelligence/Analytics (not AdTech)
Digital Marketing Consultancy
Deloitte Digital is the digital transformation and creative consultancy arm of Deloitte, providing end-to-end digital marketing, experience design, and technology services to enterprise clients.
Sales Enablement Software / Video Conferencing / Collaboration Tools
Demodesk is a Munich-based technology company that has developed a specialized screen sharing and virtual meeting platform designed exclusively for sales teams conducting product demonstrations and customer meetings. Unlike generic video conferencing solutions, Demodesk addresses the unique challenges faced by sales professionals through intelligent features including automated demo playbooks, real-time AI-powered coaching, seamless CRM integration, and browser-based access that eliminates th...
Developer Tools / Feature Management / DevOps
DevCycle is a modern feature management and experimentation platform designed to serve as critical infrastructure for development teams implementing continuous delivery practices. The platform enables engineering teams to decouple code deployments from feature releases through comprehensive tools including feature flags, A/B testing capabilities, targeted rollouts, and real-time experimentation frameworks. This separation allows organizations to deploy code to production environments while ma...
Marketing Technology - Conversion Rate Optimization & Experimentation
Deviate Labs is a specialized growth experimentation and conversion rate optimization (CRO) agency that operates at the strategic intersection of consulting services and proprietary technology solutions. The company distinguishes itself in the digital optimization market through a unique dual-capability model that combines deep expertise in data-driven experimentation methodologies with its own testing platform infrastructure. This integrated approach enables clients to execute sophisticated ...
Marketing Technology / Conversion Optimization
Digioh is a customer data and engagement platform that helps brands capture zero-party data through interactive forms, quizzes, and pop-ups to drive conversions and personalization.
Content Marketing Technology
DivvyHQ is a cloud-based content planning and production workflow platform designed to help marketing teams organize, collaborate on, and manage their content operations.
Healthcare Information Technology
DynaMed is a clinical decision support tool providing evidence-based medical information to healthcare professionals, operating as part of EBSCO Health.
Marketing Technology / Email Marketing Software
EmailSuccess is a specialized enterprise email marketing software provider that occupies a unique niche in the marketing technology landscape by focusing exclusively on self-hosted, on-premise deployment solutions. Unlike the dominant cloud-based SaaS platforms that characterize the email marketing sector, EmailSuccess enables organizations to maintain complete data sovereignty and infrastructure control by deploying comprehensive email marketing capabilities within their own security perimet...
Digital Experience Optimization & Experimentation Technology
Evolv AI is an enterprise-grade artificial intelligence platform that has transformed digital experience optimization through automated experimentation and evolutionary algorithms. The company specializes in enabling simultaneous multi-variant testing with intelligent, real-time traffic allocation that continuously adapts to direct users toward winning experiences. By leveraging advanced machine learning and evolutionary computation techniques, Evolv AI allows organizations to explore complex...
Sales Enablement / Conversation Intelligence
ExecVision is a conversation intelligence platform that analyzes sales calls and customer interactions to improve team performance and coaching effectiveness.
Content Delivery and Optimization
Fastly's Image Optimizer is an edge-based image optimization service that automatically transforms and delivers images in optimal formats, sizes, and quality for different devices and browsers.
Healthcare Technology
Figure 1 is a medical knowledge-sharing platform and network for healthcare professionals, not an AdTech company.
Customer Experience Technology / Contact Center Software
Five9 is a leading cloud contact center software provider delivering AI-powered customer experience solutions for enterprise and mid-market organizations.
Video Advertising Technology
Flix360 was a video advertising technology platform that provided interactive video solutions for advertisers and publishers.
E-commerce Personalization and Marketing Technology
Freshrelevance is a specialized software-as-a-service (SaaS) provider that delivers advanced personalization and analytics solutions specifically designed for e-commerce businesses. The platform empowers online retailers and digital marketers to create highly individualized customer experiences across multiple channels including email, web, mobile apps, and SMS. By leveraging real-time behavioral data and predictive analytics, Freshrelevance enables e-commerce companies to increase conversion...
