Aptrinsic

Leading product experience platform within the customer success ecosystem, operating as part of Gainsight's portfolio

Aptrinsic is a product experience platform that enables software companies to understand product usage, guide users through personalized in-app experiences, and drive product-led growth. The platform combines product analytics, in-app guidance, user feedback, and customer health scoring to help product teams optimize user journeys and increase feature adoption. Originally founded as an independent company, Aptrinsic was acquired by Gainsight in 2018 and continues to operate as a distinct product line within Gainsight's customer success platform portfolio. The platform serves B2B SaaS companies looking to improve product adoption and reduce churn through data-driven product experiences. Aptrinsic's solution addresses the growing need for product-led growth strategies by providing tools that help companies onboard users more effectively, announce new features, collect user feedback, and identify expansion opportunities. The platform integrates product usage data with customer success workflows, enabling teams to take proactive actions based on user behavior patterns. While Aptrinsic maintains its brand identity and product focus under Gainsight's ownership, it benefits from integration with Gainsight's broader customer success ecosystem, allowing companies to connect product experience data with overall customer health metrics.