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Brief
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NewsWhip

NewsWhip enables communications and marketing teams to predict which stories and content will go viral before they peak, allowing proactive rather than reactive media strategy. Its real-time social engagement data and predictive scoring give users a competitive edge in earned media intelligence.

Dublin, County Dublin, IrelandFounded 2012

Last updated May 13, 2026 by ATDb automated enrichment · Connections updated May 18, 2026

Industry
Media Intelligence & Analytics
Business Model
SaaS
Target Market
Enterprise
Employee Count
51-200
Funding
$12M
Revenue Range
$10M-$30M
API Available
Yes
Market Position

Leading real-time media intelligence platform specializing in predictive content analytics and earned media tracking for PR and communications professionals

Overview

NewsWhip is a Dublin-based media intelligence and analytics company that provides real-time content tracking and predictive analytics for PR, communications, and marketing professionals. Its platform monitors social media engagement, news articles, and online content to help users identify emerging trends, track brand mentions, and understand how stories are spreading across the web before they peak. Founded in 2012, NewsWhip has positioned itself as a leading tool for earned media intelligence, enabling teams to make data-driven decisions about content strategy and crisis communications. The company's flagship product, NewsWhip Spike, aggregates and analyzes millions of articles and social signals in real time, offering predictive engagement scores that forecast how content will perform. This capability is particularly valued by PR agencies, corporate communications teams, and newsrooms that need to stay ahead of breaking stories and viral content. NewsWhip also serves media companies and publishers looking to benchmark their content performance against competitors. NewsWhip occupies a distinct niche at the intersection of media monitoring, social listening, and content analytics. It competes with tools like Meltwater, Brandwatch, and Cision but differentiates itself through its emphasis on predictive analytics and real-time velocity data. The company has raised venture funding and counts major brands, global agencies, and leading news organizations among its customer base, cementing its reputation as a go-to platform for earned media intelligence.

Products & Features

NewsWhip Spike

Real-time content tracking and predictive analytics platform that monitors news articles and social media to identify trending stories and forecast viral content before it peaks

NewsWhip Analytics

Deep-dive analytics tool for benchmarking content performance, tracking publisher metrics, and analyzing audience engagement trends over time

NewsWhip API

Developer API providing programmatic access to NewsWhip's real-time content and engagement data for integration into custom workflows and third-party platforms

Alerts & Monitoring

Customizable real-time alerts for brand mentions, competitor activity, and emerging stories across news and social channels

Key Features
Predictive engagement scoring to forecast content viralityReal-time monitoring of millions of articles and social signalsSocial velocity tracking across Facebook, Twitter/X, and other platformsCompetitor and publisher benchmarkingCustomizable dashboards and reportingCrisis communications monitoringHistorical content performance dataInfluencer and journalist identification
Use Cases
PR and communications teams tracking brand reputation and media coverageCrisis communications monitoring and early warningContent strategy informed by real-time trend dataCompetitive intelligence and publisher benchmarkingNewsroom editorial planning and story discoveryInfluencer and journalist identification for outreachCampaign performance measurement for earned media
Customer Segments
PR and communications agenciesCorporate communications and marketing teamsNews publishers and media organizationsGovernment and public affairs teamsFinancial services and investor relationsSports organizations and entertainment brands
Corporate history
  • 2012Founded
Connections

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