Infrastructure/CDN
Gcore is a global edge computing, content delivery network (CDN), and cloud services provider that supports AdTech infrastructure with low-latency content delivery and streaming solutions.
Cloud Infrastructure/Content Delivery
Google's global content delivery network service that accelerates web and video content delivery using Google's globally distributed edge points of presence.
Marketing Technology Services / Conversion Rate Optimization
Growth Rock is a specialized Conversion Rate Optimization (CRO) agency operating at the strategic convergence of marketing technology, user experience design, and data science. The company serves digital-first businesses by implementing systematic, data-driven experimentation frameworks designed to accelerate growth through the optimization of digital properties. Their methodology emphasizes rapid testing velocity combined with statistical rigor, enabling clients to execute multiple experimen...
Healthcare Marketing Technology / Healthcare Data Intelligence
Location Intelligence and Mapping Technology
HERE Technologies is a leading global provider of location data and technology platforms, offering comprehensive mapping, navigation, and location intelligence services to enterprises and developers worldwide. Originally founded as the mapping division of Nokia, HERE has evolved into an independent location platform company that powers location-based services for automotive, transportation, logistics, and enterprise applications across diverse industries. The company maintains one of the worl...
Digital Reality Solutions / Industrial Technology
Hexagon is a global leader in digital reality solutions, providing an integrated portfolio of sensor technologies, software platforms, and autonomous systems that enable organizations to capture, measure, and visualize physical assets and processes with unprecedented accuracy. The company serves diverse industries including manufacturing, infrastructure, public safety, mining, and geospatial applications, delivering solutions that bridge the physical and digital worlds through advanced measur...
Hugging Face is an AI platform and community that provides tools, models, and infrastructure for building, training, and deploying machine learning models, particularly focused on natural language processing and generative AI.
Lead Generation & Sales Intelligence
Hunter.io is a lead generation and email finding platform that helps businesses discover and verify professional email addresses for outreach and sales prospecting.
Developer Tools / Feature Management
Hypertune is a feature management platform designed for engineering teams to control and deploy features with precision. It offers tools for feature flagging, remote configuration, and A/B testing, enabling rapid iteration and experimentation in software development.
Creative Management Platform
iAmAttila was a creative management platform that enabled advertisers to create, test, and optimize display advertising campaigns at scale.
Digital Agency / Experience Design
IBM's global digital agency and experience design consultancy that combines creative, technology, and business strategy to deliver end-to-end digital transformation solutions.
AI/ML Platform (not core AdTech)
IBM Watson Studio is an enterprise AI and machine learning platform for building, training, and deploying models, not primarily an AdTech solution.
Digital Asset Management / Content Delivery
Imgix is a real-time image processing and optimization platform that delivers responsive, high-performance images via API and CDN.
Marketing Technology Services & Consulting
Marketing Technology (MarTech) - Customer Engagement & Conversion Optimization
IntelliTicks is an AI-powered customer engagement and conversion optimization platform that transforms how businesses interact with website visitors through predictive analytics, visitor intelligence, and conversational AI technology. The company addresses a critical gap in digital marketing by enabling proactive, intelligent engagement with high-intent prospects at optimal moments in their customer journey, moving beyond passive web analytics to active conversion optimization. Through sophis...
Marketing Technology / Content Marketing
Interactive content marketing platform that enables businesses to create quizzes, assessments, and calculators to generate leads and engage audiences.
Marketing Technology / Lead Generation
Involve.me is a no-code platform for creating interactive content like quizzes, surveys, calculators, and forms to generate leads and engage audiences.
Marketing Technology / Interactive Content
ion interactive was a SaaS platform that enabled marketers to create interactive content experiences without coding, acquired by ScribbleLive (later Rock Content) in 2017.
Jiminny is a conversation intelligence and sales coaching platform that records, transcribes, and analyzes customer calls to improve sales performance.
Kissflow is a low-code/no-code workflow automation and business process management platform that helps organizations digitize and automate their business processes.
Lead Generation & Conversion Optimization
Leadformly is a SaaS platform that provides multi-step form builder software designed to increase lead generation conversion rates for businesses.
