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Kameleoon

Kameleoon

Kameleoon delivers a unified platform for A/B testing, feature management, and AI-powered personalization that enables businesses to optimize digital experiences while maintaining high performance and data privacy compliance.

kameleoon.comParis, Île-de-France, FranceFounded 2012

Last updated May 11, 2026 by the ATDb Editorial Team · Connections updated May 14, 2026

Industry
Conversion Rate Optimization / Digital Experience Optimization
Business Model
SaaS
Target Market
Enterprise and Mid-Market
Employee Count
201-500
Funding
$6.1M
API Available
Yes
AI-Powered PlatformMarketing Platform
Market Position

Leading European A/B testing and personalization platform with growing global presence, particularly strong in e-commerce and retail sectors

Overview

Kameleoon is a European-based A/B testing, feature experimentation, and AI-driven personalization platform that serves enterprise and mid-market businesses. The company provides a comprehensive optimization solution that enables organizations to test website and mobile app variations, manage feature flags, and deliver personalized experiences at scale. Kameleoon differentiates itself through its focus on performance, advanced AI capabilities, and privacy-first approach that aligns with European data protection standards. The platform combines experimentation and personalization in a unified solution, allowing marketing, product, and development teams to optimize digital experiences across the customer journey. Kameleoon has established itself as a significant player in the conversion rate optimization (CRO) and digital experience optimization space, particularly strong in the European market while expanding globally. The company competes with both established enterprise players and newer entrants in the experimentation and personalization market.

Products & Features

A/B Testing & Experimentation

Comprehensive testing platform for running multivariate tests, split tests, and experiments across web and mobile applications

Feature Experimentation

Feature flag management and progressive rollout capabilities for development teams to test and deploy features safely

AI-Driven Personalization

Machine learning-powered personalization engine that delivers tailored experiences based on user behavior and segments

Web Experimentation

Visual editor and code-based testing tools for optimizing website experiences

Full Stack Experimentation

Server-side and client-side experimentation capabilities for testing across the entire technology stack

Key Features
AI-powered predictive targetingVisual editor for test creationAdvanced segmentation engineReal-time analytics and reportingServer-side and client-side testingFeature flag managementMulti-armed bandit algorithmsCross-device experimentationStatistical significance engineGDPR-compliant data handling
Use Cases
E-commerce conversion rate optimizationWebsite personalization based on visitor segmentsMobile app A/B testing and optimizationFeature rollout and testing for product teamsContent optimization and testingLanding page optimizationCheckout flow optimizationProduct recommendation personalizationProgressive feature deploymentMulti-channel experience optimization
Customer Segments
E-commerce and RetailTravel and HospitalityFinancial ServicesMedia and PublishingSaaS CompaniesTelecommunicationsHealthcareAutomotive
Corporate history
  • 2012Founded
Connections
See alternatives to Kameleoon See integrations with Kameleoon (13)

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