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Brief
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data.ai

data.ai provides the most comprehensive mobile market intelligence platform, enabling businesses to benchmark performance, track competitors, and uncover growth opportunities across the global app economy using AI-powered insights.

San Francisco, California, United StatesFounded 2010Parent: Francisco Partners

Last updated May 13, 2026 by ATDb automated enrichment · Connections updated May 18, 2026

Industry
Mobile Analytics & Market Intelligence
Business Model
SaaS
Target Market
Enterprise
Employee Count
501-1000
Funding
$157M
Revenue Range
$100M-$200M
Parent Company
Francisco Partners
API Available
Yes
Market Position

Global market leader in mobile data and app analytics intelligence

Overview

data.ai, formerly known as App Annie, is the global leader in mobile market data and analytics. Founded in 2010, the company rebranded to data.ai in 2022 to reflect its expanded focus on AI-powered insights beyond app store analytics. The platform aggregates data from millions of apps across iOS and Android, offering competitive intelligence, usage metrics, download estimates, revenue estimates, and audience demographics to help brands, publishers, and investors make informed decisions about the mobile landscape. The company serves a broad range of clients including app developers, media companies, financial institutions, and Fortune 500 brands seeking to understand mobile market trends, benchmark performance, and identify growth opportunities. Its proprietary data assets — built from a combination of app store data, panel-based usage data, and publisher SDK integrations — give it a significant competitive moat in the mobile intelligence space. In the AdTech and MarTech ecosystem, data.ai plays a critical role by enabling advertisers and marketers to understand app audience behavior, ad monetization trends, and competitive share of voice in mobile. Its acquisition by investment firm Francisco Partners and subsequent integration with IDC's App Annie business helped consolidate its position as the dominant independent mobile analytics provider globally.

Products & Features

data.ai Intelligence

Core market intelligence product providing app download estimates, revenue estimates, usage metrics, and competitive benchmarking across iOS and Android globally.

data.ai Pulse

Real-time mobile market monitoring and trend detection tool for tracking app performance shifts and emerging market opportunities.

data.ai Ascend

AI-powered insights and recommendations platform designed to help app publishers grow their user base and revenue.

data.ai Connect

Publisher-side SDK and data contribution program that provides first-party usage and monetization data in exchange for benchmarking insights.

data.ai Advertising Analytics

Ad intelligence product tracking mobile ad spend, creative strategies, and monetization trends across apps and ad networks.

Store Stats

Free tier product offering basic app store rankings, ratings, and download trend data for app developers and researchers.

Key Features
App download and revenue estimates across 50+ countriesDaily active user (DAU) and monthly active user (MAU) trackingCompetitive benchmarking and market share analysisAI-powered trend detection and predictive analyticsAudience demographics and consumer behavior insightsAd intelligence and creative trackingApp store optimization (ASO) toolsCross-platform mobile usage analyticsCustom reporting and data export via APIFinancial-grade data for investment research
Use Cases
Competitive intelligence for app publishers and developersMobile market sizing and opportunity assessmentInvestment due diligence and financial research on app companiesUser acquisition strategy and ad spend benchmarkingApp store optimization and keyword strategyBrand and audience analysis for mobile advertisersRetail and CPG companies tracking competitor app engagementMedia and entertainment companies benchmarking streaming app performance
Customer Segments
App developers and publishersMobile game studiosFortune 500 brands with mobile appsAdvertising agencies and media buyersVenture capital and private equity firmsFinancial analysts and investment banksRetail and e-commerce companiesMedia and entertainment companiesTelecom operators
Corporate history
  • 2010Founded
See integrations with data.ai (9)

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data.ai — Mobile Analytics & Market Intelligence | ATDb