B2B Data Intelligence / Sales Intelligence
LeadGenius is a B2B data and sales intelligence platform that combines AI technology with human research to provide custom lead generation and data enrichment services.
Sales Intelligence & Prospecting
LeadIQ is a B2B sales prospecting platform that helps sales teams find, capture, and sync contact data directly into their CRM and sales engagement tools.
Project Management Software / Issue Tracking / Software Development Tools
Linear is a modern issue tracking and project management platform founded in 2019 by Karri Saarinen (former Airbnb designer) and Tuomas Artman (former Uber engineer). The company was created out of frustration with existing project management tools that felt slow and cluttered. Linear distinguishes itself through its exceptional user experience, featuring a keyboard-first interface, lightning-fast performance, and a minimalist design philosophy that prioritizes speed and clarity over feature ...
Creator Economy FinTech / Influencer Marketing Infrastructure
Lumanu is a financial platform designed specifically for the creator economy, empowering influencers and content creators to manage their business operations. It simplifies tasks such as invoicing, receiving payments from brands, paying collaborators, and handling tax documentation. The platform aims to streamline the administrative and financial complexities faced by creators, allowing them to focus more on content creation.
Sales Intelligence / Data Enrichment
Lusha is a B2B sales intelligence platform that provides contact and company data to help sales and marketing teams find and connect with prospects.
Location Intelligence & Mapping Platform
Mapbox is a provider of custom online maps for websites and applications, offering a suite of location-based services including mapping, navigation, and spatial analysis tools. It enables developers to integrate dynamic, customizable maps into their products, powering everything from ride-sharing apps to real-time logistics.
Publisher Technology / Content Monetization
Marfeel is a publisher platform that optimizes content presentation, user experience, and ad monetization for digital publishers. The company provides tools for content analytics, audience engagement, and header bidding optimization to maximize publisher revenue.
Marketing Technology / Optimization & Personalization
A testing and personalization platform, now part of Oracle Marketing Cloud, that enables marketers to optimize digital experiences through A/B testing and behavioral targeting.
Data Infrastructure / Data Integration
Meltano is an open-source data integration platform that provides an ELT (Extract, Load, Transform) framework for data teams. It enables developers to build, run, and manage their data pipelines with a focus on extensibility and developer experience, leveraging the Singer standard.
Mendix is a low-code application development platform that enables enterprises to rapidly build, deploy, and manage web and mobile applications with minimal hand-coding.
Cloud Infrastructure / Content Delivery
Microsoft's content delivery network service that accelerates delivery of web content, media files, and applications globally through distributed edge servers.
Customer Data Platform (CDP)
Microsoft's customer data platform (CDP) that unifies customer data and provides AI-powered insights for personalized marketing and customer engagement.
Mitel is a global provider of business communications and collaboration solutions, including cloud and on-premise unified communications, contact center, and business phone systems.
Data Infrastructure / Data Integration
Nexla is a unified data operations platform that automates and manages data flows for enterprises. It enables data teams to connect, transform, and deliver data securely and reliably across various systems, simplifying complex data integration and governance challenges.
Retargeting and Performance Marketing
NextRoll operates RollWorks (B2B marketing) and AdRoll (e-commerce marketing), providing AI-driven marketing and advertising solutions. The platform offers retargeting, prospecting, and cross-channel advertising for growth-focused companies.
Nintex is a process intelligence and workflow automation platform provider that helps organizations digitize, automate, and optimize business processes.
Ecommerce Marketing Technology
Octane AI provides quiz and personalization tools for ecommerce brands, primarily on Shopify, to increase customer engagement and conversions.
Social Media Management and Marketing Technology
Oktopost is a leading social media management platform specifically designed for B2B companies. It empowers businesses to manage, monitor, and measure their social media activities, focusing on lead generation, employee advocacy, and demonstrating ROI from social media efforts.
