Companies
3,694 companies in the AdTech ecosystem
OpenX
Programmatic Advertising / Supply-Side Platform (SSP)
OpenX is a global leader in digital advertising technology, helping publishers and buyers monetize their digital assets through a suite of programmatic tools and solutions.
OpenXBuild
Programmatic Advertising / Ad Exchange Technology
OpenX's software suite for building advertising solutions. Launched January 6 2026.
OpenXSelect
Programmatic Advertising / Supply-Side Platform
OpenX advanced supply-side targeting and curation platform for brands and agencies. Launched July 16 2025.
Opera
Browser-based Advertising & Mobile AdTech
Opera is a global web browser company with a significant advertising business, operating ad platforms and monetization solutions across mobile and desktop browsers.
Opera Ads
Native Advertising & Performance Marketing
Opera Ads is the advertising division of Opera, offering native advertising and performance marketing solutions across Opera's browser ecosystem and partner network.
OPPO Ads
Mobile Advertising / OEM Ad Network
OPPO Ads is the advertising platform of OPPO, one of the world's largest smartphone manufacturers, enabling brands to reach hundreds of millions of OPPO device users across its native app ecosystem.
Opt Inc.
Performance Marketing / Paid Media Optimization
Opt Inc. is a performance marketing and customer acquisition platform that helps brands optimize digital advertising spend across channels through data-driven automation and analytics.
Optable
Data Collaboration & Clean Room Technology
Optable is a data collaboration platform providing privacy-first audience and measurement solutions for publishers and advertisers. The company offers clean room technology, identity resolution, and data activation tools designed for the cookieless advertising ecosystem.
Opteo
PPC Management & Optimization
OptiMine
Marketing Measurement & Attribution
Marketing measurement and cross-channel attribution analytics company.
Optimizely
Digital Experience Platform / Experimentation & Optimization
Optimizely is a leading digital experience platform (DXP) offering experimentation, feature flagging, and content management tools that help businesses optimize their digital products and marketing.
OptiMonk
Conversion Rate Optimization (CRO) / Marketing Technology / E-commerce SaaS
OptiMonk is a conversion optimization and personalization platform that helps e-commerce businesses and websites increase sales and reduce cart abandonment through targeted popups, messages, and personalized experiences. The company provides a comprehensive suite of tools including exit-intent technology, A/B testing, and behavioral targeting to engage visitors at critical moments in their customer journey. OptiMonk serves thousands of online businesses globally, from small e-commerce stores ...
Optimove
Marketing Technology / CRM Marketing Automation
Optimove is a leading customer relationship management (CRM) platform that helps businesses drive growth through personalized, data-driven marketing campaigns.
Optmyzr
PPC Management & Paid Search Optimization
Optmyzr is a leading provider of pay-per-click (PPC) management software solutions that serves as critical infrastructure in the digital advertising technology ecosystem. The company has developed a comprehensive suite of automation and optimization tools that enable digital marketing professionals to streamline their advertising operations across major platforms including Google Ads, Microsoft Advertising, and Amazon Ads. The platform leverages advanced algorithms and machine learning capabi...
Oracle
Enterprise Software / Cloud Infrastructure / AdTech (legacy)
Oracle Corporation is a multinational computer technology corporation headquartered in Austin, Texas, and is one of the world's leading enterprise software companies. The company specializes in developing and marketing database software and technology, cloud engineered systems, and enterprise software products, particularly its own brands of database management systems. Oracle has evolved from a database company to a comprehensive cloud solutions provider, offering integrated cloud applicatio...
Oracle Advertising
DefunctData-Driven Advertising, Audience Data & Measurement
Oracle Advertising was Oracle's adtech division offering data-driven advertising solutions, shut down by September 2024 after an 85% revenue decline driven by privacy regulation and the collapse of third-party data infrastructure.
Oracle BlueKai
DefunctData Management Platform (DMP) / Audience Data
Oracle BlueKai was a leading data management platform (DMP) that enabled marketers to collect, manage, and activate audience data for targeted advertising before being shut down by Oracle.
Oracle Commerce
eCommerce Technology / MarTech
Oracle Commerce is an enterprise ecommerce platform that provides cloud-based solutions for B2B and B2C digital commerce experiences as part of Oracle's Customer Experience (CX) Cloud suite.
Oracle CX AI
Marketing Technology / Customer Experience Platforms
Oracle's AI-powered customer experience platform that unifies marketing, sales, and service data to deliver personalized, data-driven engagement at enterprise scale.
Oracle CX Cloud
Marketing Technology / AdTech / Customer Data Platform
Oracle's enterprise customer experience platform combining marketing automation, data management, and advertising solutions for large-scale brands and agencies.
Oracle Data Cloud
DefunctData Management, Audience Targeting, Ad Measurement
Oracle Data Cloud was Oracle's flagship data and audience intelligence platform for advertisers, combining BlueKai, Datalogix, Moat, and Grapeshot — until Oracle exited the entire ad-tech industry in 2024.
Oracle Eloqua
Marketing Automation
Oracle Eloqua is an enterprise marketing automation platform that enables B2B marketers to create, deploy, and measure sophisticated multi-channel campaigns.
Oracle Marketing Cloud
RebrandedMarketing Automation & Data Management
Oracle Marketing Cloud was Oracle's comprehensive marketing automation and data management platform that operated as a distinct brand until being rebranded and integrated into Oracle CX Marketing in 2017-2018.
Oracle Moat
DefunctAd Measurement & Verification
Oracle Moat was a leading digital advertising measurement and analytics platform that provided viewability, attention, and brand safety metrics before Oracle shuttered its entire advertising business in 2024.