Companies
4,253 companies in the AdTech ecosystem
Drawbridge
AcquiredCross-Device Identity Resolution
Cross-device identity resolution platform that pioneered probabilistic matching technology to connect users across mobile, desktop, and tablet devices for advertising.
Embee Mobile
AcquiredMobile Data & Audience Intelligence
Mobile advertising platform that monetized Android apps through user engagement with ads and offers, acquired by Verve Group in 2021.
Ensighten
AcquiredTag Management & Web Security / MarTech Governance
Ensighten is a web security and tag management platform that helps enterprises protect customer data, ensure privacy compliance, and manage marketing technologies across digital properties.
Iponweb
AcquiredAdTech Infrastructure / DSP & SSP Tech
Iponweb was a Russian/Cyprus-headquartered AdTech infrastructure provider acquired by Criteo in August 2022 for $250M (originally announced $380M Dec 2021, revised post-Russia divestiture). Built the underlying tech for Criteo Commerce Grid (SSP) + Commerce Max (DSP). Owns BidSwitch ad exchange. Continues operating as Criteo's tech infrastructure backbone.
Kapost
AcquiredContent Marketing Technology
Kapost was a B2B content operations platform that helped marketing teams manage the entire content lifecycle, from strategy and creation to distribution and analysis.
Kenshoo
RebrandedPaid Media Optimization & Campaign Management
Kenshoo (now Skai) is a leading AI-powered advertising platform enabling marketers to plan, execute, and optimize campaigns across search, social, and e-commerce channels.
Lithium
RebrandedSocial Media Management & Community Platforms
Lithium was a social customer experience management platform that was acquired by Spredfast in 2016, with the combined entity later rebranding as Khoros in 2019.
Maxymiser
Marketing Technology / Optimization & Personalization
A testing and personalization platform, now part of Oracle Marketing Cloud, that enables marketers to optimize digital experiences through A/B testing and behavioral targeting.
McKinney
AcquiredCreative Advertising Agency
US creative agency based in Durham, NC, acquired by Cheil Worldwide in 2012 for an estimated $50M after a period of management-led independence. Operates as Cheil's US flagship; expanded materially in 2023 via the acquisition of influencer-marketing agency August United. Best known for brand-building work for clients including Samsung, Sherwin-Williams, and Travelers. Sources: Adweek + WRAL TechWire + PRNewswire.
NBCU Audience Insights Hub
Data Clean Room / Audience Intelligence
NBCUniversal introduced the NBCU Audience Insights Hub, a data clean room for advertisers built on Snowflake, in 2021.
Olapic
AcquiredUser-Generated Content / Visual Commerce / MarTech
Visual commerce platform that enabled brands to collect, curate, and display user-generated content (UGC) for marketing and e-commerce purposes.
OpenWeb
Publisher Monetization & Audience Engagement
Audience-engagement and conversation platform with an advertising business.
PMG
Marketing Services & Technology
PMG is a global independent marketing services and technology company that combines media expertise, proprietary technology, and business consulting to drive digital transformation for brands.
Quad
Integrated Marketing Services / Print & Digital Media
Marketing-experience and marketing-services company (formerly Quad/Graphics).
Rithum
Commerce Technology / Retail Media
Rithum is a global commerce technology platform formed in December 2023 from the unification of CommerceHub, ChannelAdvisor, Dsco, and Cadeera following a series of acquisitions consolidating ecommerce operations infrastructure. The platform processes $50B+ in annual GMV and manages $500M+ in digital marketing and retail media ad spend across the world's largest brands and retailers.
SafeDK
AcquiredMobile AdTech / SDK Management / Brand Safety
Israeli SDK-management + brand-safety platform acquired by AppLovin July 9 2019 to bolster MAX brand safety. Now integrated.
Salesforce Commerce Cloud
E-commerce Platform
Enterprise e-commerce platform providing cloud-based digital commerce solutions for B2C and B2B retailers as part of Salesforce's Customer 360 suite.
Samooha
Data Clean Room / Data Collaboration
Samooha is a data clean room platform built on Snowflake that enables secure data collaboration and privacy-safe analytics for enterprises.
SiriusXM Media
Audio Advertising & Podcast Monetization
SiriusXM Media is Sirius XM Holdings' combined advertising sales organization, selling audio and podcast ads across SiriusXM, Pandora and third-party platforms such as SoundCloud. It was formed on May 10, 2021 as SXM Media by merging the SiriusXM, Pandora and Stitcher ad sales teams, and later renamed SiriusXM Media.
Sky Media Germany
Media & Broadcasting / Advertising Sales
Sky Media Germany is the advertising sales arm of Sky Deutschland, which RTL Group acquired from Comcast's Sky in June 2026.
Splicky
AcquiredMobile Programmatic Advertising / Demand-Side Platform
Splicky was a real-time bidding (RTB) demand-side platform (DSP) specializing in mobile advertising, enabling advertisers to programmatically buy mobile ad inventory across global exchanges.
SurveyMonkey
Survey & Feedback / Market Research Technology
SurveyMonkey is a leading online survey and feedback platform that enables organizations to collect, analyze, and act on customer and employee insights.
TagMan
AcquiredTag Management
TagMan was a tag management system provider that helped enterprises manage marketing tags and pixels across digital properties before being acquired by Ensighten in 2016.
Tubular Labs
AcquiredSocial Video Analytics & Audience Intelligence
Tubular Labs is a leading social video intelligence platform that provides audience measurement, content analytics, and competitive insights across YouTube, Facebook, Instagram, and other major video platforms — now operating as part of Chartbeat.