Profitero

Leading provider of digital shelf analytics for brands and retailers in the eCommerce space

Profitero is a leading eCommerce analytics and digital shelf intelligence platform that helps brands and retailers optimize their online performance across major eCommerce channels worldwide. The company provides comprehensive solutions for monitoring product content, pricing, availability, search performance, and digital advertising effectiveness across retailers like Amazon, Walmart, Target, and hundreds of other online stores globally. Founded in 2010, Profitero was acquired by Publicis Groupe in 2018 and operates as a subsidiary within the Publicis Commerce division, continuing to serve major consumer brands and retailers with its analytics platform. Profitero's platform enables brands to track their digital shelf presence, benchmark against competitors, and optimize their eCommerce strategies through data-driven insights. The company serves major CPG brands, consumer electronics manufacturers, and retailers across multiple categories, providing visibility into online market share, content quality scores, pricing dynamics, and promotional effectiveness. As part of Publicis Groupe, Profitero integrates its eCommerce intelligence capabilities with broader commerce and advertising solutions, while maintaining its distinct brand and product offering in the market.