37 AdTech transitions in 2024

Adlucent was a digital marketing technology company specializing in predictive marketing and paid search optimization for retailers and bran…

Artifact was an AI-powered news aggregation app founded by Instagram's co-founders that personalized content discovery before being shut dow…

Chartboost is an in-app programmatic advertising and monetization platform that enables developers to monetize their mobile apps and connect…

Habu was a San Francisco-based data clean room and collaboration platform, founded in 2017, that allowed brands, publishers, and media platf…

Intelligence Node was a retail pricing intelligence and competitive data analytics platform that helped brands and retailers optimize pricin…

Intellimize was an AI-powered website personalization and optimization platform that used machine learning to automatically test and persona…

Kamino Retail was a retail media technology platform that helped brands and retailers activate first-party data for targeted advertising acr…

Onfido is an AI-powered identity verification and authentication platform that helps businesses verify real user identities using document c…

Orbital Insight was a geospatial analytics company that used satellite imagery and AI to provide location intelligence insights for various …

Tabular was an AdTech data management company that provided tools for organizing, analyzing, and activating advertising data across campaign…

Talkwalker is a social listening and analytics company that helps over 2,000 brands and agencies optimize the impact of their communication …

Team Epiphany was a New York-based multicultural marketing and experiential agency known for bridging brands with diverse, influential consu…

AI observability + monitoring platform.

Uberflip is a content experience platform that helps B2B marketers create, manage, and optimize personalized content hubs to accelerate buye…

Viostream is an Australian enterprise video platform acquired by Kollective Technology, offering secure video hosting, streaming, and manage…

Extreme Reach is a leading enterprise video advertising technology platform that provides comprehensive end-to-end solutions for managing th…

Media.Monks is a global digital transformation and marketing services company specializing in creative production, technology, and media ser…

A global creative and technology agency that combines data, commerce, and experience to deliver end-to-end marketing solutions for major bra…

Sizmek was a global, multichannel ad server — now merged into Amazon Ad Server — used by advertisers and agencies to create, manage, and del…

Amazon Ad Server was a global ad-serving platform, rebranded from Sizmek Ad Suite in March 2023, that shut down by the end of 2024.

Chartable was a podcast analytics platform that enabled publishers to understand and grow their podcast audiences through promotional attrib…

Crackle Plus was a streaming video-on-demand operator under Chicken Soup for the Soul Entertainment that shut down in 2024 when its parent c…

CrowdTangle was a social media analytics tool acquired by Facebook November 2016 — provided journalists, researchers, and brands with monito…

Flurry Analytics was a pioneering mobile app analytics platform that provided developers and marketers with deep insights into user behavior…

Google's streaming media adapter that casts content from mobile devices and computers to TVs, enabling digital content delivery and advertis…

Moat was an ad measurement and analytics platform founded by Jonah Goodhart and Noah Goodhart that shut down in September 2024 when Oracle, …

Oracle Advertising was an American cloud-based consumer data collection, activation, and measurement platform for digital advertisers, forme…

Oracle Data Cloud was a digital advertising data and technology platform that served as one of the most prominent advertising data sellers i…

Perfect Audience was a retargeting platform that enabled small and medium-sized businesses to run display and social media retargeting campa…

PromoteIQ was a retail media technology platform acquired by Microsoft in 2019 that enabled retailers to monetize their digital properties t…

Music streaming service launched 2020.

Salesforce Audience Studio was a data management platform (DMP) that helped marketers retarget anonymous users across ad networks, and it ha…

Salesforce DMP was a data management platform, originally founded as Krux in 2010, that was acquired by Salesforce in 2016 and has since shu…

Salesforce Social Studio was an enterprise social media management and listening platform, now sunset as Salesforce shifts social capabiliti…

Socialix is a comprehensive influencer marketing platform that serves as critical infrastructure for brands and marketing agencies managing …

StackPath is a comprehensive edge computing platform provider that delivers integrated content delivery network (CDN) services, security sol…

Music streaming service launched July 2023 (Indonesia, Brazil, Australia, Singapore, Mexico).