Swydo
Swydo is a Netherlands-based marketing reporting platform, launched in 2011, that automates reporting processes for digital agencies, brands, franchisors, and media companies across more than 80 countries.
Last updated Oct 22, 2026 by the ATDb Editorial Team
AI-drafted from public sources5 sources cited
At a glance
- Employees
- 11-50
- Revenue
- $1M - $5M annually
About
Affordable, agency-focused marketing reporting platform competing in the mid-market segment against tools like AgencyAnalytics and Whatagraph
Swydo is a Netherlands-based marketing reporting platform, launched in 2011, that automates reporting processes for digital agencies, brands, franchisors, and media companies across more than 80 countries. As of mid-2025, the platform supports 37 native integrations spanning major ad channels including Google Analytics, Facebook Ads, Microsoft Ads, YouTube, Mailchimp, and HubSpot. Its Combined Data Sources feature allows users to merge performance data from up to five ad platforms — such as Google Ads, Meta, TikTok, and Microsoft Ads — into a single widget displaying blended KPIs like cost, clicks, impressions, and conversions. The platform automatically tracks email and other marketing metrics, delivering dashboards, KPIs, and insights to help marketers optimize campaigns. Swydo's reporting, monitoring, and workflow platform retrieves data from multiple sources to create customizable reports used to measure KPIs and drive growth, and has been recognized as a Google Technology Partner, winning Best Search Software Tool in 2016 and Best Reporting & Analytics Software in 2017 at the Dutch Search Awards. Source 1: swydo.com — About us Source 2: whatagraph.com — Honest Swydo Review in 2026: Is it Right for You? Source 3: activecampaign.com — Integrate Swydo with ActiveCampaign Source 4: ssmpartners.com — DialogTech Acquires Swydo to Bring Omni-Channel ...
Business model
SaaS
Target market
SMB
What they offer
Automated Marketing Reports
Drag-and-drop report builder that pulls live data from connected marketing channels and can be scheduled for automatic delivery to clients via email or PDF.
KPI Monitoring & Alerts
Real-time monitoring of key performance indicators with configurable threshold alerts that notify users when metrics underperform or overperform expectations.
White-Label Reporting
Custom branding options including agency logos, color schemes, and custom domains to deliver fully branded reports to end clients.
Report Templates
Pre-built report templates for common marketing channels and use cases, enabling agencies to quickly onboard new clients.
Multi-Client Dashboard
Centralized overview of all client accounts and their performance metrics, enabling agencies to manage multiple clients efficiently.
Key features
Use cases
Customer segments
Tech & specs
Technology stack
Security & compliance
Deployment
API
Limited