Uberflip

Leading content experience platform for B2B marketers focused on content centralization and personalization

Uberflip is a content experience platform designed for B2B marketers to aggregate, organize, and deliver personalized content experiences at scale. The platform enables marketing teams to centralize content from various sources, create destination experiences like content hubs and resource centers, and personalize content recommendations based on buyer journey stage and account data. Founded in 2012, Uberflip positioned itself at the intersection of content marketing and marketing technology, helping enterprises move beyond static content libraries to dynamic, engaging experiences that drive pipeline and revenue. The company was acquired by Hushly in August 2023, bringing together complementary content experience and conversion technologies. Under Hushly's ownership, Uberflip continues to operate as a distinct platform serving enterprise B2B marketers who need sophisticated content management and personalization capabilities. The platform integrates with major marketing automation platforms, CRMs, and analytics tools to provide a comprehensive content experience solution. Uberflip serves mid-market and enterprise B2B companies across industries including technology, financial services, healthcare, and professional services. The platform addresses the challenge of content sprawl and poor content discoverability by providing a centralized hub where marketers can curate content journeys, track engagement analytics, and optimize content performance to support account-based marketing and demand generation strategies.