Rakuten Marketing

Leading global affiliate marketing network and performance marketing platform

Rakuten Marketing operates as a subsidiary of Rakuten Group, Inc., one of the world's largest internet services companies based in Japan. The company provides a comprehensive affiliate marketing platform that connects brands with publishers, influencers, and content creators to drive performance-based customer acquisition. Rakuten Marketing's platform offers advertisers access to a global network of publishers while providing sophisticated tracking, attribution, and optimization tools to maximize ROI across digital marketing channels. The company serves major brands across retail, travel, financial services, and other verticals, offering solutions that span affiliate marketing, display advertising, and influencer marketing. Rakuten Marketing operates one of the largest affiliate networks globally, with a presence across North America, Europe, Asia-Pacific, and Latin America. The platform emphasizes data-driven insights, cross-device tracking, and transparent reporting to help advertisers optimize their performance marketing investments. As part of the broader Rakuten ecosystem, Rakuten Marketing benefits from integration with Rakuten's loyalty programs, e-commerce platforms, and consumer services, providing unique opportunities for advertisers to reach engaged audiences. The company continues to invest in technology and partnerships to enhance its attribution capabilities, fraud prevention, and campaign optimization tools in an increasingly complex digital advertising landscape.