Zoho Social

Competitive social media management platform within the Zoho ecosystem, positioned as an affordable alternative to standalone tools

Zoho Social is a social media management platform developed by Zoho Corporation, designed to help businesses and agencies manage their social media presence across multiple networks. The platform provides tools for scheduling posts, monitoring brand mentions, analyzing social media performance, and collaborating with team members. As part of the broader Zoho ecosystem of business applications, Zoho Social integrates seamlessly with other Zoho products like Zoho CRM, allowing businesses to connect their social media activities with customer relationship management and sales processes. Zoho Social serves as Zoho Corporation's dedicated solution for social media marketing and management, competing in the MarTech/social media management space rather than traditional AdTech. The platform supports major social networks including Facebook, Twitter, Instagram, LinkedIn, Google My Business, and Pinterest. It offers features such as a unified social media calendar, real-time monitoring dashboards, customizable reports, and collaboration tools for teams. The platform is particularly popular among small to medium-sized businesses and agencies looking for an affordable, comprehensive social media management solution that integrates with their existing business software stack. As a subsidiary product of Zoho Corporation, Zoho Social benefits from the parent company's extensive experience in cloud-based business software and its commitment to privacy-focused, affordable solutions. The platform continues to evolve with regular updates and new features, maintaining its position as a competitive alternative to standalone social media management tools while offering the unique advantage of deep integration with Zoho's suite of over 45 business applications.