Conversion Rate Optimization (CRO) / Marketing Technology / E-commerce SaaS
OptiMonk is a conversion optimization and personalization platform that helps e-commerce businesses and websites increase sales and reduce cart abandonment through targeted popups, messages, and personalized experiences. The company provides a comprehensive suite of tools including exit-intent technology, A/B testing, and behavioral targeting to engage visitors at critical moments in their customer journey. OptiMonk serves thousands of online businesses globally, from small e-commerce stores ...
Customer Data Platform
Oracle Unity CDP is Oracle's customer data platform that unifies customer data across channels to enable personalized marketing and advertising experiences.
Otter.ai provides AI-powered voice transcription and meeting note-taking software that automatically transcribes, summarizes, and analyzes conversations in real-time.
OutSystems is a low-code application development platform that enables rapid creation of enterprise-grade applications, not primarily an AdTech company.
Business Intelligence / Competitive Intelligence
Owler is a competitive intelligence platform that provides business data, insights, and alerts on companies. It offers a community-driven platform for users to contribute and access real-time information on private and public companies, aiding in sales, marketing, and competitive analysis.
Healthcare Marketing Technology
PatientPop was a practice growth platform for healthcare providers that combined marketing automation, patient engagement tools, and reputation management before merging with Tebra in 2021.
Retail Technology / Vertical SaaS
Email Service Provider / Marketing Technology
Pepipost was an email delivery infrastructure provider offering transactional and marketing email APIs before being acquired by Netcore Cloud in 2019.
Website Builder / Creative Tools
Pixpa is an all-in-one website builder platform designed for creative professionals and small businesses to create portfolio websites, online stores, and blogs without coding.
Data Infrastructure / Reverse ETL
Polytomic is a data integration platform that helps businesses sync data across various applications and data warehouses. It enables operational teams to access and utilize their data without relying on engineering resources, facilitating use cases like customer onboarding, sales automation, and marketing personalization.
Prefect is a dataflow automation platform designed to help data engineers and data scientists build, run, and monitor their data pipelines with ease. It provides tools for orchestrating, observing, and managing complex workflows, ensuring reliability and visibility across data operations. The platform offers both an open-source core and a managed cloud service.
Prophecy is a low-code data engineering platform that empowers enterprises to build, deploy, and manage data pipelines with greater speed and efficiency. It offers a visual interface for Apache Spark and dbt, enabling data teams to collaborate and accelerate their data initiatives across various cloud environments.
Digital Transformation & Marketing Technology Consulting
A digital business transformation consultancy within Publicis Groupe that helps organizations modernize their technology, operations, and customer experiences.
AdTech Consulting & Implementation
PwC's digital services division providing consulting, technology implementation, and digital transformation services including marketing technology and advertising technology solutions.
Digital Agency/Creative Services
R/GA is a global innovation and design consultancy that creates digital products, services, and marketing campaigns for major brands.
Affiliate Marketing
Rakuten Marketing is a global affiliate marketing and performance marketing platform that connects advertisers with publishers to drive customer acquisition and sales.
Market Research and Competitive Intelligence
Raphael Marketing is a specialized marketing intelligence firm that provides comprehensive B2B market research and competitive analysis services to technology companies and enterprise organizations. The company distinguishes itself through a consultative, insight-driven approach that goes beyond traditional data reporting to deliver actionable strategic recommendations. By combining advanced data analytics, primary research methodologies, and proprietary intelligence frameworks, Raphael Marke...
Marketing Technology (MarTech) - Conversion Rate Optimization
Reactflow is a no-code conversion rate optimization (CRO) platform that empowers marketing teams to independently create, test, and deploy conversion-focused website experiences without requiring developer resources. The platform addresses a critical operational bottleneck in digital marketing where teams traditionally depend on engineering support to implement A/B tests, personalization campaigns, and landing page optimizations. By combining an intuitive visual interface with enterprise-grad...
Marketing Automation
Reactful was a marketing automation platform that specialized in personalized email and web messaging for e-commerce businesses.
Email Marketing and Marketing Automation
RedEye was a UK-based email and marketing automation platform that provided data-driven customer engagement solutions before being acquired by Adestra in 2016.
RingCentral is a cloud-based business communications platform providing unified communications, video conferencing, and contact center solutions.
