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Companies

4,251 companies in the AdTech ecosystem

Podsights

Podsights

Rebranded

Podcast Advertising Measurement & Attribution

Podsights is an advertising attribution platform that serves brands when they run ads on podcasts.

Attribution & AnalyticsAudio AdvertisingNew York, New York
R/GA

R/GA

Acquired

Digital Marketing & Innovation Consultancy

R/GA is a New York City-based advertising and creative technology company with teams operating across ten countries, which became an independent, privately held agency in 2025 after more than two decades under Interpublic Group, with private equity firm Truelink Capital as its new owner.

Marketing TechnologyMarketing AgencyNew York, New York
Sitecore

Sitecore

Digital Experience Platform (DXP) / MarTech

Sitecore is a leading digital experience platform that enables organizations to create and deliver personalized, content-rich digital experiences across multiple channels. It provides a comprehensive suite of tools for content management, marketing automation, and customer data management.

Customer Data PlatformAI-Powered PlatformAustin, Texas
T

Telaria

Rebranded

Ad Technology — Supply-Side Platform (SSP) / Video & CTV Monetization

Telaria, now operating as Magnite, was a fully programmatic, sell-side software platform specializing in premium video and connected TV/OTT monetization, formerly known as Tremor Video.

Connected TV PlatformSupply Side Platform (SSP)New York, New York
Vungle

Vungle

Rebranded

Mobile Advertising and App Monetization

Vungle, now operating as Liftoff following a 2021 merger, was a mobile advertising and monetization company that served primarily the supply side of the ecosystem, providing more than 100,000 mobile app developers and publishers with tools to monetize their apps, alongside an influencer marketing platform connecting brands with thousands of content creators.

Mobile Ad PlatformIn-Game AdvertisingSan Francisco, California
8

84.51°

Retail Media & Shopper Analytics

84.51° is a Kroger-owned retail analytics and media business that draws on first-party transaction data from more than 62 million U.S. households to help brands, agencies, and publishers reach shoppers with greater precision across the purchase journey.

Attribution & AnalyticsCustomer Data PlatformCincinnati, Ohio
Amazon Publisher Services

Amazon Publisher Services

Programmatic Advertising / Supply-Side Platform

Amazon Publisher Services (APS) is a suite of cloud-based tools and services that brings together solutions built by Amazon to help web and app publishers build, grow, and monetize their digital businesses.

Supply Side Platform (SSP)Ad ServerSeattle, Washington
BBH (Bartle Bogle Hegarty)

BBH (Bartle Bogle Hegarty)

Creative Advertising Agency

BBH (Bartle Bogle Hegarty) is a global creative company that helps brands differentiate themselves in competitive markets.

Creative PlatformMarketing AgencyLondon
Brightcove

Brightcove

Video Technology / Online Video Platform (OVP)

Brightcove is an American software company, founded in 2004 and headquartered in Boston, Massachusetts, that produces an online video platform.

Video Advertising PlatformVideo TechnologyBoston, Massachusetts
Cision

Cision

PR & Earned Media Intelligence

Cision is a global technology company that helps marketing and communications teams understand and engage with the world by combining AI, data, and human expertise to generate insights and create measurable impact.

Influencer MarketingSocial Media ManagementChicago, Illinois
Demandbase

Demandbase

Account-Based Marketing (ABM) / B2B AdTech

Demandbase is a pipeline AI platform that helps B2B go-to-market teams understand their market, identify where to focus, and act with purpose.

AI-Powered PlatformMarketing PlatformSan Francisco, California
Megaphone

Megaphone

Acquired

Podcast Advertising Technology

Megaphone is a podcast ad tech company that provides hosting, distribution, and ad-insertion tools for podcast publishers, while also enabling advertisers to find and reach audiences across those publishers' content.

Audio AdvertisingProgrammatic PlatformWashington, DC
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NBC Sports

Sports Media & Broadcast Advertising

NBC Sports is NBCUniversal's sports division, carrying live events across the NBC broadcast network, the Peacock streaming service and the NBCSN cable channel.

Attribution & AnalyticsVideo Advertising PlatformStamford, Connecticut
Salesforce DMP

Salesforce DMP

Defunct

Data Management Platform (DMP)

Salesforce DMP was a data management platform, originally founded as Krux in 2010, that was acquired by Salesforce in 2016 and has since shut down, with Salesforce confirming that it is no longer available for purchase.

Data Management PlatformMarketing TechnologySan Francisco, California
Smart AdServer

Smart AdServer

Rebranded

Ad Technology / Publisher Monetization

Smart AdServer, now operating as Equativ, was a French advertising technology company that provided a vertically integrated platform serving both advertisers and publishers.

Video Advertising PlatformAd ServerParis, Île-de-France
Treasure Data

Treasure Data

Rebranded

Customer Data Platform (CDP) / Marketing Technology

Treasure Data, which officially rebranded as Treasure AI in April 2026, is an enterprise customer data platform that has since repositioned itself as an Agentic Experience Platform.

Customer Data PlatformMarketing AnalyticsMountain View, California
Weber Shandwick

Weber Shandwick

Public Relations & Marketing Communications

Weber Shandwick is a New York City-headquartered global public relations and marketing communications firm that plays a meaningful role in the broader advertising and marketing ecosystem.

Influencer MarketingMarketing AgencyNew York City, New York
Awin

Awin

Co-owned

Affiliate Marketing / Performance Marketing

Awin is a marketing technology platform that provides an open marketplace enabling businesses to form a wide variety of acquisition partnerships.

Performance MarketingBerlin, Berlin
C

Circana

Market Research & Consumer Intelligence

Circana is a global consumer intelligence firm, born from the 2023 combination of IRI and The NPD Group, that delivers purchase behavior tracking, brand performance measurement, and market trend analysis across CPG, retail, restaurant, and entertainment sectors.

Data & AnalyticsAttribution & AnalyticsChicago, Illinois
Datorama

Datorama

Rebranded

Marketing Analytics & Intelligence

Datorama was a data analytics tool built with digital marketers and marketing agencies in mind, acquired by Salesforce in 2018 and now operating as Marketing Cloud Intelligence.

Data & AnalyticsMarketing AnalyticsTel Aviv
Dosh

Dosh

Defunct

Card-Linked Offers / Performance Marketing

Card-linked offer platform that provided automated cashback rewards to consumers when they shopped at participating merchants using their linked payment cards.

Customer AcquisitionRetail MediaAustin, Texas
Foursquare

Foursquare

Location Intelligence & AdTech Measurement

Foursquare is an American geolocation technology company and data cloud platform, founded by Dennis Crowley and Naveen Selvadurai in 2009.

Data & AnalyticsAttribution & AnalyticsNew York, New York
ironSource

ironSource

Acquired

Mobile AdTech / App Monetization

ironSource was an Israeli software company focused on developing technologies for app monetization and distribution, with its core products centered on the app economy.

AI-Powered PlatformMobile Ad PlatformTel Aviv, Tel Aviv District
Neustar

Neustar

Identity Resolution & Data Intelligence

Neustar is an American technology company that provides real-time information and analytics across industries including risk, digital performance, defense, telecommunications, entertainment, and marketing.

Attribution & AnalyticsCustomer Data PlatformReston, Virginia