Chartboost

Leading mobile game-focused ad network and monetization platform

Chartboost is a mobile advertising platform that specializes in monetization and user acquisition solutions for mobile game developers. Founded in 2011, the company built one of the largest mobile game-focused ad networks, offering tools for in-app advertising, mediation, and cross-promotion. Chartboost operates as part of Zynga's advertising technology division following its acquisition in 2021, and continues to serve as a distinct platform within the mobile gaming ecosystem. The platform provides mobile game developers with comprehensive monetization tools including programmatic advertising, direct deals marketplace, and mediation capabilities that allow developers to manage multiple ad networks through a single SDK. Chartboost's technology focuses specifically on the unique needs of mobile gaming, offering ad formats like interstitials, rewarded video, and playable ads that integrate seamlessly into gaming experiences. As a subsidiary of Zynga (which was subsequently acquired by Take-Two Interactive in 2022), Chartboost continues to operate its advertising platform while benefiting from integration with one of the world's largest mobile gaming companies. The platform serves thousands of mobile game developers globally and processes billions of ad impressions monthly, maintaining its position as a significant player in the mobile game advertising ecosystem.