Adswizz

Leading audio advertising technology platform serving digital audio publishers and broadcasters globally

AdsWizz is a comprehensive audio advertising technology platform that provides end-to-end solutions for digital audio and podcast monetization. The company offers a suite of products including ad serving, dynamic ad insertion, programmatic marketplace capabilities, and audio analytics for publishers, broadcasters, and podcasters. Originally founded as an independent company, AdsWizz was acquired by Pandora in 2018 and subsequently became part of SiriusXM when Pandora was acquired by SiriusXM in 2019. Today, AdsWizz operates as a key technology subsidiary within the SiriusXM ecosystem, serving as the audio advertising infrastructure for both SiriusXM's owned properties and external publishers globally. The platform powers audio advertising for thousands of publishers worldwide, enabling them to monetize their digital audio content through both direct sales and programmatic channels. AdsWizz's technology supports various audio formats including streaming radio, podcasts, and music services, providing tools for ad insertion, campaign management, yield optimization, and detailed reporting. As part of SiriusXM, AdsWizz continues to operate as a distinct brand and technology platform, serving both SiriusXM's internal needs and the broader digital audio advertising market.