Sales Intelligence / MarTech Data Provider
RocketReach is a B2B contact data and intelligence platform that helps sales and recruiting professionals find verified email addresses, phone numbers, and social profiles.
Data Management Platform (DMP)
Salesforce DMP (formerly Krux) was a data management platform that enabled marketers to unify, segment, and activate audience data across digital channels before being sunset in 2022.
Sales Enablement
Saleshood is a sales enablement platform that combines training, coaching, and content management to help sales teams improve performance and productivity.
Customer Data Platform / Marketing Technology
SAP's enterprise-grade customer data platform that consolidates and manages customer interaction data across touchpoints for marketing and commerce applications.
Customer Data Platform
SAP's enterprise customer data platform that unifies customer data across touchpoints to enable personalized marketing and customer experiences.
Sales Intelligence / MarTech
Seamless.AI is a B2B sales intelligence platform that provides real-time contact data and lead generation tools powered by artificial intelligence.
E-commerce Marketing Technology
SellerLabs provides software tools and services to help Amazon sellers optimize their advertising, product listings, and overall marketplace performance.
E-commerce Marketing Tools
An Amazon seller toolkit providing product research, keyword optimization, and listing management tools for FBA sellers and Amazon marketplace vendors.
ServiceNow is an enterprise cloud computing platform that delivers digital workflows for enterprise operations, but is not primarily an AdTech company.
Marketing Technology / Social Media Marketing
ShortStack is a SaaS platform that enables businesses to create and manage social media contests, landing pages, and interactive marketing campaigns.
Digital Asset Management / Media Optimization
Marketing Technology (MarTech) - Influencer Marketing Software
Socialix is a comprehensive influencer marketing platform that serves as critical infrastructure for brands and marketing agencies managing influencer campaigns at scale. The platform addresses fundamental inefficiencies in the fragmented influencer marketing ecosystem by consolidating disparate workflows and manual processes into a centralized, data-driven system. Socialix spans the entire campaign lifecycleâfrom influencer discovery and vetting through execution, content approval, contrac...
Email Service Provider / MarTech
SocketLabs is an email delivery and infrastructure platform providing SMTP relay services, email APIs, and deliverability tools for businesses and developers.
Developer Tools / Feature Management
Split.io is a feature experimentation and feature flagging platform that enables engineering and product teams to safely release, test, and optimize software features in production.
Developer Tools & Infrastructure - Experimentation & Feature Management
Statsig is a modern experimentation and feature management platform designed to empower technology companies to make data-driven product decisions at scale. Founded to address critical limitations in legacy experimentation infrastructure, the company has built a unified platform that consolidates feature flags, A/B testing, and real-time analytics into a single, high-performance environment. This integration eliminates the operational complexity of managing disparate tools and significantly a...
Video Advertising Technology
Switch Video is a video advertising technology platform that enables advertisers to create, manage, and optimize interactive video campaigns across multiple channels.
Marketing Technology / Customer Experience Management
Symplify is a customer engagement platform specializing in advanced A/B testing and personalization solutions designed to optimize digital experiences across multiple customer touchpoints. The platform serves as a comprehensive experimentation and personalization engine, enabling marketing teams, digital experience professionals, and product managers to create, test, and deploy targeted content and user experiences. By combining sophisticated testing methodologies with real-time personalizati...
Marketing Technology / Tag Management / Privacy & Compliance
TagCommander is a European-based enterprise tag management solution provider that has positioned itself as a privacy-first alternative to US-based tag management systems. Founded in France, the company specializes in helping mid-to-large enterprises manage their digital marketing tags while maintaining strict adherence to evolving data privacy regulations including GDPR, ePrivacy Directive, and CCPA. The platform enables marketing and IT teams to deploy, manage, and optimize marketing tags ac...
Marketing Technology (MarTech) - Tag Management Systems
TagFlow is a cloud-based tag management platform designed to serve as critical infrastructure within enterprise marketing technology ecosystems. The company addresses a fundamental operational challenge in modern digital marketing: the technical bottleneck that occurs when marketing teams depend on developer resources for every tag implementation, tracking pixel deployment, and analytics script update. By providing a centralized governance interface, TagFlow enables marketing teams to autonom...
