Starcom

Top-3 global media agency by billings; flagship brand of Publicis Media within Publicis Groupe

Starcom is a globally recognized media communications agency that builds connected human experiences through precision marketing, content, and technology solutions.¹ It is the third-largest communications group in the world and is headquartered in Chicago as part of France's Publicis.² With more than 5,000 employees worldwide, Starcom serves leading marketers and brands including Airbnb, Bank of America, Kellogg Company, Kraft Heinz, Novartis, Samsung, and Visa.¹ The agency has pursued partnerships with platforms such as Facebook, Twitter, YouTube, Acxiom, and Tencent around data, analytics, and technology-driven creativity, and has reorganized into divisions covering media connections, content, and tech solutions — reflecting that more than half of its business now comes from digital, content, and data/analytics.² Its programmatic capabilities include RUN, a mobile-first data management and programmatic buying platform that executes cross-device campaigns across formats such as display and video.² In the current AI era, Starcom operates under a "Guided By Humanity" philosophy, asserting that human expertise must remain central, supported by technology and optimized processes.³ Source 1: joinhandshake.com — Starcom Worldwide: Read reviews and ask questions Source 2: wikipedia.org — Starcom (media agency) Source 3: publicisgroupe.com — Starcom