Zoho Analytics
Zoho Analytics provides affordable, user-friendly business intelligence that enables organizations of all sizes to transform data into actionable insights without requiring specialized data science skills or expensive infrastructure.
Last updated May 11, 2026 by the ATDb Editorial Team
- Industry
- Business Intelligence & Analytics
- Business Model
- SaaS
- Target Market
- SMB, Mid-Market, Enterprise
- Employee Count
- 201-500
- Funding
- Bootstrap/Self-funded (part of Zoho Corporation)
- Revenue Range
- $50M-$100M
- Stock Symbol
- N/A
- Parent Company
- Zoho
- API Available
- Yes
Leading self-service BI platform within the Zoho ecosystem with strong presence in SMB and mid-market segments
Zoho Analytics is a comprehensive business intelligence and data analytics platform developed by Zoho Corporation, a global software company. The platform enables businesses to connect to various data sources, create interactive dashboards, perform advanced analytics, and generate insightful reports without requiring extensive technical expertise. With its self-service approach, Zoho Analytics empowers users across organizations to make data-driven decisions through intuitive drag-and-drop interfaces and AI-powered insights. While not strictly an AdTech platform, Zoho Analytics serves the advertising and marketing technology ecosystem by providing analytics capabilities that help marketing teams, agencies, and AdTech companies analyze campaign performance, track ROI, and optimize advertising spend. The platform integrates with numerous marketing and advertising platforms including Google Ads, Facebook Ads, and various marketing automation tools, making it a valuable analytics layer for AdTech operations. As part of Zoho Corporation's extensive suite of business applications, Zoho Analytics benefits from deep integration with other Zoho products while also offering standalone capabilities for organizations seeking a unified analytics solution. The platform competes in the broader business intelligence market while serving specific needs within the marketing and advertising analytics space.
Data Connectors
Pre-built connectors to 250+ data sources including databases, cloud storage, business applications, and marketing platforms
Dashboard Builder
Drag-and-drop interface for creating interactive dashboards with customizable widgets and visualizations
Zia AI Assistant
AI-powered analytics assistant that provides automated insights, predictions, and natural language query capabilities
Embedded Analytics
White-label analytics that can be embedded into other applications and portals
Mobile BI
Native mobile apps for iOS and Android enabling on-the-go analytics and reporting
- 2009Founded