Combines AI-driven programmatic buying with advanced brand measurement to optimize mobile advertising campaigns for real business outcomes rather than just clicks or impressions.
Last updated Mar 7, 2026 by AI Enrichment
Leading AI-powered mobile advertising platform focused on brand outcomes and programmatic optimization
LoopMe is a mobile-first advertising technology company that leverages artificial intelligence and machine learning to deliver programmatic advertising solutions. The platform specializes in mobile video and display advertising, offering brands and agencies tools for campaign optimization, creative testing, and brand lift measurement. Founded in 2012, LoopMe has established itself as a pioneer in applying AI to mobile advertising, with its proprietary PurchaseLoop technology that optimizes campaigns based on real-world consumer behavior and purchase intent signals. The company's platform combines programmatic buying capabilities with advanced attribution and measurement solutions, enabling advertisers to understand the full impact of their mobile campaigns on brand metrics and business outcomes. LoopMe operates globally, serving major brands and agencies across multiple verticals including retail, automotive, finance, and consumer packaged goods. The platform processes billions of ad impressions and uses machine learning models to continuously optimize campaign performance in real-time. LoopMe has positioned itself as a leader in outcome-based mobile advertising, differentiating from traditional performance marketing platforms by focusing on brand outcomes and upper-funnel metrics. The company has expanded its capabilities beyond mobile to include connected TV (CTV) and cross-device measurement, adapting to the evolving digital advertising landscape while maintaining its core focus on AI-driven optimization and measurement.
AI-powered optimization engine that uses purchase intent signals and consumer behavior data to optimize campaign performance in real-time
Advanced measurement solution that tracks brand awareness, consideration, and purchase intent throughout campaign lifecycle
Dynamic creative optimization tool that tests and optimizes creative variations based on performance data
Demand-side platform for automated buying of mobile video and display inventory across premium publishers
Multi-touch attribution solution that tracks user journeys across mobile, desktop, and connected TV