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Qubit was acquired by Coveo.
Brief
Qubit

Qubit

Qubit enabled enterprise e-commerce brands to deliver individualized customer experiences at scale using AI and behavioral data, increasing conversion rates and customer lifetime value.

qubit.comLondon, England, United KingdomFounded 2010

Last updated May 11, 2026 by ATDb automated enrichment · Connections updated May 13, 2026

Industry
Personalization & Customer Experience
Business Model
SaaS
Target Market
Enterprise
Employee Count
201-500
Funding
$76M
Revenue Range
$20M-$50M
Stock Symbol
Not Publicly Traded
Parent Company
Coveo
API Available
Yes
Market Position

A recognized leader in AI-driven e-commerce personalization, particularly strong in fashion, retail, and travel verticals before its acquisition by Coveo.

Overview

Qubit was a leading personalization and customer experience platform founded in London in 2010 by four ex-Google engineers. The company built technology that combined behavioral data collection, machine learning, and real-time decisioning to help online retailers and e-commerce brands deliver highly personalized experiences to their customers. Qubit's platform enabled brands to understand individual customer intent and serve tailored product recommendations, content, and offers across digital touchpoints, driving measurable lifts in conversion rates and revenue per visitor.

Products & Features

Qubit Aura

AI-powered product discovery and personalization engine that delivered individualized product recommendations and experiences in real time.

Qubit Pro

Core personalization platform enabling A/B testing, segmentation, and experience management for e-commerce sites.

Visitor Cloud

Behavioral data collection and customer data platform that unified visitor data to power personalization and analytics.

Social Proof

Real-time social proof messaging tool that surfaced crowd-sourced signals like 'X people viewing this' to drive urgency and conversions.

Qubit Deep Learning

Advanced machine learning layer that used deep learning models to predict individual customer intent and optimize experience delivery.

Key Features
AI-powered product recommendationsReal-time behavioral data collectionCustomer segmentation and targetingA/B and multivariate testingSocial proof messagingPersonalized merchandisingDeep learning-based intent prediction1-to-1 personalization at scale
Use Cases
Personalized product recommendations on e-commerce product pagesIndividualized homepage and category page merchandisingCart abandonment and re-engagement personalizationSocial proof and urgency messaging to boost conversionsLoyalty and VIP customer experience differentiationTravel upsell and cross-sell personalization
Customer Segments
Enterprise e-commerce retailersFashion and apparel brandsLuxury goods retailersTravel and hospitality companiesBeauty and cosmetics brands
Corporate history
  • 2010Founded
See alternatives to Qubit See integrations with Qubit (13)

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