Skip to content
ATDbbeta
Brief
Hivestack was acquired by Perion Network (Jan 2023)— See the full lineage →
Hivestack

Hivestack

Programmatic Digital Out-of-Home (DOOH) AdTechhivestack.com

Hivestack is a global, full-stack adtech company powering both the buy and sell sides of programmatic digital out-of-home (DOOH) advertising.

Latest · Azerion-Veridooh Partnership Brings Independent Verification to Programmatic DOOH· May 20

Last updated Oct 22, 2026 by the ATDb Editorial Team · Connections updated Oct 26, 2026

Founded
2017
HQ
Montreal, Quebec, Canada
Parent
Perion Network
Connections
27

AI-drafted from public sources20 sources cited

At a glance

Employees
51-200
Funding
~$100M (acquisition price by Perion Network)
Revenue
$10M–$50M
19integrations4competitors1corporate family1acquisitions
Digital Out-of-HomeProgrammatic Platform

About

Leading global full-stack programmatic DOOH platform, operating both DSP and SSP sides of the market, now part of Perion Network

Hivestack is a global, full-stack adtech company powering both the buy and sell sides of programmatic digital out-of-home (DOOH) advertising. The platform's core strength is location-based audience targeting, leveraging mobile location and behavioral data to serve ads when target audiences are near DOOH screens, enabling more strategic ad delivery than traditional out-of-home's broad demographic assumptions. Key features include geofencing, moment targeting — which triggers ads based on factors such as weather — and AI-powered optimization. Source 1: theadvertisingclub.org — Corporate Members H Source 2: grapeseedmedia.com — HiveStack Review Guide Source 3: dealroom.co — Hivestack — Colt company profile

Business model

SaaS / Marketplace

Target market

Enterprise

What they offer

  • Demand-Side Platform (DSP)

    Programmatic buying platform for advertisers and agencies to purchase DOOH inventory with audience targeting and real-time bidding

  • Supply-Side Platform (SSP)

    Monetization platform for DOOH media owners to sell digital screen inventory programmatically

  • Ad Server

    Ad serving infrastructure supporting campaign delivery across DOOH screens globally

  • Audience Targeting Engine

    Location-based targeting using mobile location and behavioral data to reach audiences near DOOH screens

  • Moment Targeting

    Contextual trigger-based ad delivery responding to real-time conditions such as weather, time of day, and other environmental factors

Key features

Programmatic real-time bidding for DOOH inventoryLocation-based audience targeting using mobile dataGeofencing capabilitiesMoment targeting (weather, time, contextual triggers)AI-powered campaign optimizationFull-stack DSP and SSP under one platformGlobal inventory access across multiple markets

Use cases

Programmatic DOOH campaign buying for brands and agenciesDOOH inventory monetization for media owners and screen networksLocation-based audience targeting near points of interestWeather and moment-triggered out-of-home advertisingCross-market programmatic DOOH activation

Customer segments

Advertisers and brandsMedia agencies and trading desksDOOH media owners and screen network operatorsOut-of-home advertising companies

Tech & specs

Technology stack

Real-time bidding (RTB) infrastructureMobile location data processingAI and machine learning optimizationGeofencing technologyProgrammatic ad serving

Security & compliance

GDPRCCPA

Deployment

Cloud

API

Yes

Explore further

3 views
Recent M&Aon the TimelineOn the Mapby country + regionOn the GraphNetwork around Hivestack