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Brief
Swydo

Swydo

Swydo saves digital marketing agencies hours each month by automating the creation and delivery of professional, white-labeled client reports from 30+ data sources. It streamlines agency workflows and improves client communication with minimal setup.

swydo.comGroningen, Groningen, NetherlandsFounded 2012

Last updated May 15, 2026 by ATDb automated enrichment · Connections updated May 18, 2026

Industry
Marketing Analytics & Reporting
Business Model
SaaS
Target Market
SMB
Employee Count
11-50
Revenue Range
$1M - $5M annually
Stock Symbol
Unknown
API Available
Limited
Market Position

Niche, agency-focused marketing reporting platform competing on ease of use and affordability against larger reporting tools

Overview

Swydo is a Netherlands-based marketing reporting and monitoring SaaS platform designed primarily for digital marketing agencies and in-house marketing teams. The platform enables users to connect data from over 30 marketing channels — including Google Ads, Facebook Ads, Google Analytics, and more — and automatically generate professional, white-labeled reports and dashboards that can be scheduled and delivered to clients on a recurring basis. This eliminates the manual, time-intensive process of aggregating cross-channel data and formatting it into presentable client reports. Founded in 2012, Swydo has carved out a focused niche in the competitive marketing reporting space by prioritizing ease of use, affordability, and agency-centric workflows. Its feature set includes customizable report templates, KPI monitoring with automated alerts, and client-facing dashboards, all of which help agencies demonstrate ROI and maintain transparent communication with clients. The platform is particularly well-suited for small to mid-sized agencies looking for a cost-effective alternative to more complex enterprise reporting tools. In the broader AdTech and MarTech ecosystem, Swydo competes with tools like AgencyAnalytics, Whatagraph, DashThis, and Reportei. Its market position is that of an accessible, agency-focused reporting tool that balances functionality with simplicity and competitive pricing. The company operates on a subscription-based model with tiered pricing based on the number of reports and data connections, making it scalable for growing agencies.

Products & Features

Automated Marketing Reports

Create, schedule, and automatically deliver branded marketing reports to clients, pulling data from multiple ad and analytics platforms.

KPI Monitoring & Alerts

Set performance thresholds and receive automated alerts when KPIs fall above or below defined targets, enabling proactive campaign management.

Client Dashboards

Shareable, real-time dashboards that give clients live visibility into their campaign performance without requiring manual report generation.

Report Templates

Pre-built and customizable report templates tailored to common marketing use cases, reducing setup time for agencies.

White-Label Reporting

Custom branding options allowing agencies to present reports under their own brand identity for a professional client experience.

Data Integrations

Native connections to 30+ marketing platforms including Google Ads, Meta Ads, Google Analytics 4, LinkedIn Ads, and more.

Key Features
Automated report scheduling and delivery via emailWhite-label and custom branding for client reports30+ native data source integrationsKPI monitoring with threshold-based alertsDrag-and-drop report builderReal-time client dashboardsPre-built report templatesMulti-client and multi-campaign management
Use Cases
Digital agencies automating monthly client performance reportsPPC managers monitoring Google Ads and Meta Ads KPIs in real timeSEO agencies consolidating organic and paid data into unified reportsFreelance marketers delivering professional branded reports to clientsIn-house marketing teams tracking cross-channel campaign performance
Customer Segments
Digital marketing agencies (SMB)PPC and paid media specialistsSEO agenciesFreelance digital marketersIn-house marketing teams
Corporate history
  • 2012Founded
See integrations with Swydo (15)

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