Feedonomics

Leading feed management platform serving thousands of e-commerce brands

Feedonomics is a leading product feed management and optimization platform that helps e-commerce brands and retailers distribute and optimize their product data across hundreds of digital marketing channels, marketplaces, and affiliate networks. The platform uses a combination of automation, machine learning, and human expertise to transform, enhance, and optimize product feeds for channels like Google Shopping, Amazon, Facebook, Instagram, eBay, and many others. Founded in 2014, Feedonomics quickly became a dominant player in the feed management space, serving thousands of brands and retailers ranging from mid-market to enterprise clients. In May 2022, Feedonomics was acquired by BigCommerce, a leading e-commerce platform provider, in a deal valued at approximately $145 million. Following the acquisition, Feedonomics continues to operate as a distinct brand and product within the BigCommerce ecosystem, maintaining its platform and serving both BigCommerce customers and merchants on other e-commerce platforms. The acquisition strengthened BigCommerce's multi-channel selling capabilities while allowing Feedonomics to leverage BigCommerce's resources and customer base to expand its reach in the competitive feed management market.