Companies

LiveRamp is a leading data connectivity platform that enables companies to connect, control, and activate data across digital touchpoints while maintaining privacy compliance.

LiveRamp Safe Haven is a data clean room solution enabling privacy-safe data collaboration between brands, publishers, and platforms. It allows secure data matching and audience insights without exposing raw customer data.

Local Now is a free, ad-supported streaming TV service offering hyper-local news, weather, and entertainment content across multiple platforms.

Localytics was a mobile engagement and analytics platform that helped brands understand user behavior and deliver personalized in-app experiences — acquired by Upland Software in 2018.

London-headquartered multi-lingual content + localization agency. Joined Stagwell via 2021 MDC merger.

Locately was a location intelligence and foot traffic attribution platform that helped advertisers measure the offline impact of digital advertising campaigns.

Location Sciences is an enterprise-focused technology platform that specializes in AI-powered location data verification, validation, and analytics. The company addresses a critical challenge faced by modern organizations: ensuring the accuracy, consistency, and reliability of geospatial data that underpins operational decision-making. Through advanced geocoding algorithms, multi-source data validation frameworks, and intelligent data enrichment capabilities, Location Sciences transforms raw,...

LocationSmart provides cloud-based location services for enterprises, enabling real-time location intelligence for mobile devices. Their platform integrates with carrier networks to support applications like fraud prevention, emergency services, and asset tracking.

LockerDome was a St. Louis-based digital advertising platform that specialized in attention-based and native advertising solutions before ceasing operations.

London digital analytics / web optimisation consultancy (~20 consultants), acquired by PwC March 2012. Folded into PwC UK Advisory. Sources: Consultancy.uk + The Drum.

Logi Analytics provides embedded analytics and business intelligence solutions that enable software teams to integrate dashboards, reports, and data visualizations into their applications.

Full-service digital marketing agency specializing in paid search, SEO, social media advertising, and programmatic display for small to mid-sized businesses.

London Stock Exchange Group — recorded in ATDb as the acquirer/parent of one or more AdTech companies (s375 lineage backfill).

Looker is a powerful business intelligence and data analytics platform, now part of Google Cloud, that enables organizations to explore, analyze, and share real-time business insights.

Ukrainian computer vision startup acquired by Snap Sep 2015 for $150M. Tech became foundation of Snapchat lenses/filters. Brand retired post-acquisition.

Loomly is a cloud-based social media management platform founded to streamline content planning, creation, and publishing workflows for businesses, marketing teams, and agencies of all sizes. The platform distinguishes itself in the competitive social media management software market through its emphasis on content inspiration and guided post creation, helping teams overcome creative blocks while maintaining consistent brand messaging across multiple social channels. Loomly provides a central...

LoopMe is an AI-powered mobile advertising platform that uses machine learning to optimize campaign performance and measure brand outcomes. The platform offers programmatic buying, creative optimization, and advanced attribution solutions for mobile video and display advertising.

Lotame is a data enrichment and identity resolution platform that helps publishers, marketers, and agencies activate customer data across digital channels.

Lotame is a data solutions company offering a DMP, a CDP, and its Panorama ID, a global cookieless identity solution built for the open web. The platform helps publishers, advertisers, and agencies connect and activate audience data across the programmatic ecosystem without reliance on third-party cookies. Lotame serves clients across North America, APAC, and LATAM with a strong focus on emerging markets.

Lotame's Data Collaboration Platform (DCP) — successor to the legacy Lotame DMP. NOT an SSP (despite earlier rumor). Active. Listed on Salesforce AppExchange since 2023. Named #1 Leader in Data Management G2 Winter 2024.

Lowe's One Roof Media is the retail media network of Lowe's, connecting brands with home improvement shoppers across digital and in-store channels.

Lowes Media Network is a full-service digital media production company that specializes in bridging traditional high-quality video production with modern multi-platform digital distribution strategies. The company serves a diverse client portfolio ranging from enterprise brands executing large-scale social media campaigns to mid-market companies building their digital presence and individual content creators. Their comprehensive service offering encompasses the entire content lifecycle, inclu...

LoyaltyLion is a data-driven loyalty and engagement platform that helps ecommerce brands increase customer lifetime value through customizable rewards programs.

Film and TV production company acquired by Disney October 2012 for $4.05B. Star Wars and Indiana Jones IP. Includes Industrial Light & Magic (ILM) and Skywalker Sound.