GameAnalytics
GameAnalytics provides professional-grade game analytics for free, enabling developers of all sizes to make data-driven decisions about player behavior, retention, and monetization without upfront costs.
Last updated May 11, 2026 by the ATDb Editorial Team
- Industry
- Game Analytics & Performance Measurement
- Business Model
- SaaS
- Target Market
- All segments (Indie to Enterprise)
- Employee Count
- 51-200
- Funding
- $1.5M
- Parent Company
- Embracer Group
- API Available
- Yes
Leading free game analytics platform with extensive market penetration across mobile, PC, and console gaming
GameAnalytics is a comprehensive game analytics platform that provides developers with tools to understand player behavior, optimize game performance, and improve monetization strategies. The platform processes data from over 100,000 games and tracks billions of events daily, making it one of the largest game analytics services globally. GameAnalytics offers a free-to-use model that has made professional-grade analytics accessible to indie developers and major studios alike, supporting games across mobile, PC, console, and web platforms. The company operates as a subsidiary of Embracer Group (acquired in 2018) and continues to maintain its distinct brand and product offering. GameAnalytics serves the gaming industry specifically, positioning itself outside traditional AdTech but within the broader ecosystem of mobile app and game monetization. The platform integrates with major ad networks and monetization platforms, providing developers with unified dashboards to track both player engagement and revenue metrics. GameAnalytics has established itself as an industry standard for game developers, particularly in the mobile gaming sector, by offering enterprise-level analytics capabilities at no cost for most users. The platform's extensive SDK support, real-time data processing, and integration capabilities with major game engines like Unity and Unreal Engine have made it a critical tool for data-driven game development and live operations.
GameAnalytics Platform
Core analytics platform providing player behavior tracking, retention analysis, funnel visualization, and custom event tracking for games
Real-time Dashboard
Live monitoring dashboard for tracking key performance indicators, player sessions, and revenue metrics in real-time
Ad Revenue Analytics
Integrated ad monetization tracking and LTV analysis through partnerships with major ad networks
Player Progression Analytics
Tools for analyzing player progression through game levels, identifying difficulty spikes and drop-off points
- 2011Founded