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Brief

Disney Streaming

Streaming Media & Connected TV Advertising

Disney Streaming is an entertainment company that provides access to engaged audiences and premium streaming TV content.

Last updated Oct 25, 2026 by ATDb automated enrichment · Connections updated Oct 26, 2026

Founded
2018
HQ
Burbank, California, United States
Parent
The Walt Disney Company
Connections
10

AI-drafted from public sources7 sources cited

At a glance

Employees
1001-5000
Revenue
$10B+
Stock
DIS
8integrations1corporate family
Connected TV PlatformAd ServerProgrammatic Platform

About

One of the largest ad-supported streaming platforms in the United States, offering advertisers access to premium inventory across Disney+, Hulu, and ESPN through a unified self-serve campaign management interface.

Disney Streaming is an entertainment company that provides access to engaged audiences and premium streaming TV content. Its advertising platform, Disney Campaign Manager, enables ad buyers to purchase streaming TV inventory and set up, launch, and optimize campaigns within a single self-serve interface. Ad placements span premium content across Hulu, Disney+, and ESPN streaming platforms. The platform is used by agencies seeking video advertising results for their clients, offering premium inventory, precise targeting, and campaign performance and ROI measurement. Advertisers can control campaign scheduling and work within flexible budget parameters to reach one of the largest ad-supported streaming audiences available. Source 1: disneycampaignmanager.com — Disney Campaign Manager

Business model

Media & Advertising Platform

Target market

Enterprise

What they offer

  • Disney Campaign Manager

    A self-serve advertising platform that enables ad buyers to purchase streaming TV inventory, set up, launch, and optimize campaigns across Hulu, Disney+, and ESPN.

  • Hulu Advertising

    Ad-supported streaming inventory on Hulu, one of the largest AVOD platforms in the United States.

  • Disney+ Ad-Supported Tier

    Advertising inventory within Disney+'s ad-supported subscription tier, reaching a broad family and entertainment audience.

  • ESPN Streaming Advertising

    Premium sports advertising inventory delivered through ESPN's streaming properties.

Key features

Self-serve campaign setup, launch, and optimizationCross-platform inventory spanning Hulu, Disney+, and ESPNPrecise audience targetingCampaign performance and ROI measurementFlexible budget parametersCampaign scheduling controlsAccess to one of the largest ad-supported streaming audiences

Use cases

Video advertising campaigns on streaming TVAudience-targeted CTV advertising for agencies and brandsSports marketing via ESPN streaming inventoryFamily and entertainment brand advertising on Disney+Performance-driven streaming campaigns with ROI measurement

Customer segments

Advertising agenciesBrand advertisersPerformance marketersMedia buyersEnterprise brands

Tech & specs

Technology stack

Streaming video delivery infrastructureProgrammatic advertising technologyFirst-party data and audience segmentationCampaign management and optimization platform

Security & compliance

CCPAGDPR

Deployment

Cloud

API

Limited

Corporate history
  1. 2018 · Founded
How it came together
  • 2021·Rebranded → Disney Streaming↗
Year unknown
  • · rebranded↗
See the full lineage →
Connection details
See integrations with Disney Streaming (8)

Explore further

3 views
On the AtlasAd ServersOn the Mapby country + regionOn the GraphNetwork around Disney Streaming