Tag Management
TagMan was a tag management system provider that helped enterprises manage marketing tags and pixels across digital properties before being acquired by Ensighten in 2016.
Marketing Technology / Privacy & Compliance Software
TagManager.de is a specialized German tag management solution provider that operates at the critical intersection of marketing technology and data privacy compliance. Founded to address the unique challenges faced by businesses operating under European data protection regulations, the company delivers a GDPR-compliant tag management platform specifically engineered for the stringent requirements of the German and broader European market. The platform enables marketing teams and web developers...
Tapfiliate is a cloud-based affiliate tracking software that enables businesses to create, manage, and grow their own affiliate and referral programs. It provides tools for tracking performance, automating payouts, and recruiting partners to drive sales and expand reach.
IT Services & Consulting (AdTech/MarTech Solutions)
Global IT services and consulting firm providing digital transformation, technology consulting, and business solutions across industries including advertising and marketing technology.
Marketing and Advertising Media
The Drum is a global media platform and marketing community providing news, insights, awards, and events for the advertising, marketing, and creative industries.
Transcription Services / Data Services
TranscribeMe is a transcription and data annotation services company providing human-powered and AI-assisted transcription solutions, not primarily an AdTech company.
Data Analytics / Business Intelligence
Transform was a data analytics and metrics layer platform that helped companies standardize and manage business metrics across their organization.
Content Infrastructure / Media Management
Healthcare Information Technology
UpToDate is a clinical decision support resource providing evidence-based medical information to healthcare professionals at the point of care.
Life Sciences Software (Not AdTech)
Marketing Technology - Customer Data Platform (CDP)
Velocidi is a privacy-first Customer Data Platform (CDP) that empowers digital marketers and enterprises to harness the full potential of their first-party data while maintaining rigorous compliance with global privacy regulations including GDPR and CCPA. Founded in response to the deprecation of third-party cookies and the evolving landscape of privacy legislation, Velocidi provides sophisticated data management infrastructure that enables organizations to collect, unify, and activate custom...
Marketing Services/Agency
VML is a global marketing and communications agency formed from the 2023 merger of VMLY&R and Wunderman Thompson, operating as part of WPP.
Cloud Communications / CPaaS
A cloud communications platform providing voice, messaging, video, and contact center solutions via APIs, now operating as a subsidiary of Ericsson.
Augmented Reality Platform
Vuforia is a leading augmented reality (AR) platform providing computer vision technology for creating AR experiences across mobile devices and enterprise applications.
Marketing Technology (MarTech) - Tag Management
WebTagManager is a specialized software-as-a-service (SaaS) provider that delivers accessible tag management solutions designed specifically for small to medium-sized businesses. The platform addresses a critical gap in the digital marketing ecosystem by enabling marketing teams and web administrators to deploy, manage, and maintain website tracking tags, marketing pixels, and analytics scripts without requiring extensive technical expertise or dedicated developer resources. By democratizing ...
Conversion Rate Optimization
A/B testing and website optimization platform that enabled businesses to test and personalize digital experiences through experimentation and visitor segmentation.
Digital Asset Management / MarTech
Widen Collective was a digital asset management (DAM) platform provider that served marketing and creative teams before being acquired by Acquia in 2021.
Sales Enablement / Conversation Intelligence
Wingman is a conversation intelligence platform that helps sales teams analyze calls, meetings, and customer interactions to improve performance and close more deals.
Website Performance Optimization / eCommerce Technology
Yottaa was a website performance optimization and eCommerce acceleration platform that was acquired by Akamai Technologies in 2021.
Conversion Rate Optimization
Zarget was a conversion rate optimization and A/B testing platform that was acquired by Freshworks in 2016 and integrated into Freshworks' marketing automation suite.
E-commerce Enablement / Amazon Seller Tools
ZonGuru is a comprehensive software platform providing Amazon sellers with tools for product research, listing optimization, and business analytics.